The Copywriting Podcast

Join my private email newsletter:

https://list.copywriting.org

Find Andro Koen here:

YouTube - https://www.youtube.com/@androkoen 

Instagram - https://www.instagram.com/androokoen/ 

Free Skool Community -

https://www.skool.com/foundersaccelerator/about 

In this episode with Andro Koen, we go over:

How he went from working with Iman Gadzhi to building his own multi-six-figure agency

How to spot and ride industry trends before they peak

Investing in yourself and stacking your advantages

And much more…

If you want to stop waiting for the right moment and build a real income online…

This video is for you.

Enjoy.

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When you're ready for the next level...

Get my proven copywriting systems (that have generated hundreds of millions) here:

https://www.skool.com/copysystems/about 

Apply for the world's #1 copywriting mastermind here (successful copywriters only):

https://www.CopyDojo.com

Join my private email newsletter:

https://list.copywriting.org

Find Michele Lambert here:

Bella Connections - https://bellaconnections.com/ 

Facebook - https://www.facebook.com/michele.lambert.14811 

LinkedIn - https://www.linkedin.com/in/michele-lambert-66792395/ 

In this episode with Michele Lambert, we go over how to build a dream team as a copywriter, what it looks like to be on the other side of hundreds of applications, and how to price yourself confidently.

You’ll discover…

The red flags that disqualify talented copywritersHow to handle NDA situations and confidential client data

What interviewers are looking for when they ask behavioural questions

How to anchor your rates

And much more…

If you want to understand how top businesses hire copywriters and creative strategists, and how to position yourself to land the best clients…

This video is for you.

Enjoy.

-------------------------------

When you're ready for the next level...

Get my proven copywriting systems (that have generated hundreds of millions) here:

https://www.skool.com/copysystems/about 

Apply for the world's #1 copywriting mastermind here (successful copywriters only):

https://www.CopyDojo.com

Join my private email newsletter:

https://list.copywriting.org

Find Chris Haddad here:

Coaching - https://www.nothingheldback.com/

Facebook - https://www.facebook.com/chris.haddad

In this episode with Chris Haddad, we go over why AI copy is doomed to fail, how building your own offer beats working for someone else's, and the emotional psychology behind copy that actually moves people.

You’ll discover…

Why lying to your audience about using AI will destroy their trust in you forever

The "refund avoidance device" theory behind every product you'll ever sell

A line-by-line breakdown of the headline that's quietly sold millions

Why waiting five years to launch his own offer was Chris's biggest career regret

And much more…

If you want to write copy that actually connects instead of sounding like AI slop…

This video is for you.

Enjoy.

-------------------------------

When you're ready for the next level...

Get my proven copywriting systems (that have generated hundreds of millions) here:

https://www.skool.com/copysystems/about 

Apply for the world's #1 copywriting mastermind here (successful copywriters only):

https://www.CopyDojo.com

Join my private email newsletter:

https://list.copywriting.org

Find Alejandro Martinez here:

LinkedIn - https://www.linkedin.com/in/alejandrowritescopy/ 

Facebook - https://www.facebook.com/alejandro.ernesto.35 

In this episode with Alejandro Martinez, we go over why skilled copywriters stay broke, how to break into DTC creative strategy, and what flips the switch from struggling to consistent income.

You’ll discover…

- The application strategy Alejandro used after going 73 without a single reply

- How real copywriting education actually happens

- How Alejandro broke into DTC creative strategy with zero experience

- Why client acquisition is not a priority to "balance" with fulfillment

If you want to stop waiting until you're "good enough" and start building a copywriting business that pays…

This video is for you.

Enjoy.

-------------------------------

When you're ready for the next level...

Get my proven copywriting systems (that have generated hundreds of millions) here:

https://www.skool.com/copysystems/about 

Apply for the world's #1 copywriting mastermind here (successful copywriters only):

https://www.CopyDojo.com

Get the resources here:

https://docs.google.com/document/d/1Nm7mGF5DJGd1H8IKpS3xjzG1vfz_ZQUGaPpOSnA19RQ/edit?usp=sharing

Join my private email newsletter:

https://list.copywriting.org

In this conversation with Johnny Kam, a top creative strategist who has worked with 7, 8, 9, and even 10-figure consumer brands, we unpacked everything you have to “unlearn” and I will show you the rest. 

You will learn things like:

- Why average copy is scaling in creative strategy (and what separates the good from the great)

- How to take a winning ad structure and adapt it to any niche or offer

- Ad examples from 7, 8, and 9-figure brands across multiple niches that are actively scaling

- And other proven tactics he’s using to help his 9 figure DTC clients scale. 

If you want everything you need to know about creative strategy, this video is for you.

Enjoy.

-------------------------------

When you're ready for the next level...

Get my proven copywriting systems (that have generated hundreds of millions) here:

https://www.skool.com/copysystems/about 

Apply for the world's #1 copywriting mastermind here (successful copywriters only):

https://www.CopyDojo.com

Join my private email newsletter:

https://list.copywriting.org

Find Rista Radovanovic here:

Facebook - https://www.facebook.com/radovanoovich 

LinkedIn - https://www.linkedin.com/in/rista-radovanovic-b2b597294/ 

In this episode with Rista Radovanovic, we go over how he landed Dan Bilzerian as a client, the follow-up psychology that differentiates copywriters, and the three client acquisition methods every copywriter needs to understand.

