The DTC Insider

In this episode of The DTC Insider podcast, we sat down with Eric Autry, co-founder of Shared Sweeps, founder of Apréskin, and an employee of Gas Monkey Garage, to dive into the dynamic landscape of the DTC space and the innovative solutions driving growth.

Here's a glimpse of what you'll learn:

• His Perspective for Both Sides of the Field in the DTC Space

• Leveling Up Marketing for Brands in 2024

• How Shared Sweeps Can Help With That

• Breaking Through the Noise as a Brand

• How Brands are Leveraging It

• Social Snowball x Shared Sweeps

• Apréskin Launch

• Female Founder Denver Dinner Series

• What's Next for Shared Sweeps

Sponsor for this episode:

This episode is brought to you by minisocial.

minisocial is a fully-managed solution that partners your brand with high-quality micro influencer creators who produce fully licensed content AND share it with their followers!

It's the best two-in-one solution out there and there's no wonder it's used by top DTC brands like Olipop, Native, AdoreMe, and Our Place

Reasons to partner with minisocial?

👉Fully-licensed content to use on ads, organic social, emails, your website, and beyond! Forever!

👉 Managed service by industry experts, so you can sit back and relax.

👉 No long-term commitments, pay per project

👉 Micro-influencer amplification, get the same reach associated with a traditional influencer push at a cost that is friendly to all budgets

Check them out and get 15% off your first project!

In today's episode of The DTC Insider podcast, we delve into how BOAS measures success beyond revenue and instead focuses on making a difference.

Discover how they saved their first life last year and learn about their disruptive approach to profitability by donating 90% of their profits. We also explore their insights into growth marketing, the transition from online to physical stores, and their vision for the future of sustainable fashion.

Here's a glimpse of what you'll learn:

• Rethinking success

• The emotional journey behind BOAS' mission

• Donating 90% of profits in a DTC landscape

• Exploring the journey of writing a book

• The decision to open a physical store

• The future of sustainable fashion

Sponsor for this episode:

This episode is brought to you by minisocial.

minisocial is a fully-managed solution that partners your brand with high-quality micro influencer creators who produce fully licensed content AND share it with their followers!

It's the best two-in-one solution out there and there's no wonder it's used by top DTC brands like Olipop, Native, AdoreMe, and Our Place

Reasons to partner with minisocial?

👉Fully-licensed content to use on ads, organic social, emails, your website, and beyond! Forever!

👉 Managed service by industry experts, so you can sit back and relax.

👉 No long-term commitments, pay per project

👉 Micro-influencer amplification, get the same reach associated with a traditional influencer push at a cost that is friendly to all budgets

Check them out and get 15% off your first project!

In today's episode of The DTC Insider podcast, Brian Roisentul interviews Izzy Rosenzweig.

He is a veteran of the DTC industry for over 10 years who gained recognition by launching his first DTC company, Browze, in 2012. Browze, specializing in home and kitchen products, successfully delivered over 2.5 million packages worldwide. After opening his own China-based fulfillment center to improve customer experience, Izzy recognized an opportunity to assist other ecommerce brands with direct shipping to their customers, leading to the birth of Portless.

With Portless, Izzy aims to revolutionize the e-commerce industry by massively improving cash flow and profit margins through direct fulfillment.

Here's a glimpse of what you'll learn:

• Common pitfalls in DTC profitability

• Strategies for improving profitability through logistics

• Enhancing cash flow through operational efficiencies

• The critical role of a reliable 3PL provider

• Understanding Section 321 and its benefits for DTC brands

• Advice for brands starting manufacturing in China

• Simplifying international expansion with Portless

• Future endeavors and growth plans for Portless

Sponsor for this episode:

This episode is brought to you by minisocial.

minisocial is a fully-managed solution that partners your brand with high-quality micro influencer creators who produce fully licensed content AND share it with their followers!

It's the best two-in-one solution out there and there's no wonder it's used by top DTC brands like Olipop, Native, AdoreMe, and Our Place

Reasons to partner with minisocial?

👉Fully-licensed content to use on ads, organic social, emails, your website, and beyond! Forever!

👉 Managed service by industry experts, so you can sit back and relax.

👉 No long-term commitments, pay per project

👉 Micro-influencer amplification, get the same reach associated with a traditional influencer push at a cost that is friendly to all budgets

Check them out and get 15% off your first project!

In today's episode of The DTC Insider podcast, Brian Roisentul interviews Michael Huffstetler.

He’s the founder of Bask Suncare, a brand that empowers people to discover their purpose, get outside, and enjoy life.

Here's a glimpse of what you'll learn:

• Background and Company Introduction

• Genesis of the Business Idea

• Standing Out in the DTC Landscape

• Profitability Goals and Strategies

• Acquisition and Retention Channels

• Case Studies of Successful Wins

• Unconventional Move: Turning off Ads on BFCM

• Cross-Platform Tracking Methods

• Incorporating Customer Feedback into Product Development

• Milestones and Achievements

• Key Success Factors for DTC Brands

Sponsor for this episode...

This episode is brought to you by BSR Digital.

BSR Digital helps e-commerce brands that want to scale their business to the next level.

To learn more about BSR Digital, visit their website or book a call here.

In today's episode of The DTC Insider podcast, Brian Roisentul interviews Leeanna Gantt.

She’s the founder of Tooktake, a company that helps people of all ages get well & stay well with a new & easy way to stick to their medication & supplement routines.

In this episode...

• Genesis of the business idea

• Early presence in CVS & Walmart

• Challenges and successes in retail

• Expansion into the Pets space

• Customer acquisition strategies

• Encouraging repeat purchases

• Handling returns: Lessons learned

• Future plans for Tooktake

Sponsor for this episode...

