The Fashion Brand Clinic Podcast

If your email marketing is stuck on "welcome sequence" and "launch announcement," you're leaving money on the table!

Consistent sales don't come from one-off big launches. They come from regular, thoughtful touchpoints with your customers that build trust and create urgency.

In this episode, I'm breaking down the four types of emails you should be sending to grow your sales steadily throughout the year (without feeling spammy.)

In This Episode:

✨ Why your email list should always hear about new products first

✨ How to make newsletters actually valuable (not boring)

✨ The secret to creating a monthly "event" that drives sales

✨ How to use incentives the right way (without cheapening your brand)

Join the waitlist for Magnetic - https://www.elizabethstiles.co.uk/marketing-waitlist

This podcast is kindly sponsored by Tide Banking

Offer: Get £50 cashback when you open a business account with Tide and spend £100 on your new card. T&C's apply.

Sign up link: https://glnk.io/91954/elizabeth37r

Promo Code: FASHION

The Inbox Series – 010 – What Captain Sandy Taught Me About Leadership (and Why It Matters for Your Brand)

Leadership is one of the scariest parts of growing a fashion brand. How do you delegate without sounding bossy? Give feedback without crushing someone's confidence? Or step into being a "leader" when you've always seen yourself as a creative?

This episode breaks down what good leadership really looks like — with lessons from my own experience working with different managers, plus a little inspiration from reality TV's most unlikely role model… Captain Sandy from Below Deck.

Because you don't need to be loud, corporate or scary to lead. You just need to be calm, clear and kind.

In This Episode: ✨ The fears founders secretly have about leading a team ✨ What I learned from my best (and worst) managers in fashion ✨ Why leadership is a skill, not a personality trait ✨ How to set boundaries with kindness ✨ Practical phrases you can use to lead with more confidence

👉 Listen now: The Fashion Brand Clinic, Episode 10

This podcast is sponsored by Tide Banking Offer: Get £50 cashback when you open a business account with Tide and spend £100 on your new card. T&C's apply. Sign up link: https://glnk.io/91954/elizabeth37r Promo Code: FASHION

Feel awkward charging for your work?

Say "I can't afford that" without thinking? This episode is for you.

We're diving into the real reason why your relationship with money might be holding you back and how to shift it without turning into a walking Pinterest quote.

Inspired by this book, this is a mindset-meets-practical episode designed to help you stop avoiding money, stop apologising for wanting it and start feeling good about earning what you deserve.

In This Episode: ✨ A simple 3-word sentence that reveals your current money story ✨ Why your subconscious might be blocking sales (without you knowing) ✨ Sneaky beliefs that sound smart but keep you stuck ✨ How to shift your money language (without lying to yourself) ✨ A practical money habit that takes 10 mins a week but changes everything

Want to go deeper? I also have a free Pricing & Profit Workshop if you'd like to download it and start feeling more confident about what you charge - just click here!

