The Content Champion Podcast

The Content Champion Podcast

By Loz James: Content Marketing Strategy Expert & Training ProviderBusinessEducationMarketing
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The Content Champion Podcast episodes

  • CC 012: $15,000 In 1 Day: Super Affiliate SEO With Jacob King
    OK folks, it’s time for edition 12 of The Content Champion Podcast. In this show, I’m delighted to introduce professional SEO and super affiliate Jacob King.

    Jacob’s advanced SEO skills and irreverent humour made for a dynamite session of the podcast, and he was very generous in sharing a truck load of fantastic strategies with us.
    Jacob once made $15,000 in one day from affiliate commissions, so I for one was taking notes as we chatted
    49 min
  • CC 011: 2.5K Shares For 1 Blog Post: Creating Viral Content With Richard Marriott of Clambr.com
    Hi folks, I can hardly believe it but we’re already onto the 11th session of The Content Champion Podcast. This time round, I had a fascinating and entertaining chat with Richard Marriott, the creative SEO and online entrepreneur behind the great new blog Clambr.com.

    Listen to the podcast
    Richard talked to me for nearly an hour, and in that time he set out a very actionable blueprint for creating content that goes viral. The great thing about the methods he shares is that if you get this right – you can literally turn your blog or site around with just one piece of amazing content.
    Our chat was wide ranging and highly informative – and packed with practical, usable strategies that we can all follow to create and promote content that gets floods of targeted traffic. This session includes:

    * How to do business in China!
    * How to really write successful expert round up posts
    * Why just one epic post can change the face of your online presence
    * Techniques for getting experts to be in your round up posts
    * Tips for getting those experts to share your content
    * Using Twitter and social media to effectively promote content
    * Proven strategies for link outreach and broken link building
    * Key tools to use in white hat link building
    * Using images and videos for link outreach
    * Mistakes to avoid when conducting link outreach
    * Why standing out is important for successful link building
    * Why the look and feel of your site is essential for creating viral content
    * The future of SEO and creating viral content

    Plus! The PS Question! Richard shares a whole ‘toolbox of tips’ to give us a mini content marketing strategy in a box! It’s worth listening to the whole podcast just for access to this!

    Items mentioned in this edition

    * 55 SEO Experts Reveal 3 Favourite Link Building Tools
    * The Advanced Guide To Link Building
    * White Hat SEO Case Study: 348% More Organic Traffic In 7 Days
    * BuzzStream
    * Check My Links
    * Open Site Explorer
    * Majestic SEO
    * Hybrid Connect
    * Thesis
    * Genesis

    Where to get The Content Champion Podcast
    You can listen to the latest edition of the podcast below, or join my feed directly here: https://www.contentchampion.com/feed/podcast/
    49 min
  • CC 011: 2.5K Shares For 1 Blog Post: Creating Viral Content With Richard Marriott of Clambr.com
    Hi folks, I can hardly believe it but we’re already onto the 11th session of The Content Champion Podcast. This time round, I had a fascinating and entertaining chat with Richard Marriott, the creative SEO and online entrepreneur behind the great new blog Clambr.com.

    Listen to the podcast
    Richard talked to me for nearly an hour, and in that time he set out a very actionable blueprint for creating content that goes viral. The great thing about the methods he shares is that if you get this right – you can literally turn your blog or site around with just one piece of amazing content.
    Our chat was wide ranging and highly informative – and packed with practical, usable strategies that we can all follow to create and promote content that gets floods of targeted traffic. This session includes:

    * How to do business in China!
    * How to really write successful expert round up posts
    * Why just one epic post can change the face of your online presence
    * Techniques for getting experts to be in your round up posts
    * Tips for getting those experts to share your content
    * Using Twitter and social media to effectively promote content
    * Proven strategies for link outreach and broken link building
    * Key tools to use in white hat link building
    * Using images and videos for link outreach
    * Mistakes to avoid when conducting link outreach
    * Why standing out is important for successful link building
    * Why the look and feel of your site is essential for creating viral content
    * The future of SEO and creating viral content

    Plus! The PS Question! Richard shares a whole ‘toolbox of tips’ to give us a mini content marketing strategy in a box! It’s worth listening to the whole podcast just for access to this!

