Summary

In this episode of The Daily Groomer, I sit down with veteran business owner Shannon O'Dore of Aussie Mobile Pet Grooming. We go in-depth into the challenges and rewards regarding hiring and training groomers through variable market conditions, offering medical benefits, and advertising-strategies, including Google Ads. Shannon discusses her epiphany to getting a mobile grooming business up and running, how she successfully hires and how she weathered her franchise through the tough economic times. You definitely won't want to miss the wealth of information shared from this seasoned groomer who has prospered for over 15 years!

Timestamps

06:45 Boost your visibility with targeted Google Ads.

18:34 Inquiries for job availability and qualifications process.

25:04 Training for groomers: 410 hours over 2 weeks

33:41 Groomer commission varies by experience and level.

39:31 Quarterly reviews for rookie skill development.

Stay connected with our guest speakers! Follow them on their social media Shannon O’Dore. For more grooming tips, insights, and stories, check out our website at ⁠⁠⁠The Daily Groomer⁠⁠⁠. Join the pack and be part of ⁠⁠⁠⁠The Daily Groomer Community⁠!

Summary

In this episode of The Daily Groomer, I sit down with two incredible women in the grooming industry, Donna Sheehey and Sandy Stow. We dive deep into the importance of treating groomers like partners, creating a "groomers first culture," and the journey of Zoom in Grooming's rapid growth. We also touch on overcoming challenges like the Covid pandemic and supply chain issues, and the benefits of a non-groomer franchise model. Tune in for an inspiring conversation about maintaining enthusiasm, quality service, and building a successful, supportive business landscape.

Timestamps

03:55 Formation of franchise company

12:21 Initial struggles, overcoming shortages, and demonstrating perseverance

25:35 How to ensure quality of non-groomer staff?

31:42 Groomers going the extra mile for pet care

40:30 How Zoom training promotes positivity and effective engagement

Stay connected with our guest speakers! Follow them on their social media Sandy Stow and Donna Sheehey. For more grooming tips, insights, and stories, check out our website at ⁠⁠⁠The Daily Groomer⁠⁠⁠. Join the pack and be part of ⁠⁠⁠⁠The Daily Groomer Community⁠!

After Hours Episode #45: In our latest episode of After Hours, my guest Rebecca Burgard and I dive into everything from zodiac signs and humorous deflection tactics to starting a grooming business and the importance of networking. Get insights on managing boundaries, social media, and cultivating an entrepreneurial mindset. Plus, we share our excitement for the upcoming Groom Expo in Hershey and discuss Rebecca’s commitment to a 75-day water challenge. Whether you're a grooming pro or just curious, this episode offers valuable tips and heartfelt stories. Don’t miss it!

Summary

In our recent episode of The Daily Groomer, I had the pleasure of chatting with Lucas Kempen, the creative mind behind Ruff Revolution Mobile Pet Grooming. We took a deep dive into the fascinating world of mobile cat grooming, where Lucas explained why creating a cozy, sound-controlled space for cats can make all the difference. He also shared his inspiring journey from working in corporate salons to winning the top grooming business award in 2024. We touched on everything—pricing, services, and why regular cat grooming is essential, plus some invaluable training tips. Whether you're a seasoned groomer or just curious, Lucas's insights are a must-hear. Don't miss out on what could be the future of grooming!

Timestamps

06:11 Personality crucial for successful cat grooming

11:19 Cats feel secure in small, controlled environment

20:06 Dog grooming costs $135, cat grooming $165

22:16 Regular grooming is essential for cats' well-being

29:12 Explore intro courses to test and learn

Stay connected with our guest speakers! Follow them on their social media Ruff Revolution Mobile Pet Grooming. For more grooming tips, insights, and stories, check out our website at ⁠⁠⁠The Daily Groomer⁠⁠⁠. Join the pack and be part of ⁠⁠⁠⁠The Daily Groomer Community⁠!

