The Content Queen Podcast

The Content Queen Podcast

By Mariah MacInnesBusinessMarketing
Download on the App Store

The Content Queen Podcast episodes

  • 167: What is C.O.N.T.E.N.T?

    The 7 elements to a content strategy looks like this...

    C

    O

    N

    T

    E

    N

    T

    What is this? What does each letter stand for and how can you use this in your own marketing strategy for your business? Listen to THIS podcast and find out! Plus the great story of how it came together! 


    If you LOVED the episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah.


    ✨JOIN MY CONTENT STRATEGY WORKSHOP - It is FREE! Learn more here! ✨


    KEY EPISODE TAKEAWAYS 👇

    • What is C.O.N.T.E.N.T 
    • How the 7 elements work as a content strategy
    • How you can build this content strategy 

    • SHOW RESOURCES 👇

      LISTEN to "How to Consistently Show up for your Audience" - https://www.contentqueenmariah.com/podcast/162 

      LISTEN to "What your Content Strategy is Missing" - https://www.contentqueenmariah.com/podcast/158 

      JOIN our FREE Content Strategy Workshop - https://sales.contentqueenmariah.com/content-strategy-workshop

      Find out more about how to WORK WITH US - www.contentqueenmariah.com

      Connect with us on INSTAGRAM - https://www.instagram.com/contentqueenmariah


      If you like this episode, don't forget to share it to your Instagram stories and tag me @contentqueenmariah!

      Other than that, enjoy - chat next week 💕

      17 min
    • 166: A new way of marketing | Jade Francesca

      Hands up if you have ever create a piece of content you didn't feel aligned to... 


      Don't worry, you aren't alone. But what is important is the lessons you learn. Don't love video? What can you do instead? 


      Rather than feeling bad for not enjoying one area of marketing, how can you find an area you do love? 


      How can you feel more aligned? 


      All these questions can be found in the latest podcast! Plus you will learn a whole new way of marketing! 


      If you LOVED the episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah and @strategizewithcreativity.


      ✨GET YOUR OWN ALIGNED CONTENT MARKETING STRATEGY! Learn more here! ✨


      KEY EPISODE TAKEAWAYS 👇

      • What is aligned marketing?
      • How do you know if your marketing is aligned
      • How to find the right marketing strategy for you
      • What tactics you might want to avoid 

      • SHOW RESOURCES 👇

        CHECK out Jade's WEBSITE - https://strategizewithcreativity.com

        FOLLOW JADE on INSTAGRAM - https://www.instagram.com/strategizewithcreativity

        JOIN the Content Strategy Workshop - https://sales.contentqueenmariah.com/content-strategy-workshop 

        Find out more about how to WORK WITH US - www.contentqueenmariah.com

        Connect with us on INSTAGRAM - https://www.instagram.com/contentqueenmariah

        Connect with me (the host) - https://www.instagram.com/mariah_contentqueen/


        ABOUT THE GUEST

        Jade Francesca is Founder of Strategize with Creativity and an Aligned Marketing Strategist, who's here to help you market your business from a place of authenticity, integrity and alignment.

        She guides heart-centered entrepreneurs along their marketing journey so they can become happy with their marketing and attract the right people to their business.


        If you like this episode, don't forget to share it to your Instagram stories and tag me @contentqueenmariah!


        Other than that, enjoy - chat next week 💕

        56 min
      • 165: AI and Content Marketing - should we fear or embrace?

        You have been using AI in yours content for a while now... 

        If you schedule content, use transcribers - all of that jazz.

        You use AI! 

        Now we can use it to help us:

        - Write blogs 

        - Build on content ideas

        - Create captions on social media 

        So what do we do? How can we use it? What do we need to be mindful of? Let's chat! 


        If you LOVED the episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah.


        ✨JOIN MY CONTENT STRATEGY WORKSHOP - It is FREE! Learn more here! ✨


        KEY EPISODE TAKEAWAYS 👇

        • How AI and Content Marketing work 
        • How we can use AI in Content Marketing 
        • Why we shouldn't fear it 
        • How we can use AI to SAVE TIME

        • SHOW RESOURCES 👇

          CHECK out ChatGPT - https://openai.com/blog/chatgpt 

          Check out Jasper AI - https://www.jasper.ai 

          JOIN our FREE Content Strategy Workshop - https://sales.contentqueenmariah.com/content-strategy-workshop

          Find out more about how to WORK WITH US - www.contentqueenmariah.com

          Connect with us on INSTAGRAM - https://www.instagram.com/contentqueenmariah


          If you like this episode, don't forget to share it to your Instagram stories and tag me @contentqueenmariah!