    Items mentioned in this edition

    * 55 SEO Experts Reveal 3 Favourite Link Building Tools
    * The Advanced Guide To Link Building
    * White Hat SEO Case Study: 348% More Organic Traffic In 7 Days
    * BuzzStream
    * Check My Links
    * Open Site Explorer
    * Majestic SEO
    * Hybrid Connect
    * Thesis
    * Genesis

    Where to get The Content Champion Podcast
    You can listen to the latest edition of the podcast below, or join my feed directly here: https://www.contentchampion.com/feed/podcast/
    49 min
  • CC 010: Zero To $9K In 4 Months: Building Authority Sites With Brian Dean of Backlinko
    For the tenth session of the Content Champion Podcast, I was lucky enough to speak for an hour with Brian Dean, the SEO expert behind Backlinko – my new favourite blog.


    This podcast is a step by step resource on how to build, rank and profit from authority sites – and isn’t the same tired old advice you’ve heard everywhere else. In fact, the content is so great I even thought about releasing this as paid training, but of course I changed my mind 🙂
    Brian is bubbling with ideas on how to build authoritative websites and attract relevant, high quality links – and as you’ll see from the title of this post – his sites make real money.
    In our 60 minute discussion on building authority sites that can grow into a sustainable online business, we covered a lot of ground, including:

    * How to select profitable niches
    * How to conduct keyword research
    * The importance of a brandable domain name
    * How to really create high quality, valuable content
    * How to structure and build out your sites
    * How to stay on the right side of Google
    * The role ‘freshness’ plays in rankings
    * Why you need to invest in one site at a time
    * How the ‘flywheel effect’ can help your rankings
    * Why you need to create ‘spotlight’ content on your sites
    * How to build potent and safe links to your authority sites
    * Why brand signals are important to your success
    * How to attract links from the ‘linkerati’ in your sector
    * How to use the ‘skyscraper technique’ to get authoritative backlinks
    * Deploying the ‘inception technique’ to build powerful, relevant links
    * The importance of Google Authorship and social media in ranking your sites
    * Why quality design is essential to your online brand and link prospects
    * What on-page factors are important in gaining higher rankings
    * Why list building is not always necessary in every niche
    * Why conversion psychology is crucial to your success
    * Other forms of traffic other than SEO
    * Why you should just get on with it and not worry about Google
    * How long it can take to make money with your authority sites
    * What to do when your five year old son interrupts your podcast holding a Venus Fly Trap

    My son’s Venus Fly Trap
    Plus! The PS Question! Brian gives us two advanced link building strategies for the price of one! You don’t want to miss this!

    Items mentioned in this edition

    * Backlinko
    * 4 Hour Work Week
    * Offer Vault
    * ODigger
    * Market Samurai
    * SE Cockpit
    * Long Tail Pro
    * SEO Quake
    * Moz Bar
    * Open Site Explorer
    1 hr 9 min
  • CC 010: Zero To $9K In 4 Months: Building Authority Sites With Brian Dean of Backlinko
    For the tenth session of the Content Champion Podcast, I was lucky enough to speak for an hour with Brian Dean, the SEO expert behind Backlinko – my new favourite blog.


    This podcast is a step by step resource on how to build, rank and profit from authority sites – and isn’t the same tired old advice you’ve heard everywhere else. In fact, the content is so great I even thought about releasing this as paid training, but of course I changed my mind
    1 hr 9 min
  • CC 009: Leaps of Faith: How To Run An Internet Business With Rob Cornish of Gain Higher Ground
    Hi folks, I’ve got a real treat for you in the ninth edition of The Content Champion Podcast, Rob Cornish of Gain Higher Ground gives you everything you need to know to set up and run a sustainable online business.

