The Content Fix

If I wasn't a corporate cubicle survivor, I'd be stuck in the same rut dealing with someone else expecting me to embrace their 1980s tactics.

Two years after getting back into my own business, I'm taking a look at what worked (and what didn't) during the transition and sharing my 'escape plan' for you to swipe.

Last week I dug into the topic of creating physical products to supplement a digital product business. You can catch up on that episode if you missed it at jillianbowen.com/67 but today I'm going to dive a little further into print on demand on POD and talk about the common mistakes that occur when people get started with print on demand and how to avoid them when choosing print on demand suppliers for your products.

If you sell physical products you can use Facebook shops and even digital product businesses can add to their inventory for low to no investment.

Right at the heart of storytelling you'll find the secret to building a know, like and trust factor with your audience.

Bosco Anthony is an international and Tedx Speaker, Digital Storyteller and Strategist who knows a thing or two about telling a good tale. He joins me on this episode to explore the power of story, including practical tips on how to become a better storyteller.

Every time I open Facebook or look in my email inbox, somebody is telling me how to achieve my dreams.

I used to think that was the whole point. Have big dreams. Chase after them. Pick yourself up if you fail, brush yourself off and start again.

But the more I see all these people making empty promises about how they are going to help me achieve my dreams, the more it got me thinking about why I haven't achieved all of my dreams yet. And I realised because my unfulfilled wants and needs are holding me back.

I developed threshold productivity to take the stress out of juggling multiple commitments as a solo business owner. It's not about getting more done - although that has been a happy side effect of the system. The focus is finding your threshold based on prioritising what needs to be done first. The outcome for me is less stress, less waking up in the middle of the night worried about deadlines, and a more balanced workload. In this episode, I'm outlining exactly how it works.

Misused words can drive you crazy. But these really simple tricks will help you get the word right and speed up the editing process.

Do you want to improve your Facebook engagement? You're not alone. That pesky algorithm is making it pretty hard these days to even be seen, let alone get the conversation flowing. In this episode, I'm sharing seven tactics you can use to improve your Facebook engagement even if your page or group has become a bit of a wasteland.

Here are some of the new features the big social media platforms are introducing to slow down the growth of TikTok, including:

• Why I'm not switching to the New Facebook just
• Why livestreaming on Facebook just got much more engaging
• The new custom audience option for anyone with a Facebook or Instagram shop
• How to save time engaging with your audience if you are a YouTube Creator
• The new Instagram feature users in Brazil have been using that TikTok users will love
• Why the way people view Instagram Stories may change dramatically if a feature in testing makes it to all users
• Audio tweets - yes really!
• Why it's going to be easier to purchase products via image search on Pinterest
• LinkedIn Stories roll out continues
• LinkedIn introduces a career opportunities hub

Keeping your social media audience engaged is increasingly challenging in line with the growing level of noise online.

One way to get the conversation started and continuing is to ask questions that intrigue and excite your followers.

In this episode, I'm sharing five basic question starters that, with a bit of imagination and research, can generate an endless supply of engagement starters.