          Other than that, enjoy - chat next week 💕

          25 min
        • 164: Grow your podcast in 2023 | Cass Ponton

          Attention podcasters (or those with a dream to podcast). It is time to talk strategy. 

          It is time to elevate the podcast and make it THRIVE! I have JUST the person to teach this. The amazing podcast agency owner and podcast strategist, Cass Ponton is here to give you the answers! 

          If you LOVED the episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah and @goodchatmedia.


          ✨GET THE CHECKLIST TO START YOUR OWN PODCAST! Learn more here! ✨


          KEY EPISODE TAKEAWAYS 👇

          • How to grow your podcast in 2023 
          • How to get more listens on the show 
          • Why goal setting for podcasting is key 
          • How to track and analyse success 

          • SHOW RESOURCES 👇

            FOLLOW Cass on INSTAGRAM - https://www.instagram.com/goodchatmedia/ 

            GET the GROW YOUR PODCAST eBook - https://www.goodchatmedia.co/store 

            CHECK out Cass's on WEBSITE - www.goodchatmedia.co 

            LEARN MORE about Chartable - https://chartable.com 

            GET the Podcast TEMPLATE - https://sales.contentqueenmariah.com/Content-Templates 

            Find out more about how to WORK WITH US - www.contentqueenmariah.com

            Connect with us on INSTAGRAM - https://www.instagram.com/contentqueenmariah

            Connect with me (the host) - https://www.instagram.com/mariah_contentqueen/


            ABOUT THE GUEST

            Cass Ponton is a Podcast Strategist and Founder of Melbourne based Podcast Agency, Good Chat Media.

            Her passion is helping powerhouse speakers elevate their personal brand through podcasting, to help them build credibility and grow their community, resulting in aligned new clients.

            Outside of the business, Cass loves to chase the summer, travelling to warm places and enjoying a margarita when she arrives.

            You can always find her scrolling TikTok watching dogs doing cute things and cooking tutorial videos.


            If you like this episode, don't forget to share it to your Instagram stories and tag me @contentqueenmariah!

            Other than that, enjoy - chat next week 💕

            43 min
          • 163: Is it too late to start?

            Can we please switch the narrative?


            It is definitely NEVER too late to start on ANYTHING. Of course, if we all started TikTok in 2019 we might be TikTok famous. But we also might NOT be too.


            The best time to start was yesterday, but the next best one is today. Let’s change our mindset, find a channel we want to create on and give it as much love and energy as we can.


            Start today, don’t worry about a saturated market. Within this week’s podcast, you will leave feeling motivated and ready!


            If you LOVED the episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah.


            ✨JOIN MY CONTENT STRATEGY WORKSHOP - It is FREE! Learn more here! ✨


            KEY EPISODE TAKEAWAYS 👇

            • How to switch your narrative
            • Stories of people who “started late” and succeeded
            • The 3 step process to get started
            • How to discover YOUR aligned channel

            • SHOW RESOURCES 👇

              CHECK out the client podcast reflection episode - https://www.essentialshift.co/podcast-episodes/episode45

              CHECK out the episode on how Tara left Instagram - https://www.contentqueenmariah.com/podcast/160

              JOIN our FREE Content Strategy Workshop - https://sales.contentqueenmariah.com/content-strategy-workshop

              What CONTENT CHANNEL is right for you? Take the QUIZ - https://sales.contentqueenmariah.com/content-quiz

              Find out more about how to WORK WITH US - www.contentqueenmariah.com

              Connect with us on INSTAGRAM - https://www.instagram.com/contentqueenmariah


              If you like this episode, don't forget to share it to your Instagram stories and tag me @contentqueenmariah!


              Other than that, enjoy - chat next week 💕

              17 min
            • 162: How to Consistently Show up For Your Audience | Sarah Noel Block

              You might have the BEST plan on what your social media will look like. What type of videos you will create to promote your business... 


              I don't doubt that. BUT if you don't post or post consistently, none of your ideas will matter. They will sit on the shelf of your brain (or the word document you wrote them in) and never see the light of day! 


              If you WANT your content to have impact. If you WANT to be consistent for your audience, it is time to DO IT. Check out this latest podcast episode with Sarah Noel Block who is the QUEEN of consistency! 


              If you LOVED the episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah and @sarahnoelblock.