This episode is brought to you by BSR Digital.

BSR Digital helps e-commerce brands that want to scale their business to the next level through paid ads & email marketing.

To learn more about BSR Digital, visit their website or book a call here.

Neal Goyal is a DTC Coach for $50m+ Brands at Tapcart, the leading platform that turns your Shopify site into a beautiful mobile app.

He was recently named “Top e-commerce voice” by LinkedIn, so you’d better listen to what he has to say about the present and future of e-commerce.

• Overview of the DTC space today

• Key challenges for DTC brands

• Solutions for overcoming those challenges

• What you need to know about the latest Gmail and Yahoo updates

• Advantages of mobile apps for businesses

• Maximizing mobile app potential beyond retention

• Why (and how) you should be treating your mobile app users differently

This episode is brought to you by BSR Digital.

BSR Digital helps e-commerce brands that want to scale their business to the next level through paid ads & email marketing.

To learn more about BSR Digital, visit their website or book a call here.

After interviewing a very successful brand, we thought there were many things in common with other successful businesses.

That's why we wanted to put them together in this episode.

In this episode...

• 4 key things successful DTC brands do

• Traps to avoid along the way

• The importance of proper processes and small iterations

Sponsor for this episode...

This episode is brought to you by BSR Digital.

BSR Digital helps e-commerce brands that want to scale their business to the next level through paid ads & email marketing.

To learn more about BSR Digital, visit their website or book a call here.

On this episode of The DTC Insider podcast, Brian Roisentul interviews Ben Sharf.

He’s a co-founder at Platter, a platform that helps e-commerce brands build a high-converting Shopify store that drives profit.

On this episode...

• What Platter is about and how it helps e-commerce brands

• Current challenges for DTC brands

• What DTC brands should focus on to be successful in 2024

• Best practices to increase AOV, LTV, and CR

Sponsor for this episode...

This episode is brought to you by Portless.

Frustrated with cash flow tied up in lengthy inventory shipments from China? Dreading those long 45-60-day waits for your inventory to arrive?

Portless is the fulfillment game-changer for DTC and e-commerce brands.

Why Portless?

• Direct Shipping: From China to customers in just 6 days, covering 55+ countries.

• Domestic Feel: Custom packaging, local tracking from carriers like USPS and Canada Post.

• Cost-Effective: Slash those cargo shipping fees. Boost your gross margins by up to 40% (thanks to Section 321)!

• Cash Flow Positive: No more tied-up cash flow in inventory. Relieve yourself of frozen cash within a couple of days.

Don't juggle with overstocks, stockouts, or let cash flow suffer. With Portless, enjoy fast 3-5 day replenishments on your most popular items.

On this episode of The DTC Insider podcast, Brian Roisentul interviews Carlos Barreto, founder, and Mariana Lee, COO, of Cleverman.

Learn about their personalized website, effective use of social proof, and daily backend actions contributing to their success.

On this episode...

• Introduction to Cleverman and Its Mission

• Key Components for DTC Success: Product, Offer, Funnel, and Message

• Cleverman's Unique Website Personalization and Social Proof Strategy

• Insights from Amazon's Personalization Approach

• Behind-the-Scenes: Daily Backend Actions for Success

• Acquisition and Retention Strategies

• Cross-Platform Effort Tracking

• Current Challenges for DTC Brands

• Cleverman's Outlook for 2024

Sponsor for this episode...

This episode is brought to you by Portless.

Frustrated with cash flow tied up in lengthy inventory shipments from China? Dreading those long 45-60-day waits for your inventory to arrive?

Portless is the fulfillment game-changer for DTC and e-commerce brands.

Why Portless?

• Direct Shipping: From China to customers in just 6 days, covering 55+ countries.

• Domestic Feel: Custom packaging, local tracking from carriers like USPS and Canada Post.

• Cost-Effective: Slash those cargo shipping fees. Boost your gross margins by up to 40% (thanks to Section 321)!

• Cash Flow Positive: No more tied-up cash flow in inventory. Relieve yourself of frozen cash within a couple of days.

Don't juggle with overstocks, stockouts, or let cash flow suffer. With Portless, enjoy fast 3-5 day replenishments on your most popular items.

Last year, Brian Roisentul interviewed Manmade, a men's underwear brand that stands out in a very competitive industry, dominated by big players.

In this episode, we'll mention the 6 unconventional strategies they have implemented to succeed.

In this episode...

• How to stand out as a brand in a very competitive industry

• Their alternative to using models

• How do they get real UGC without even paying for it, and with no fancy tool

• What they do when they call their customers

• How to get true raving fans for your brand

• Taking care of your VIP customers

Sponsor for this episode...

This episode is brought to you by Portless.

Frustrated with cash flow tied up in lengthy inventory shipments from China? Dreading those long 45-60-day waits for your inventory to arrive?

Portless is the fulfillment game-changer for DTC and e-commerce brands.

Why Portless?

• Direct Shipping: From China to customers in just 6 days, covering 55+ countries.

• Domestic Feel: Custom packaging, local tracking from carriers like USPS and Canada Post.

• Cost-Effective: Slash those cargo shipping fees. Boost your gross margins by up to 40% (thanks to Section 321)!

• Cash Flow Positive: No more tied-up cash flow in inventory. Relieve yourself of frozen cash within a couple of days.

Don't juggle with overstocks, stockouts, or let cash flow suffer. With Portless, enjoy fast 3-5 day replenishments on your most popular items.