Behind the Numbers: an EMARKETER Podcast

The Daily: A New TikTok Ban, Part 2—What a TikTok-Less America Looks Like, Who Might Buy Them, and Marketers Considerations | Mar 26, 2024N


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On today's podcast episode (part 2), we discuss what America looks like without TikTok, who would be most likely to buy the short-video app, and what marketers should be thinking about to plan for the future. Tune in to the discussion with our analysts Minda Smiley and Max Willens.

 

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For a transcript of this episode click here: 

https://www.emarketer.com/content/podcast-daily-new-tiktok-ban-part-2-what-tiktok-less-america-looks-like-who-might-buy-them-marketers

 

© 2024 EMARKETER

 

Behind every good decision is great data—and Nielsen has the best data. We give marketers and content studios a direct connection to their audiences so they can understand why they love what they love. Get prepared with Nielsen’s 2024 Upfronts Newfronts Guide.

 

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