                                                                                  ✨JOIN MY CONTENT STRATEGY WORKSHOP - It is FREE! Learn more here! ✨

              KEY EPISODE TAKEAWAYS 👇

              • How to build consistency to show up 
              • What consistency looks like for your marketing 
              • What tools help with consistency 
              • What consistency can do for your business 

              • SHOW RESOURCES 👇

                FOLLOW Sarah on INSTAGRAM - https://www.instagram.com/sarahnoelblock/

                FOLLOW Sarah on LINKEDIN - https://www.linkedin.com/in/sarahnoelblock/

                CHECK out Sarah's on WEBSITE - https://www.sarahnoelblock.com

                JOIN the Content Strategy Workshop: How to Create Content that Converts and Connects - https://sales.contentqueenmariah.com/content-strategy-workshop 

                DO the FREE Content Quiz and find out your channel - https://sales.contentqueenmariah.com/content-quiz 

                CHECK out the blog for this episode (uploaded every Thursday) - www.contentqueenmariah.com/blog

                Find out more about how to WORK WITH US - www.contentqueenmariah.com

                Connect with us on INSTAGRAM - https://www.instagram.com/contentqueenmariah

                Connect with me (the host) - https://www.instagram.com/mariah_contentqueen/


                ABOUT THE GUEST

                Sarah Noel Block is an inbound marketing expert who focuses on an education-based approach to marketing for SMBs and solopreneurs. Her approach to marketing systems makes it easy for tiny teams to have a big impact. She works with businesses in two ways: 1) marketing education and products for small businesses and 2) strategy and executing content marketing + inbound funnels for SMBs.


                If you like this episode, don't forget to share it to your Instagram stories and tag me @contentqueenmariah!

                Other than that, enjoy - chat next week 💕

                42 min
              • 161: How to use short-form video for your business

                "It is all about video". A statement you might have heard when learning about social media and content marketing. Yes, video is playing a huge role in the online space. This doesn't mean you have to be scared of it, go crazy with it or even do it "like everyone else is". 

                Now is the time to learn how short form video can help YOUR brand. How you can use it in a way that works for you and your business. 

                If you LOVED the episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah.


                KEY EPISODE TAKEAWAYS 👇

                • The basics of short form video 
                • How to use short form video in business 
                • The SCRIPT for short form video 
                • Top tips for short form video 

                • SHOW RESOURCES 👇

                  JOIN our FREE Content Strategy Workshop - https://sales.contentqueenmariah.com/content-strategy-workshop

                  What CONTENT CHANNEL is right for you? Take the QUIZ - https://sales.contentqueenmariah.com/content-quiz  

                  Find out more about how to WORK WITH US - www.contentqueenmariah.com

                  Connect with us on INSTAGRAM - https://www.instagram.com/contentqueenmariah


                  If you like this episode, don't forget to share it to your Instagram stories and tag me @contentqueenmariah!

                  Other than that, enjoy - chat next week 💕

                  28 min
                • 160: Creating content for your business as an Introvert | Tara Reid

                  As an introvert (or someone easily drained by online content and social media), you might find yourself feeling exhausted from the hamster wheel of content creation. While you understand it is important for business, maybe it doesn't always feel worth it. 

                  We are here to help you question your thoughts and make change to help you create aligned content for your business. What does an aligned content marketing strategy look like for you? You might just find that out at the end of this episode. 

                  If you LOVED the episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah. 


                  KEY EPISODE TAKEAWAYS 👇

                  • Content creation is more than just social media  
                  • Tips on creating content as an introvert 
                  • How to learn what channels you could use for your business 
                  • Life as an introvert on social media and online 
                  • The questions to work out your content marketing strategy 

                  • SHOW RESOURCES 👇

                    VISIT Tara's Website - https://thetarareid.com

                    CHECK out the PODCAST - https://thetarareid.com/podcast

                    GET your own 9 GRID TEMPLATE - https://contentqueenmariah22--introvertmedia.thrivecart.com/9-grid-template-bundle/

                    CHECK out the Content Repurposing Workshop - https://contentqueenmariah22--introvertmedia.thrivecart.com/content-repurposing-workshop/ 

                    DO the FREE Content Quiz and find out your channel - https://sales.contentqueenmariah.com/content-quiz 

                    CHECK out the blog for this episode (uploaded every Thursday) - www.contentqueenmariah.com/blog

                    Find out more about how to WORK WITH US - www.contentqueenmariah.com

                    Connect with us on INSTAGRAM - https://www.instagram.com/contentqueenmariah

                    Connect with me (the host) - https://www.instagram.com/mariah_contentqueen/


                    ABOUT THE GUEST

                    Tara Reid has been a multi-passionate entrepreneur for 17 years and has built many successful businesses. As a huge introvert herself, she loves everything organic marketing and content creation. She primarily works with service providers, coaches, and course creators, who want to attract the right people to them. She is also the host of the Introvertprenuer podcast and annual Introvertpreneur virtual summit.


