
Sign up to save your podcasts
Or
Iconic to Ironic
Cracker Barrel just dropped their iconic logo—and designers are not okay.
In this episode of The Deeply Graphic Design Cast, we unpack the massive rebrand, the rise of minimalist “debranding,” and why legacy brands are trading story for simplicity. What are we losing in the name of flexibility and scale? And more importantly—how can you avoid the same mistakes?
Whether you’re a freelance designer, art director, or just a branding geek—this episode gives you a full playbook for navigating high-stakes rebrands without killing what makes a brand special.
👀 Topics Covered:
• Cracker Barrel’s controversial new logo
• Why so many brands are “debranding”
• The emotional cost of losing legacy
• When minimalism works—and when it doesn’t
• A step-by-step rebrand checklist for designers
🎯 Your Rebrand Survival Kit: [link to downloadable PDF or checklist]
💬 Let us know in the comments: What’s your take on the new Cracker Barrel logo? Is this evolution—or erasure?
Link to the Checklist:
https://www.dropbox.com/scl/fi/760ssvtaun7q4mt2ywotl/Legacy_Rebrand_Survival_Checklist.pdf?rlkey=f21m3xgyjwmkof4dwfhgfaovr&dl=1
#CrackerBarrel #Rebrand #DesignPodcast #LogoDesign #BrandingTips #Minimalism #DesignFails #DGDC #DeeplyGraphicDesignCast #DesignCommunity
4.7
466466 ratings
Iconic to Ironic
Cracker Barrel just dropped their iconic logo—and designers are not okay.
In this episode of The Deeply Graphic Design Cast, we unpack the massive rebrand, the rise of minimalist “debranding,” and why legacy brands are trading story for simplicity. What are we losing in the name of flexibility and scale? And more importantly—how can you avoid the same mistakes?
Whether you’re a freelance designer, art director, or just a branding geek—this episode gives you a full playbook for navigating high-stakes rebrands without killing what makes a brand special.
👀 Topics Covered:
• Cracker Barrel’s controversial new logo
• Why so many brands are “debranding”
• The emotional cost of losing legacy
• When minimalism works—and when it doesn’t
• A step-by-step rebrand checklist for designers
🎯 Your Rebrand Survival Kit: [link to downloadable PDF or checklist]
💬 Let us know in the comments: What’s your take on the new Cracker Barrel logo? Is this evolution—or erasure?
Link to the Checklist:
https://www.dropbox.com/scl/fi/760ssvtaun7q4mt2ywotl/Legacy_Rebrand_Survival_Checklist.pdf?rlkey=f21m3xgyjwmkof4dwfhgfaovr&dl=1
#CrackerBarrel #Rebrand #DesignPodcast #LogoDesign #BrandingTips #Minimalism #DesignFails #DGDC #DeeplyGraphicDesignCast #DesignCommunity
518 Listeners
1,231 Listeners
3,678 Listeners
556 Listeners
12,770 Listeners
30,315 Listeners
112,603 Listeners
852 Listeners
322 Listeners
10,224 Listeners
5,497 Listeners
114 Listeners
16,056 Listeners
3,376 Listeners
70 Listeners