You’ll discover…

How Rista cold-emailed his way to becoming Dan Bilzerian's head of email

How to use humour & hyper-personalisation to pique prospects’ interests

The "Smart Reach" strategy for landing dream clients

What your personal brand is actually communicating

And much more…

If you want to close bigger clients, build real leverage in the market, and develop the outreach game that gets you remembered…

This video is for you.

Enjoy.

-------------------------------

When you're ready for the next level...

Get my proven copywriting systems (that have generated hundreds of millions) here:

https://www.skool.com/copysystems/about 

Apply for the world's #1 copywriting mastermind here (successful copywriters only):

https://www.CopyDojo.com

Get the resources here: 

https://docs.google.com/document/d/1Nm7mGF5DJGd1H8IKpS3xjzG1vfz_ZQUGaPpOSnA19RQ/edit?usp=sharing

Join my private email newsletter:

https://list.copywriting.org

In Part 2 of this $100M Creative Strategy masterclass with Johnny Kam, we dive deeper into how to actually build concepts that win: from targeting, to symptom-stacking, to breaking down universal ad structures that have generated millions in spend.

You’ll discover…

The fastest way to get your first winning ad

How stacking symptoms in your hook can multiply your reach

How to split your creative budget between safe bets and wildcards

3 universal ad structures that have generated millions

And much more…

If you want to stop guessing and start turning data into winning concepts…

This video is for you.

Enjoy.

-------------------------------

When you're ready for the next level...

Get my proven copywriting systems (that have generated hundreds of millions) here:

https://www.skool.com/copysystems/about 

Apply for the world's #1 copywriting mastermind here (successful copywriters only):

https://www.CopyDojo.com

Join my private email newsletter:

https://list.copywriting.org

Find Florian Ruhstaller here:

Facebook - https://www.facebook.com/flo.ruhstaller 

LinkedIn - https://www.linkedin.com/in/florianruhstaller/ 

Instagram - https://www.instagram.com/florian.ruhstaller/ 

In this episode with Florian Ruhstaller, we go over what it takes to survive 5 years in the copywriting industry, how to build client relationships that last, and why the copywriters getting stuck are fighting the wrong battle.

You’ll discover…

Why the "golden days" of email copywriting ended

The most important thing Florian did to keep a client for multiple years

Why chasing secrets is keeping intermediate copywriters stuckHow to identify where the market wave is going before your competitors do 

And much more…

If you want to build a copywriting business that lasts through industry shifts and the AI surge…

This video is for you.

Enjoy.

-------------------------------

When you're ready for the next level...

Get my proven copywriting systems (that have generated hundreds of millions) here:

https://www.skool.com/copysystems/about 

Apply for the world's #1 copywriting mastermind here (successful copywriters only):

https://www.CopyDojo.com

Get the resources here: 

https://docs.google.com/document/d/1Nm7mGF5DJGd1H8IKpS3xjzG1vfz_ZQUGaPpOSnA19RQ/edit?usp=sharing

Join my private email newsletter:

https://list.copywriting.org

In this masterclass with Johnny Kam, we go over how to analyze an ad account before writing a single concept, the key metric that separates top creative strategists from the rest, and the exact framework for splitting your creative output to protect spend and drive scale.

You’ll discover…

How to calculate NC-CPA (new customer cost per acquisition), which is the only North Star metric that matters at top of funnel

The 4-part "Pyramid" method for reading an ad account before writing your first 10 concepts

How to split your creative output using the 3 I's (Ideation, Imitation, and Iteration)

Why structure and format drive winning ads far more than copy

And much more…

If you want to stop guessing and start building creative strategies on a proven system…

This video is for you.

Enjoy.

-------------------------------

When you're ready for the next level...

Get my proven copywriting systems (that have generated hundreds of millions) here:

https://www.skool.com/copysystems/about 

Apply for the world's #1 copywriting mastermind here (successful copywriters only):

https://www.CopyDojo.com

Join my private email newsletter:

https://list.copywriting.org

Find Nojus Dovydenas here:

LinkedIn - https://www.linkedin.com/in/nojus-dovydenas-204a46260/ 

In this episode with Nojus Dovydenas, we go over how he went from $200 in savings and zero clients to hitting $13.4K/month at 20 years old: covering the mindset shifts, client-getting strategies, and positioning moves that actually made it happen.

You’ll discover…

- How Nojus got his first real retainer clients with almost no proof or experience 

- The exact LinkedIn profile moves that started bringing inbound leads

- How to stay aware of the market to position yourself for better deals

And much more…

If you want to hit your first $10K month as a copywriter, even without a massive portfolio or years of experience…

This video is for you.

Enjoy.

-------------------------------

When you're ready for the next level...

Get my proven copywriting systems (that have generated hundreds of millions) here:

https://www.skool.com/copysystems/about 

Apply for the world's #1 copywriting mastermind here (successful copywriters only):

https://www.CopyDojo.com