    Rob is a really nice guy, and was very generous with the information he shared – his advice on how to create products and get traffic to your sites so you make sales is second to none.
    This is what we went through in our 45 minute discussion:

    * How Rob got started and the mistakes he made along the way
    * Why you can’t always rely on advice from ‘gurus’
    * The two best ways to build a list – the backbone of your business
    * Why SEO isn’t all it’s cracked up to be
    * Sustainable traffic strategies that help you make sales
    * How to create your own products that people actually want to buy
    * How to use content syndication to spread the word about your products
    * Advice on what to do when starting your first online business

    Plus! The PS Question! Rob spills the beans on a superb strategy that will help your online business succeed!
    Items mentioned in this edition

    * Gain Higher Ground
    * Gain Higher Ground Membership

    Where to get The Content Champion Podcast
    You can listen to the latest edition of the podcast below, or join my feed directly here: https://www.contentchampion.com/feed/podcast/

    Alternatively, you’ll find the podcast on iTunes and Google Play.
    Thanks for listening – please leave a review on iTunes if you like Rob’s episode.

    Hi folks, I’ve got a real treat for you in the ninth edition of The Content Champion Podcast, Rob Cornish of Gain Higher Ground gives you everything you need to know to set up and run a sustainable online business.

    Rob is a really nice guy, and was very generous with the information he shared – his advice on how to create products and get traffic to your sites so you make sales is second to none.
    This is what we went through in our 45 minute discussion:

    * How Rob got started and the mistakes he made along the way
    * Why you can’t always rely on advice from ‘gurus’
    * The two best ways to build a list – the backbone of your business
    * Why SEO isn’t all it’s cracked up to be
    * Sustainable traffic strategies that help you make sales
    * How to create your own products that people actually want to buy
    * How to use content syndication to spread the word about your products
    * Advice on what to do when starting your first online business

    Plus! The PS Question! Rob spills the beans on a superb strategy that will help your online business succeed!
    Items mentioned in this edition

    * Gain Higher Ground
    * Gain Higher Ground Membership

    Where to get The Content Champion Podcast
    You can listen to the latest edition of the podcast below,
    45 min
  • CC 009: Leaps of Faith: How To Run An Internet Business With Rob Cornish of Gain Higher Ground
    Hi folks, I’ve got a real treat for you in the ninth edition of The Content Champion Podcast, Rob Cornish of Gain Higher Ground gives you everything you need to know to set up and run a sustainable online business.

    Rob is a really nice guy, and was very generous with the information he shared – his advice on how to create products and get traffic to your sites so you make sales is second to none.
    This is what we went through in our 45 minute discussion:

    * How Rob got started and the mistakes he made along the way
    * Why you can’t always rely on advice from ‘gurus’
    * The two best ways to build a list – the backbone of your business
    * Why SEO isn’t all it’s cracked up to be
    * Sustainable traffic strategies that help you make sales
    * How to create your own products that people actually want to buy
    * How to use content syndication to spread the word about your products
    * Advice on what to do when starting your first online business

    Plus! The PS Question! Rob spills the beans on a superb strategy that will help your online business succeed!
    Items mentioned in this edition

    * Gain Higher Ground
    * Gain Higher Ground Membership

    Where to get The Content Champion Podcast
    You can listen to the latest edition of the podcast below, or join my feed directly here: https://www.contentchampion.com/feed/podcast/

    Alternatively, you’ll find the podcast on iTunes and Google Play.
    Thanks for listening – please leave a review on iTunes if you like Rob’s episode.

    Hi folks, I’ve got a real treat for you in the ninth edition of The Content Champion Podcast, Rob Cornish of Gain Higher Ground gives you everything you need to know to set up and run a sustainable online business.