Summary

In this episode of The Daily Groomer, we had the privilege of speaking with Dana and Jordan Hunt of Bathewell mobile pet spa in Tulsa, Oklahoma. We delve into their mission to create meaningful careers for pet stylists, the impact of COVID-19 on the grooming industry, and Dana's upcoming maternity leave. We also explore how they manage financials, their decision to go mobile, and their innovative growth strategies. Plus, you'll get insights on their website and social media presence. Enjoy this wonderful, feel-good and educational episode — perfect for the pet grooming enthusiast or small business advocate!

Timestamps
10:24 Establishing personal relationships helped secure business financing

14:54 Neighbor referrals accelerate local business growth

20:52 New van brings quick increase in demand

29:53 Striving for balance and consistency in work

37:29 Grooming industry stigma changing due to Covid

Stay connected with our guest speakers! Follow them on their social media @bathewellmobilepetspa. For more grooming tips, insights, and stories, check out our website at ⁠⁠⁠The Daily Groomer⁠⁠⁠. Join the pack and be part of ⁠⁠⁠⁠The Daily Groomer Community⁠!

After Hours Episode #43: In our latest episode of After Hours, I'm joined by the phenomenally talented Anaïs Hayden. We discuss both the creative grooming world beyond poodles and the journey of self-criticism and controversy surrounding her, plus the community she's built. From managing negativity to parenting woes and intimate health, we get real about it all. Anaïs opens up about her career/mom balance, her viral creative work, and the recognition she finds at conventions. Plus, we're giggling over our kinky groomer group. Join me for this really honest, heartfelt chat with one of grooming's most vibrant voices.

Summary

In our recent episode of The Daily Groomer, I spoke with Dr. Marty Becker, America's veterinarian and founder of Fear Free. We delve into the transformative world of Fear Free certification and its profound impact on the emotional well-being of pets during grooming. Dr. Becker shared insights on making grooming a stress-free experience for pets, with tips like using treats, soothing scents, and soft music. From his inspiring career path to the future of Fear Free in mainstream media, this conversation is packed with invaluable tips and forward-looking predictions. You won't want to miss this engaging and heartwarming discussion!

Timestamps

03:38 Fear Free: Importance, Meaning, Certification, Origin

12:24 Groomers noticing signs of pet stress.

18:07 Change grooming mindset for fear-free pets.

21:09 Pet grooming perspective of stress management techniques.

36:02 New technology upgrades benefit pets and owners.

Stay connected with our guest speakers! Follow them on their social media @fearfreepets. For more grooming tips, insights, and stories, check out our website at ⁠⁠⁠The Daily Groomer⁠⁠⁠. Join the pack and be part of ⁠⁠⁠⁠The Daily Groomer Community⁠!

After Hours Episode #42: In our latest episode of After Hours, I had the pleasure of hosting the incredible Marcell Woosley. We dived into dog grooming as we spoke about its trials and tribulations. Marcell shared her experiences as a mobile groomer and salon owner, navigating the ups and downs of extreme weather conditions. She also discussed how creating work-life balance is very important to her; finding good team members does not come easy especially if you want to have someone who can take your spot with good grooming skills. Additionally, Marcell talked about her rural life style where she has fruits and vegetables in her garden while also raising animals. This is the perfect episode for anyone who wants insights into the grooming industry or entrepreneurship or just leading a satisfying life. Keep on growing and keep on grooming until next time!

Summary

In this episode of The Daily Groomer, we had the privilege of speaking with Brandie Gitzendanner, the powerhouse behind The Paw Spa Elite, to discuss the incredible journey of growing her grooming business from one to four salons. We delve into the family dynamics that make her team so unique, the challenges of expansion, and her success with social media strategies. Brandie also shares her secrets for hosting community events and boosting engagement. Tune in for insightful tips on managing a thriving grooming business and mastering social media marketing!

Timestamps

12:35 Success requires embracing discomfort, leveraging social media.

17:23 Consistency breeds trust and long-term success.

19:43 Leverage network, social media for business growth.
24:52 Transition from Facebook to other channels, checklist.

37:40 Emailing dog-related vendors to collaborate on event.

Stay connected with our guest speakers! Follow them on their social media The Paw Spa Elite. For more grooming tips, insights, and stories, check out our website at ⁠⁠⁠The Daily Groomer⁠⁠⁠. Join the pack and be part of ⁠⁠⁠⁠The Daily Groomer Community⁠!