                    If you like this episode, don't forget to share it to your Instagram stories and tag me @contentqueenmariah!

                    Other than that, enjoy - chat next week 💕

                    41 min
                  • 159: Copy my content strategy

                    "You need a content strategy". Okay, that is great. But what does that look like? 

                    What do I need to do to get started? If you are procrastinating a content strategy (or the improvement of what you currently do), copy my content strategy. This is the baseline framework we use for our own marketing and client marketing within the agency. 

                    While this is not a step by step, copy and this will work formula. It is a framework that you can tailor to help you be seen online via social media, blogs, podcasts and the lot. Start building your business digital footprint! 

                    If you LOVED the episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah.


                    KEY EPISODE TAKEAWAYS 👇

                    • What a basic content strategy can look like 
                    • How we build a content strategy 
                    • Ways to get started with online content now 
                    • What is next to get a content strategy executed 

                    • SHOW RESOURCES 👇

                      JOIN our FREE Content Strategy Workshop - https://sales.contentqueenmariah.com/content-strategy-workshop

                      LEARN more about the other elements of a content strategy - https://www.contentqueenmariah.com/podcast/157

                      LEARN more about content strategy execution - https://www.contentqueenmariah.com/blog/the-one-thing-that-you-might-not-be-doing-with-your-content-strategy

                      DIVE into all things Content Strategy - https://www.contentqueenmariah.com/blog/category/Strategy 

                      WANT your own content strategy? Let me help you - https://www.contentqueenmariah.com/content-marketing-strategy

                      CHECK out the blog for this episode (uploaded every Thursday) - www.contentqueenmariah.com/blog

                      Find out more about how to WORK WITH US - www.contentqueenmariah.com

                      Connect with us on INSTAGRAM - https://www.instagram.com/contentqueenmariah


                      If you like this episode, don't forget to share it to your Instagram stories and tag me @contentqueenmariah!

                      Other than that, enjoy - chat next week 💕

                      23 min
                    • 158 - What your content strategy could be missing | Stacy Willis

                      Think about what MIGHT be stopping you converting your clients with online marketing... Do you have the plan? What you want to create? 

                      Maybe you do and you just can't seem to get that content online. Let us help you work out what that looks like for you and your business in 2023. In this podcast I am joined by elite content marketer, Stacy Willis to share her tips and tricks for your ideal content strategy in 2023. 

                      If you LOVED the episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah and @stacy.mw


                      KEY EPISODE TAKEAWAYS 👇

                      • What you need to help with content strategy in 2023 
                      • How to build your content to work for you 
                      • One thing you might be missing with content strategy 
                      • How you can get started in 2023 for content marketing in your business 

                      • SHOW RESOURCES 👇

                        FOLLOW STACY HERE - https://www.linkedin.com/in/stacymwillis/ 

                        CHECK out her website + courses - https://www.stacywillis.com/

                        JOIN the workshop on JAN 31, 2023 - https://sales.contentqueenmariah.com/content-strategy-workshop 

                        CHECK out the blog for this episode (uploaded every Thursday) - www.contentqueenmariah.com/blog

                        Find out more about how to WORK WITH US - www.contentqueenmariah.com

                        Connect with us on INSTAGRAM - https://www.instagram.com/contentqueenmariah

                        Connect with me (the host) - https://www.instagram.com/mariah_contentqueen/


                        ABOUT THE GUEST

                        Stacy Willis is the VP of Marketing at Playwire as well as an Independent Marketing Executive. She has spent the past decade in marketing roles, primarily in the agency space or as a consultant. Stacy’s experience has allowed her to build a repeatable process for executing content strategies, and this process has proven successful across a wide variety of industries. Stacy has a track record of real world results and has been invaluable to the companies that she has supported throughout her career as a self proclaimed “do-er.”


                        If you like this episode, don't forget to share it to your Instagram stories and tag me @contentqueenmariah!

                        Other than that, enjoy - chat next week 💕

                        42 min

                      About The Content Queen Podcast

                      From the publisher's feed

                      The Content Podcast - Content Marketing, marketing and business!

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