The Elite Agent

In this special episode of The Elite Agent Podcast, Lucy and Michael Joerin take you behind the scenes of The Elite Agent Handbook — the book that started it all.

They’ll share the real story behind why they wrote it, what they learned through the process, and how the ideas inside have transformed not only their business, but the lives of agents across the UK. From the early notes scribbled on coffee-stained pages to the final polished version now helping agents raise their standards and fees, this is the honest, unfiltered story of how The Elite Agent Handbook came to life.

You’ll hear:

• The pivotal moments that inspired the book
• The mindset and lessons that shaped every chapter
• How the writing process deepened their own growth as leaders and coaches
• What’s next for The Elite Agent movement and how you can be part of it

If you’ve ever wondered what it really takes to turn years of experience into a book, a movement, and a mission — this episode will inspire you to take your own next bold step.

Behind every confident, successful agent is one thing most people never see: strong boundaries. In this episode of The Elite Agent Podcast, Lucy and Michael Joerin unpack how the best agents protect their time, energy, and focus — so they can deliver excellence without running themselves into the ground.

They’ll share the hard-won lessons that transformed their own business and how saying “no” (the right way) can actually create more respect, better clients, and higher fees.

You’ll discover:

• Why poor boundaries lead to stress, burnout, and resentment
• How to say no with confidence — and without guilt
• The systems elite agents use to protect their time
• How clear boundaries create better results, happier clients, and more freedom

If you’ve ever felt pulled in a hundred directions or afraid to disappoint clients, this episode will help you reclaim control and build a business that truly works for you.

Great agents sell homes. Elite agents sell outcomes. In this episode of The Elite Agent Podcast, Lucy and Michael Joerin pull back the curtain on how top performers consistently achieve record prices, win trust, and keep deals together when others fall apart.

You’ll discover the real-world negotiation strategies used by the best in the business — from mastering emotional control to reading the psychology of buyers and sellers. Lucy and Michael share the same frameworks they use in million-pound negotiations every week, showing you how to turn difficult conversations into confident, win-win results.

They’ll reveal:

• The mindset elite agents bring to every negotiation
• How to stay calm, credible, and in control under pressure
• The one question that can shift any negotiation in your favour
• Why confidence and preparation always beat persuasion

Whether you’re new to premium listings or already leading in your market, this episode will sharpen your edge and help you step into the role of trusted advisor — not just salesperson.

Success in estate agency isn’t just about strategy. It starts in your mind. In this episode of The Elite Agent Podcast, Lucy and Michael Joerin explore what truly sets elite agents apart — and it’s not experience, market share, or luck. It’s mindset.

They’ll break down the mental habits, beliefs, and daily disciplines that high-performing agents live by, and reveal how to shift from self-doubt and comparison into confidence, clarity, and action.

You’ll discover:

• Why mindset is 90% of success in estate agency
• How to overcome fear, imposter syndrome, and the need for approval
• The difference between a “salesperson” mindset and an “entrepreneur” mindset
• How to rewire your thinking to attract higher-value clients and bigger results

If you’re ready to think, act, and perform like the top 1% of agents, this episode will give you the mindset tools to get there.

Too many estate agents build businesses that run them into the ground instead of giving them freedom. In this episode of The Elite Agent Podcast, Lucy and Michael Joerin share how to create a business that supports your lifestyle, your family, and your goals – not one that steals your time, energy, and joy.

They’ll dive into what true freedom in estate agency really looks like, why hustle culture is holding so many agents back, and how to design a business that works beautifully around the life you actually want.

You’ll learn:

• The difference between being self-employed and being a business owner
• How to build systems and boundaries that give you time back
• Why your business model should fit your lifestyle, not the other way around
• How to create a vision that guides every decision you make

If you’re ready to stop being the busiest person you know and start building a business that gives you more choice, more income, and more freedom, this episode will show you how.

Every estate agent dreams of hitting six figures, but few talk about what it really takes to get there. In this first episode of The Elite Agent Podcast, Lucy and Michael Joerin lift the lid on the truth behind building a 6-figure estate agency — and why most agents have it completely backwards.

They’ll share the mindset shifts, daily disciplines, and non-negotiable habits that separate the agents who struggle from those who soar. Expect honest conversation, a few uncomfortable truths, and practical takeaways you can implement straight away — whether you’re just starting out or looking to finally break through that income ceiling.

You’ll discover:

• Why working harder won’t get you to six figures (and what actually will)
• The real reason most agents stay stuck in low-fee, high-stress businesses
• The mindset that top-performing agents adopt long before the money shows up
• How to shift from survival mode to strategy mode — and create consistent high-value results

If you’re ready to stop chasing listings and start building a business that works for you, not against you — this episode is your wake-up call.