    Rob is a really nice guy, and was very generous with the information he shared – his advice on how to create products and get traffic to your sites so you make sales is second to none.
    This is what we went through in our 45 minute discussion:

    * How Rob got started and the mistakes he made along the way
    * Why you can’t always rely on advice from ‘gurus’
    * The two best ways to build a list – the backbone of your business
    * Why SEO isn’t all it’s cracked up to be
    * Sustainable traffic strategies that help you make sales
    * How to create your own products that people actually want to buy
    * How to use content syndication to spread the word about your products
    * Advice on what to do when starting your first online business

    Plus! The PS Question! Rob spills the beans on a superb strategy that will help your online business succeed!
    Items mentioned in this edition

    * Gain Higher Ground
    * Gain Higher Ground Membership

    Where to get The Content Champion Podcast
    You can listen to the latest edition of the podcast below,
    45 min
  • CC 008: It’s Not About You: Tribal Blogging With Steve Kamb of Nerd Fitness
    Hi guys, I can’t believe we’re already on to the 8th session of the Content Champion Podcast. This time I’m delighted to be chatting with Steve Kamb of the Nerd Fitness blog.

    Steve’s a great guy and you can see why he’s built such a large following – his enthusiasm and desire to help people lose weight, get fit and live a healthy lifestyle is infectious.
    Here’s what we covered in our nearly 40 minute chat:

    * How not to suck at blogging, and a blogging strategy that works
    * Making your blog unique and creating a tribe who love your content
    * The moment Steve knew his blog would be a success
    * How to consistently produce great content for your blog
    * Why you don’t really need Google or SEO at all
    * Why the look and usability of your site is essential
    * What you should do if you’re starting a new blog
    * What trends Steve sees in the future for content marketing

    Plus! The PS Question! Steve shares a great strategy that will really help your blog take off!
    Items mentioned in this edition

    * Nerd Fitness
    * The Art of Manliness
    * How Not To Suck At Blogging
    * Photo Pin

    Where to get The Content Champion Podcast
    You can listen to the latest edition of the podcast below, or join my feed directly here: https://www.contentchampion.com/feed/podcast/

    Alternatively, you’ll find the podcast on iTunes, Google Play and SoundCloud.
    Thanks for listening – please leave a review on iTunes if you like the show!
     

    Hi guys, I can’t believe we’re already on to the 8th session of the Content Champion Podcast. This time I’m delighted to be chatting with Steve Kamb of the Nerd Fitness blog.

    Steve’s a great guy and you can see why he’s built such a large following – his enthusiasm and desire to help people lose weight, get fit and live a healthy lifestyle is infectious.
    Here’s what we covered in our nearly 40 minute chat:

    * How not to suck at blogging, and a blogging strategy that works
    * Making your blog unique and creating a tribe who love your content
    * The moment Steve knew his blog would be a success
    * How to consistently produce great content for your blog
    * Why you don’t really need Google or SEO at all
    * Why the look and usability of your site is essential
    * What you should do if you’re starting a new blog
    * What trends Steve sees in the future for content marketing

    Plus! The PS Question! Steve shares a great strategy that will really help your blog take off!
    Items mentioned in this edition

    * Nerd Fitness...
    38 min
  • CC 008: It’s Not About You: Tribal Blogging With Steve Kamb of Nerd Fitness
    Hi guys, I can’t believe we’re already on to the 8th session of the Content Champion Podcast. This time I’m delighted to be chatting with Steve Kamb of the Nerd Fitness blog.

