The Content Queen Podcast

The Content Queen Podcast

By Mariah MacInnesBusinessMarketing
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The Content Queen Podcast episodes

  • 28: Confidence baby - how to create content and deliver with confidence with Gill Mulholland

    In episode 28 we are talking about confidence babyyyyy with Gill Mulholland a Confidence Coach!! You will love listening to this chat as Gill and I explore the meaning of confidence, how to improve confidence and how to use confidence to show up more online!! 

    Content creation and confidence go hand in hand and it is frequently a limiting belief that stops up from showing up authentically! 

    Gill shares her amazing secrets to confidence and I know you will get SO much out of this! 

    Don't forget to share this episode on your IG stories and tag me (@contentqueen_mariah and @Gillianmulholland)

    Some of the takeaways include:

    • The key step to gaining confidence
    • How to push through your comfort zone
    • What it looks like to gain the confidence to show up daily
    • How important a personal brand is in business
    • Why perfectionism will hold you back
    • How to do 'messy action'
    • How hiring a coach will change your life
    • Show resources:

      • Find Gill on IG and on her website!
      • Want my latest eBook?
      • Content template to get you planning!
      • Latest blog from me! - new one every THURSDAY
      • Content Strategy resources
      • My new Vlog!      
      • Connect with me:

        Instagram - @Contentqueen_mariah

        Facebook

        LinkedIn

        49 min
      • 27: Does the word annoying hold you back from creating content and showing up online?

        In episode 27 I share with you my journey around the word "annoying" and how it impacted how I was showing up online. BUT I give you the tips so you can overcome it like I did! Remember it is something you always need to be working on! 

        At the end of the day, it is just a word. You put the meaning behind it. 

        Don't forget to share this episode on your IG stories and tag me (@contentqueen_mariah)

        Some of the takeaways include:

        • How your life can impact your business (limiting beliefs)
        • How to overcome thinking you are annoying when showing up
        • What it means to be annoying
        • Some great exercises you can use to change your mindset
        • How to show up online authentically
        • Journal prompts and affirmations you can use
        • Show resources:

          • Win the Hour, Win the Day episode I WAS ON!
          • The article Deakin University wrote on me!
          • Want my latest eBook?
          • I mentioned this podcast (Win the Hour, Win the Day)
          • My Subconscious Mind coach  
          • Content template to get you planning!
          • Latest blog from me! - new one every THURSDAY
          • Content Strategy resources
          • My new Vlog!    
          •    

            Connect with me:

            Instagram - @Contentqueen_mariah

            Facebook

            LinkedIn

            26 min
          • 26: How to bring more traffic to your website with Natalie Faith Ralphs

            In episode 26 we have the amazing Natalie from Natalie Faith Web Designs to talk to us about all things websites! From SEO to design, she gives some great insights into how you can make the right improvements to you site to bring in more traffic!! 

            She also gives some great auditing tips you need to hear!  

            Don't forget to share this episode on your IG stories and tag me and Natalie (@contentqueen_mariah & @nataliefaithwebdesigns)

            Some of the takeaways include:

            • Why you need to love and care for your website more
            • How to level up on your SEO for your website and bring in more traffic
            • Some tools you can use for improving your website functionality
            • How to test if your website is user friendly
            • How often you should audit and how to start
            • How to process Google Analytics so it becomes your bestie
            • Show resources:

              • You can find Natalie on IG AND on her website
              • Do you want a content hour of power with me?
              • Or maybe my newest eBook!!
              • I mentioned this podcast (Win the Hour, Win the Day)
              • Plus I have an auditing template you might like to help you with your website audit
              • Website tools: Hotjar, Google speed test, Ubersuggest, Resize your images
              • Latest blog from me! - new one every THURSDAY
              • SEO episode with Andrew I mention!
              • My new Vlog!    
              • Connect with me:

                Instagram - @Contentqueen_mariah

                Facebook

                LinkedIn

                51 min
              • 25: Creating relationships using content marketing

                In episode 25 it is all about connection and relationships with your audience with the use of, you guessed it, CONTENT!! It is so powerful because it allows you to connect with your audience through what you have to say whether that be through video, voice or text!! Content is a powerful way to build an online presence and build on that "know, like and trust" factor! 

