What keeps a tradition alive?

This week we talk about cultural resonance: The idea that traditions only survive when they become part of a people’s identity, memory, and way of life. Hunting, fishing, camp life, and time in the outdoors do not endure simply because they are a hobby or something we do...they endure because they mean something.

In this episode, we discuss why it is so important to get kids into the outdoors, why some ways of life fade while others survive, and what happens when traditions stop being passed down. If we want the outdoors to remain more than just a hobby, it has to keep resonating with the next generation, it needs to be part of their story.

Enjoy!

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