I know you hate cold calling. It feels gross. It feels nasty. And you hate getting hung up on and cussed out. The problem isn't the cold calling, the problem is what you're saying. It feels bad because it is bad. But it doesn't have to be. Here's how your cold calls SHOULD go in order to convert.

This is a compilation of all the thoughts and things I've experienced over the last month as we've taken some time off of any content creation. Sitting down with a WWII Vet on top of the sickness I experienced in the last month has caused some reflection. Maybe, Realtor, these reflections can help create perspective in your business.

You can do this. You deserve to do this. You have a greatness inside of you that you don't even realize. But everything in your nature and nurture is trying to convince you that you can't. Today, take a deep breath, and realize that you can and you deserve success.

It's the ocean that used to be crowded. Realtors used to mail thousands of letters a month and sometimes a week. But that ocean seems to be unoccupied. The question is, should it be? Is there a massive market for direct mail to make your business boom?

Are you using escalation clauses in your contracts to help assure your buyer "wins" the home? If so - are you doing it legally and ethically? Maybe you don't know what an escalation clause in real estate means. Here are your answers!

Most agents are missing the mark when it comes to our stories on FB and Insta. We're either being way too personal and not enough, if any, business OR all business and just annoying our followers. There's a delicate balance, but you are being branded based on your stories. Are you doing the right things?

I'm not a call out guy, but I will call out bad methodology. Here's some advice a real estate coach is giving that won't set you up for success in this crazy market.

Are you skipping the most important step in representing a buyer? Especially in this market! Buyer interviews set the stage for how the transaction is going to go. And most agents completely gloss over this step. Today, here is a full buyer interview and ideas for you to have easy buyer transactions, even in this market.

What a crazy market it is. Wildest we've ever seen. There are 2 big problems to solve. The first is where to put our buyers since there is no inventory. The second is how you get your name in yards when people don't want to sell. How are you solving these 2 problems?

As we continue into a record seller's market, having listings is more important than ever. Here's one strategy for getting off market listings that help your buyers and grow your business.