The Digital Slice

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode.

In this episode of The Digital Slice Podcast, Brad Friedman and Jeremy Heilpern explore the concept of "emotional advertising" to boost your results and sales.

Jeremy Heilpern, the CEO & founder of Ammunition, a full-service advertising agency in Atlanta, has transformed the agency from a 2-person team to a robust force of 40+. This impressive growth underscores Ammunition's unwavering commitment to innovation, positioning it as the fastest-growing advertising agency in Atlanta in 2023, according to the Atlanta Business Chronicle.

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. In this episode of The Digital Slice Podcast, Brad Friedman and Taylor Frame discuss creating content that converts and using that content in marketing funnels. Taylor Frame is the Co-Founder of Focus Funnels, an eCommerce growth shop. He has consulted and worked with over 400+ eComm companies. The agency has launched and scaled over 100 brands to consistent 6-figure months, finding creative solutions for bootstrapped founders. Taylor helps people scale and optimize eCommerce businesses.

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode.

Join Brad Friedman and Tanishq Goyal as they chat about SEO trends and tactics you need to know to increase traffic and grow your business in 2024.

Tanishq Goyal is the Chief Operating Officer (COO) at SamBlogs and an adept SEO consultant. She brings nearly five years of extensive experience to the digital marketing landscape. Renowned for her exceptional ability to manage multiple projects efficiently, Tanishq excels in navigating high-pressure environments and analyzing and solving problems with precision.

As a dedicated professional, she is committed to delivering invaluable service to clients of all sizes, accelerating the growth of their businesses. Whether partnering with small businesses, start-ups, challenger brands, or enterprises, Tanishq and her team prioritize cultivating business expansion. Her proficiency in project management, strategic prioritization, and problem-solving has positioned Tanishq as a key contributor to SamBlogs' success and a respected figure in the SEO consulting field.

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode.

In this episode of The Digital Slice Podcast, Brad Friedman and Daniel Vardi dive deep into Pay Per Click (PPC) advertising, digital marketing, and more.

Born and raised in Israel, after the army service, Daniel moved to New York and received a marketing degree and AA degree in Judaic studies at Yeshiva University. After working 2 years at a home improvement company as an efficiency manager, Daniel wanted to pursue his passion in online marketing and was hired as an intern at (un)Common Logic. As the PPC product manager, in addition to managing accounts operations and strategy, he is responsible for developing the entire team's expertise and keeping ahead of industry trends and changes.

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode.

Brad Friedman and Scot McKay chat about the secret to how women think, how to attract the opposite sex, and how both these things relate to digital marketing.

In the '80s and early '90s, Scot McKay worked with at-risk kids. From there, he built a wildly successful corporate career as a billion-dollar IT sales professional, meeting with C-level executives and winning top sales awards.

But when a difficult divorce ransacked Scot's world, he hit rock bottom. He set out to understand women and find out what attracted them. His results were so powerful that his friends insisted that he reveal his secrets.

In 2005, Scot founded X & Y Communications (http://www.deservewhatyouwant.com) and, as an early adopter of podcasting, began producing the popular Mountain Top Podcast in 2007.

Today, Scot is one of the most recognized and effective dating coaches for both men and women on the global stage. Now a four-time Amazon #1 bestselling author, he has been invited to speak at high-profile conferences such as iDate and 140 Conference. Over 400 media outlets have consulted him, including ABC, NBC, CBS, Fox, BBC, MTV, Discovery Channel, Forbes, Lifetime, Men's Health and The Wall Street Journal.

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode.

Join Brad Friedman and Elias Zepeda as they chat about the secrets to high converting sales funnels, including tools you've never thought about before now.

Elias Zepeda is the founder and CEO of Need Clients Now, a national marketing agency specializing in customer acquisition. Throughout the years, Elias and his team have been helping businesses, both small and large, scale their revenue by building high-converting sales funnels for their businesses in various industries, including tech, beauty, and service-based businesses.

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode.

Join Brad Friedman and Jason Berkowitz as they work hard to demystify search engine optimization (SEO), that nasty algorithm, while laying out real tactics that work.

Jason Berkowitz is the founder and SEO Director of Break The Web, a Search Marketing agency focusing heavily on Search Engine Optimization and Paid Advertising. His career in SEO dates back to 2010 when he was hit head-first with the same issue many new business owners face: bringing in new leads and revenue. This journey led Jason to find the SEO acronym and open a paradigm shift into the world of marketing.

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode.

Brad Friedman and Logan Hughes talk entrepreneurship, business finances, Google My Business, 2024 website best practices, running a digital agency, and more!

Logan Hughes is a man who wears many hats. He's the CEO and owner of Hite Digital in Manchester, NH. He's also a family man, juggling the roles of husband, proud father to a 2.5-year-old, and a passionate advocate for work-life balance.

After clocking in 8 years as a medical services rep, Logan's journey into entrepreneurship hit a curveball when his 9-to-5 role was no longer needed. Embracing the change, he flipped his digital marketing side hustle into a thriving full-time business.

Logan's mission is two-fold: leveraging creativity to help businesses cut through the online noise and educating professionals on the power of work-life balance for enhanced productivity.

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode.

Join Brad Friedman and Donata Stroink-Skillrud for a chat about recent laws and Google's pressure to require websites to allow visitors to opt-in to tracking.

Donata Stroink-Skillrud is the president of Termageddon -- a privacy policy generator that automatically updates your website policies as privacy laws change. She's also a licensed attorney and Certified Information Privacy Professional who is a Fellow of the American Bar Foundation, a member of the American Bar Association's Science and Technology Council, a member of the ABA's Cybersecurity Legal Task Force, Vice-Chair of Program Committee, and Vice-Chair of Privacy, Security and Emerging Technology Division.

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode.

Join Brad Friedman and Kurt Uhlir as they chat about servant and authoritative leadership, influencing people to do things versus managing, and much more.

Kurt is a globally-recognized 10x marketer, operator, and speaker. He has built and run early-stage companies as well as those over $500M in annual revenue, assembled teams across six continents, been part of the small team leading an IPO ($880M), and participated in dozens of acquisitions. His unique experience being inside hundreds of high-growth companies with the opportunity to analyze, scale, make changes of leadership, and oversee operations has labeled him "the king of scaling businesses."