The Critically Conscious Coach

Join us for Stefanie's 1st Defiant Business Podcast episode to learn a bit more about resiliency in business and the compelling statistics of work-related stress. Due to the quarantine, Stefanie has had to accelerate the timeline of moving her business online. She also shares some serious statistics related to global healthcare costs and the real cost of stress in the workplace. 

Shownotes: https://defythestatusquo.com/2020/05/18/stefanies-business-self-resiliency/

Explore AR, VR, and mixed reality with Kurt Schneid. 

Link to shownotes coming soon: 

This is the final episode of season 3! I hope that you enjoyed this journey through the future of marketing with us!

How does social media fit into your B2B marketing strategy? Well, you're going to have to look carefully, because it's not all about LinkedIn (although you know I have a love affair with LinkedIn). B2B social media marketing needs a shake up!

Link to shownotes: https://defythestatusquo.com/2020/02/26/how-does-social-media-fit-into-your-b2b-marketing-strategy/

Authority marketing helps you stand out as a thought leader in your industry. This distinction allows you to sign more clients and charge higher fees.

Link to shownotes: https://defythestatusquo.com/2020/02/20/authority-marketing-signing-more-clients-by-promoting-your-expertise

Link to the Expert's Authority Marketing Method Interactive Content: http://bit.ly/2V8zNmY

Why are IRL networking events becoming so popular? Our need for social connection is driving these in-person meetups. Take advantage to build your business.

Link to shownotes: https://defythestatusquo.com/2020/02/24/why-are-networking-events-becoming-more-popular/

Like almost everything else, selfie videos have a time and a place. Kurt Schneid, an executive producer at Brand Ready Media, gives us some insight into the phenomenon. 

Link to shownotes: https://defythestatusquo.com/2020/02/23/selfie-videos-in-b2b-with-kurt-schneid/

Is a website necessar for a business? When you consider that not having a website makes people question the legitimacy of your company, then the answer is yes! Take it a step further, and the research shows that your website could influence how capable people believe you are. 

Link to shownotes: https://defythestatusquo.com/2020/02/23/is-a-website-necessary-think-of-its-purpose/

Is blogging still relevant in 2020? Well, the era of easy blogging has long since past. But we're in the era of sophisticated blogging, which means no, blogging is not dead. 

Link to the shownotes: https://defythestatusquo.com/2020/02/18/is-blogging-dead/

Google is going to keep making changes, and if you want to stay on top of (or get to the top of) the SERPs, then you need to pay attention. Hint: same place Google has been trying to get to since the beginning. 

Link to shownotes: https://defythestatusquo.com/2020/02/17/seo-in-2020/

In today's episode, we talk about the power of culture videos with Kurt Schneid, an executive producer at Brand Ready Media, a video marketing and production firm. A culture video works for you in a lot of ways, from speaking to customers to speaking to future employees. 

The future of video marketing lies in the exploration of mixed reality technologies, and Kurt pulls in a sci-fi example I love!