    Steve’s a great guy and you can see why he’s built such a large following – his enthusiasm and desire to help people lose weight, get fit and live a healthy lifestyle is infectious.
    Here’s what we covered in our nearly 40 minute chat:

    * How not to suck at blogging, and a blogging strategy that works
    * Making your blog unique and creating a tribe who love your content
    * The moment Steve knew his blog would be a success
    * How to consistently produce great content for your blog
    * Why you don’t really need Google or SEO at all
    * Why the look and usability of your site is essential
    * What you should do if you’re starting a new blog
    * What trends Steve sees in the future for content marketing

    Plus! The PS Question! Steve shares a great strategy that will really help your blog take off!
    Items mentioned in this edition

    * Nerd Fitness
    * The Art of Manliness
    * How Not To Suck At Blogging
    * Photo Pin

    Where to get The Content Champion Podcast
    You can listen to the latest edition of the podcast below, or join my feed directly here: https://www.contentchampion.com/feed/podcast/

    Alternatively, you’ll find the podcast on iTunes, Google Play and SoundCloud.
    Thanks for listening – please leave a review on iTunes if you like the show!
     

    Hi guys, I can’t believe we’re already on to the 8th session of the Content Champion Podcast. This time I’m delighted to be chatting with Steve Kamb of the Nerd Fitness blog.

    Steve’s a great guy and you can see why he’s built such a large following – his enthusiasm and desire to help people lose weight, get fit and live a healthy lifestyle is infectious.
    Here’s what we covered in our nearly 40 minute chat:

    * How not to suck at blogging, and a blogging strategy that works
    * Making your blog unique and creating a tribe who love your content
    * The moment Steve knew his blog would be a success
    * How to consistently produce great content for your blog
    * Why you don’t really need Google or SEO at all
    * Why the look and usability of your site is essential
    * What you should do if you’re starting a new blog
    * What trends Steve sees in the future for content marketing

    Plus! The PS Question! Steve shares a great strategy that will really help your blog take off!
    Items mentioned in this edition

    * Nerd Fitness...
    38 min
  • CC 007: Sustainable SEO: An Interview With Lisa Parmley of Business Bolts
    Hi folks, welcome to the 7th session of the Content Champion Podcast. In this edition I’m very happy to be talking with Lisa Parmley, online entrepreneur and renowned SEO expert.

    Lisa was very generous with her time, and we covered a lot of fascinating, valuable information – including:

    * Why keyword research is the cornerstone of your online success
    * How to conduct keyword research and what tools to use
    * Why creating high quality content and helping people is equally important as keyword research
    * What sort of keywords to choose for building high traffic sites
    * How to best optimise the on-page elements of your site
    * Why you should avoid SEO article writers and ‘ranking loopholes’
    * How to build backlinks to your sites the right way
    * Why anchor text links are becoming obsolete
    * Why you should be careful with guest blogging
    * The future of the social web and ‘owning’ your online content

    Plus! The PS Question! Lisa gives us the lowdown on a great advanced traffic strategy!
    Items mentioned in this edition

    * Business Bolts
    * Inline SEO
    * Authority Site Model
    * Magnetic Content
    * Wordtracker
    * Google Keyword Tool

    Where to get The Content Champion Podcast
    You can listen to the latest edition of the podcast below, or join my feed directly here: https://www.contentchampion.com/feed/podcast/

    Alternatively, you’ll find the podcast on iTunes and Android Google Play.
    Thanks for dropping by – please leave me a review on iTunes if you liked Lisa’s show.

    Hi folks, welcome to the 7th session of the Content Champion Podcast. In this edition I’m very happy to be talking with Lisa Parmley, online entrepreneur and renowned SEO expert.

    Lisa was very generous with her time, and we covered a lot of fascinating, valuable information – including:

    * Why keyword research is the cornerstone of your online success
    * How to conduct keyword research and what tools to use
    * Why creating high quality content and helping people is equally important as keyword research
    * What sort of keywords to choose for building high traffic sites
    * How to best optimise the on-page elements of your site
    * Why you should avoid SEO article writers and ‘ranking loopholes’
    * How to build backlinks to your sites the right way
    * Why anchor text links are becoming obsolete
    * Why you should be careful with guest blogging
    * The future of the social web and ‘owning’ your online content

    Plus! The PS Question! Lisa gives us the lowdown on a great advanced traffic strategy!
    Items mentioned in this edition

    * Business Bolts
    * I...
    34 min

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