Raise your hand if hearing the term “SEO” makes you want to run in the other direction? We’ve all been there, which is why we’re excited to introduce today’s special guest, Liz Watson. On today’s episode, she’s sharing 5 quick SEO updates you can make on your Squarespace website today to help you gain more quality website traffic. You’ll learn how to use keywords throughout your site, types of behavior that Google DOESN’T like, and so much more!

To learn more, visit the show notes.

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While vanity metrics like follower count make us feel good and look “cool” in the eyes of others, follower number doesn’t necessarily convert to paying customers. Tune in now to the finale part of our 3-Part Quick Marketing Tips Series! Kristina Knapp, a.k.a. the Instagram queen, is back to share 3 ways to engage on Instagram to grow your following. She breaks down the steps you need to take to grow a following of clients who actually want to buy from you!

To learn more, visit the show notes.

Connect with Rachael & April on Instagram!

Welcome to part 2 of our 3-part Quick Marketing Tips Series! Today’s guest, Kristina Knapp, is an Instagram queen who will be sharing 5 types of photos and videos you can shoot from home. You don’t need a “pretty” space or a professional photographer to create attention-grabbing, scroll-stopping content.

To learn more, visit the show notes.

Connect with Rachael & April on Instagram!

Buckle up, friends! This is Part 1 of our 3-Part Quick Marketing Tips Series, and we’re starting off with a BANG. Today’s guest, Kristina Knapp, is an Instagram queen who will be teaching us all about hashtags and how to use them to attract your ideal customer. You’ll learn why hashtags were created in the first place, how to use keywords that your ideal clients are using, and so much more!

To learn more, visit the show notes.

Connect with Rachael & April on Instagram!

The holiday season is right around the corner, so we’re bringing up Google My Business again. Yes, it’s THAT powerful for your brick and mortar store! Today’s guest, Megan Coburn, is a Local SEO Strategist from Washington state who’s just as passionate about Google My Business as April is. While SEO can feel somewhat cryptic and complicated, April and Megan break down how to utilize Google My Business so you can win at Local SEO.

To learn more, visit the show notes.

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We’re not going to lie, Facebook and Instagram ads can be a beast. But thanks to today’s guest, you’re not tackling them alone! Frannie Coggeshall is the founder of Elevate Her Marketing, a Facebook & Instagram advertising agency that helps online course creators elevate their businesses and lives. Today she’s sharing her best tips for running successful Facebook Ads for launching your online course!

To learn more, visit the show notes.

Connect with Rachael & April on Instagram!

The Yellow Pages might be long gone, but the era of Google My Business is just beginning! In today’s episode Rachael + April dive into what Google My Business is and why it’s of the utmost importance if you have a brick and mortar location. You’ll learn how to set up your profile, what you need to monitor, how and why you should post weekly updates, how to respond to customer reviews, and get the details on a one-time-only Google My Business Workshop on 9/2.

To learn more, visit the show notes.

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Fact: If you don’t have clients, you don’t have a business. Today’s episode is the final part of The Corporate Dropout’s 3-Part Money Series, and we’re diving into the 5 habits you need in your business to consistently land new clients. We’re talking about how important it is to network before the “big ask,” how to get in the right mindset before you start asking for new opportunities, how to grow with your client by offering multiple ways to work with you and so much more!

To learn more, visit the show notes.

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Show Me The Money! Part 2 of the 3-Part Money Series from The Corporate Dropout is now live. In today’s episode you’ll learn how to set minimum rate expectations up front (so clients can qualify themselves), what you need to bring to the table when it’s time to show the value, and how to negotiate when you get asked to discount your rate. Bonus: There’s a FREE Projection Grid download in the show notes to help when it’s time to get paid.

To learn more, visit the show notes.

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Our 3 Part Money Series starts NOW. Today we’re talking about what to charge for your work, and how to get comfortable talking about it with others in your industry, as well as your clients. On today’s episode you’ll learn: our 3-Step Formula for figuring out what to charge, where to get the scoop on what others in your industry are charging, how to talk value with your clients (instead of hours) and so much more! Join our Facebook Group for more discussions around money!

To learn more, visit the show notes.

Connect with Rachael & April on Instagram!