                Especially during this time of social isolation due to COVID-19, building on your online relationships is SO important for business! 

                Don't forget to share this episode on your IG stories and tag me (@contentqueen_mariah)

                Some of the takeaways include:

                • How content marketing and connection works together
                • How to build relationships online using your content
                • Examples of AMAZING content I am seeing right now
                • How you can build the same amazing content
                • The relationship building side of marketing AND marketing funnels that relate
                • All the platforms you can use for relationship building and how to use them effectively
                • Show resources:

                  • FREE content planner here! WITH COURSE included!
                  • Or maybe you want to Brand Voice Guide?
                  • WAITING LIST!! For my course on content marketing strategy here
                  • Or maybe you need me now? I have a power hour book in a call here! We can talk all things content marketing and get your started on your content creation/social media journey!
                  • Leah Itsines is who I mentioned in the pod
                  • I also mentioned my chat with Anne Rogan on Email Marketing AND the Content Pillars I love so much
                  • Latest blog from me! - new one every THURSDAY
                  • Ruby Lee's podcast can also be found here
                  • My new Vlog!  
                  • Connect with me:

                    Instagram - @Contentqueen_mariah

                    Facebook

                    LinkedIn

                    37 min
                  • 24: How to be more consistent with your content writing and content creation

                    In episode 24 it is all about how to be consistent!! Now this is where I share two parts of consistency. It is consistency with your writing (whether that it for blogs, emails, social posts etc) and the ability to consistently show up with your content! Spoiler, a strategy is NEEDED! If you don't know where to start, I have some resources below to help! 

                    So let's start getting some consistency into our lives! Consistency really is key!

                    Don't forget to share this episode on your IG stories and tag me (@contentqueen_mariah)

                    Some of the takeaways include:

                    • My journey with consistent writing
                    • Consistency with writing and techniques
                    • Consistency with content marketing
                    • Consistency with content creation
                    • Content strategy
                    • Content accountability
                    • Show resources:

                      • FREE content planner here! WITH COURSE included! 
                      • SheMentors
                      • My latest eBook
                      • My online event, if you want to join - buy a ticket here!
                      • Book writing challenge 
                      • Latest blog from me! - new one every THURSDAY
                      • Grammarly 
                      • Strategy content from blog 
                      • My new Vlog!
                      • Connect with me:

                        Instagram - @Contentqueen_mariah

                        Facebook

                        LinkedIn

                        35 min
                      • 23: The guide to repurposing content for your business

                        In episode 23 I talk about all this repurposing when it comes to content! You might be thinking, isn't repurposing content lazy? No way!! It is a smart way to marketing your business so your messaging is consistent and your ideas are heard!

                        So if you don't repurpose or you don't repurpose well, here is the podcast for you!!

                        Don't forget to share this episode on your IG stories and tag me (@contentqueen_mariah)

                        Some of the takeaways include:

                        • What is repurposing?
                        • Why should we do it?
                        • How do we do it?
                        • How does Content Queen repurpose?
                        • How can we plan for it?
                        • Ways you can repurpose
                        • How repurposing can help your business!
                        • Show resources:

                          • FREE content planner here!
                          • My online demo on how to use the above planner!
                          • The blog/pod on SEO you might find useful!
                          • Gary Vee guide
                          • My online event, if you want to join - buy a ticket here!
                          • Latest blog from me! - new one every THURSDAY
                          • Connect with me:

                            Instagram - @Contentqueen_mariah

                            Facebook

                            LinkedIn

                            32 min
                          • 22: Email marketing - it is more important than ever with Anna Rogan

                            In episode 22 I talk to the amazing Anna Rogan about all things email marketing and how to create good copy for your emails! 

                            I loved this episode SO much and there is so many takeaways and strategies you can implement into your business around your email marketing, you will absolutely LOVE this one! 

                            Don't forget to share this episode on your IG stories and tag us (@contentqueen_mariah @annaroganwriter) 

                            Some of the takeaways include:

                            • Email marketing struggles
                            • Is email marketing dead?
                            • Tips on how to get started with amazing email marketing
                            • How prevent yourself from falling into junk mail
                            • The difference between a marketing sequence and a sales sequence
                            • Tips on email welcome sequences
                            • Good email marketing copy
                            • Show resources:

                              • Follow Anna on IG or on her Website 
                              • Trigger words 
                              • Isnotspam.com 
                              • Flo desk - if you want a beautiful tool (and 50% off) 
                              • FREE content planner here and voice guide!
                              • My online event, if you want to join - buy a ticket here! 
                              • Latest blog from me! - new one every THURSDAY
                              • Connect with me:

                                Instagram - @Contentqueen_mariah

                                Facebook

                                LinkedIn


                                1 hr 3 min
                              • 21: How to market and communicate effectively and ethically in a crisis

                                In episode 21 I talk about how to communicate and how to market during a crisis (especially during COVID-19). I went to IG stories and you all wanted me to talk about this topic! 

                                It is a challenging time, but don't not show up! Keep using online platforms to be creative and to show up for your following! Communicate honestly and openly! Educate as much as you can! 

                                Of course, if you need to chat, just send me a message! We are in this together! 

                                Some of the takeaways include:

                                • How to communicate and market if you have to close
                                • How to communicate and market if you are still in business
                                • How to be ethical
                                • How to use social media to help your business during this time
                                • How you can be efficient during this time
                                • How to handle a crisis in general  
                                • COVID-19 communication and marketing do's and don't
                                • How content can help
                                • How you can be efficient during this time 

                                • Show resources:

                                  • Facebook announcement
                                  • FREE content planner here and voice guide!
                                  • My online event, if you want to join - the wait list is open!
                                  • Latest blog from me! - new one every THURSDAY
                                  • Connect with me:

                                    Instagram - @Contentqueen_mariah

                                    Facebook

                                    LinkedIn

                                    41 min
                                  • 20: The things about SEO you need to know with Andrew Glyntzos

                                    In episode 20 I have the Founder of Omega Digital, Andrew Glyntzos come to help you better (and me) search engine optimisation (SEO)! He is here to break it down with his top tips on how you can do SEO for your own business. 

                                    It is probably easy to say SEO scares the HELL out of us. We all know we need to work on it, but we aren't sure what that looks like? Well stress no more, Andrew is here! 

                                    Some of the takeaways include:

                                    • How to do SEO for your own business 
                                    • How content marketing and SEO work together 
                                    • How to work with keywords 
                                    • What are backlinks and how to work with them 
                                    • SEO tools and strategies
                                    • Loads more info in this episode

                                      SEO tools: 

                                      • Google Analytics 
                                      • Google Console 
                                      • Painter's IG 
                                      • mentions.com 
                                      • siteblub.com
                                      • Screaming Frog 
                                      • SEM rush 
                                      • AHrefs
                                      • Show resources:

                                        • FREE content planner here
                                        • More from Andrew - CONNECT WITH HIM!
                                        • My EVENT in Melbourne - March 29!! Content Strategy workshop
                                        • Latest blog from me! - new one every THURSDAY
                                        • Connect with me:

                                          Instagram - @Contentqueen_mariah

                                          Facebook

                                          LinkedIn

                                          1 hr 10 min
                                        • 19: How to create content for purpose

                                          In episode 19 it is all about content with purpose! That is right, creating that content that will really speak to your audience. It is the content that will have an outcome and that will encourage your audience is "think, feel and do". 

                                          Have a think about what it is you are offering in 2020 and how you can create content to support those offerings. Also dive deeper into why it is you are creating content. 

                                          Some of the takeaways include:

                                          • How to establish content that has purpose
                                          • How to use the four content pillars to create purpose
                                          • Planning for purpose led content - FREE planner here
                                          • Why goals are important
                                          • Why you need a business voice and tone - do that here!
                                          • Loads more info in this episode!

                                            Show resources:

                                            • Content planning guide for YOU!!
                                            • I met my buzz coach Ruby!! See here!
                                            • More on Content Strategy here
                                            • Free tone guide, click above!
                                            • My EVENT in Melbourne - March 29!! Content Strategy workshop
                                            • Latest blog from me! - new one every THURSDAY

                                            • Connect with me:

                                              Instagram - @Contentqueen_mariah

                                              Facebook

                                              LinkedIn

                                              27 min

                                            About The Content Queen Podcast

                                            From the publisher's feed

                                            The Content Podcast - Content Marketing, marketing and business!

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