1. I love money and money loves me

2. I'm allowed to want more

3. Money flows to me with ease

4. It's safe for me to receive money

5. I always have more than enough

6. I trust myself to manage money well

7. Making money is fun

8. I attract aligned customers who love to pay me

9. I'm open to new ways of earning

10. My income grows as I grow

1. I deserve to be paid well

2. I am worthy of wealth

3. I charge fairly and confidently

4. My work is valuable

5. My prices reflect my expertise

6. Selling is an act of service

7. I believe in the transformation my product brings

8. People want what I create

9. I am becoming the kind of person who earns well

10. I can be wealthy and kind

1. I am open to receiving abundance in all forms

2. I receive money with gratitude

3. Money comes to me in expected and unexpected ways

4. The more I relax, the more I receive

5. I am a magnet for prosperity

6. I allow myself to overflow

7. I receive money with ease and joy

8. Receiving doesn't make me selfish — it makes me generous

9. Abundance is always available to me

10. My income is expanding every day

1. My sales strategy is working

2. I'm building a profitable business

3. Every offer I create is valuable

4. My content leads to conversions

5. I sell with ease and integrity

6. My brand is financially successful

7. I know what to do to generate sales

8. My marketing is making money

9. I welcome sales every day

10. My business is a powerful income stream

1. I respect my money

2. I track my finances with love, not fear

3. Paying attention to money empowers me

4. My bank account feels safe and supportive

5. I'm becoming more confident with every decision

6. I spend intentionally

7. I save joyfully

8. I am learning to grow my income

9. I enjoy checking in with my finances

10. Money and I are on good terms

1. Abundance is my natural state

2. I am allowed to grow

3. I can earn more and work with ease

4. I don't need to hustle for worthiness

5. I am expanding into new levels of success

6. I receive more than I spend

7. I overflow so others can benefit too

8. My income supports the life I want

9. I believe in overflow

10. There is always more where that came from

1. I don't shrink my prices to feel safe

2. I no longer speak badly about money

3. I release fear around money

4. I release shame around my pricing

5. I no longer avoid looking at my numbers

6. I can handle financial responsibility

7. I can rewire my beliefs at any age

8. I am not behind

9. I grow at my own pace

10. My mindset shapes my money reality

1. I am building wealth every day

2. I set big goals and achieve them

3. I love knowing where I'm headed

4. I am creating my dream life

5. I trust that it's all working

6. I take action like someone who earns well

7. I'm becoming financially free

8. I am building generational wealth

9. My goals are valid

10. Money supports my dreams

1. It is safe for me to have money

2. I can trust myself with wealth

3. Money creates safety and choice

4. I can grow at a pace that feels good

5. I do not have to struggle to succeed

6. I am calm when I talk about money

7. I trust that money is always finding its way to me

8. I feel grounded in my financial decisions

9. My nervous system can handle success

10. I get to earn in a way that feels good

1. What I focus on grows

2. My thoughts create my financial reality

3. I feel wealthy before I see the results

4. I take action from a place of belief

5. I follow the nudges that lead to income

6. I expect money to come with ease

7. My energy attracts aligned income

8. I dream big and take small steps daily

9. I see proof of abundance all around me

10. I already have everything I need to succeed

Let me know how you get on!

My email is [email protected] & my insta is @elizabethstilesuk

This podcast is sponsored by Tide Banking Get £50 cashback when you open a business account with Tide and spend £100 on your new card. T&C's apply. Sign up link: https://glnk.io/91954/elizabeth37r Promo Code: FASHION

If you've ever wondered what actually changes when someone joins a programme like Magnetic, this one's for you.

This episode isn't about features or bonuses. It's a BTS look at the quiet shifts that turn overthinking into action and second-guessing into confidence.

I'm sharing real stories from past & current Magnetic members who came in feeling overwhelmed or unsure and left with clarity, momentum and in many cases... their best months in business to date!

From new websites and viral reels to feeling proud of showing up, these stories remind me why I screenshot everything.

In This Episode: ✨ The founder who was stuck in circles and finally found her North Star ✨ How a quieter founder went from hesitant to having her best launch yet ✨ Why one mum finally got consistent with emails after years of putting it off ✨ The confidence shifts that changed how these women showed up ✨ What happens when strategy meets soul (and structure)

Want to Create Your Own Story? If this episode hit home and you're ready for your own shift, click here to join the waitlist and be the first to know when doors reopen for Magnetic enrolment!

Special thanks to everyone who shared their story!

You can find their links here:

https://www.instagram.com/gallivanterscc/

https://www.instagram.com/annafiggins/

https://www.instagram.com/senja.bymaddie/

https://www.instagram.com/ellagriffee_studio/

https://www.instagram.com/single.swan/

https://www.instagram.com/ourjournyuk/

https://www.instagram.com/caroline.dickinson_/

This podcast is sponsored by Tide BankingGet £50 cashback when you open a business account with Tide and spend £100 on your new card. T&C's apply. Sign up link: https://glnk.io/91954/elizabeth37r Promo Code: FASHION

Ever hovered over the 'book a call' button and then… closed the tab?

This episode is for you if you've been curious about joining Magnetic : Marketing Accelerator but keep putting it off because you're not sure what to expect or whether you're even ready!

I'm walking you through exactly what happens on a sales call with me before you join Magnetic. No awkwardness. Just a real conversation to help you get clear on where you're at and what's next.

Whether you're scared it's too early, too late or too risky, this episode will help you feel calm, clear and (hopefully) ready to take the next step.

In This Episode:

• What the call is really like (and what it's not)

• The most common reasons people book and what they say when they get there

• The mindset blocks that usually surface mid-way through

• How I help you figure out what's been missing and what needs to shift

• What you'll walk away with, even if you don't join the programme

Thinking about joining Magnetic?

If this episode made you feel seen or called out (in a good way), click here to join the waitlist and be the first to know when doors reopen for Magnetic enrolment!

This podcast is sponsored by Tide Banking Get £50 cashback when you open a business account with Tide and spend £100 on your new card. T&C's apply. Sign up link: https://glnk.io/91954/elizabeth37r Promo Code: FASHION

£10K months sound great but have you actually worked out what it takes to get there?

In this episode, I'm walking you through the common traps that keep founders stuck and introducing the Magnetic Money Matrix. It's a free tool I created to help you stop guessing and start planning.

You'll learn what £10K months really look like based on your numbers, how much traffic you need and what to do if that goal currently feels out of reach.

• Why most fashion founders are focused on the wrong things

• The key questions to ask before chasing a revenue goal

• A breakdown of what actually drives consistent sales

• How the Magnetic Money Matrix can give you instant clarity

• What to do if the numbers feel scary or far off (hint: don't panic)

The Magnetic Money Matrix is totally free to download and comes with a short video walkthrough from me!

It'll show you exactly how much traffic, how many orders and what kind of focus you really need to hit your goals.

👉 Grab your free copy here

And if you want help building a strategy that supports those numbers, be the first to know when doors reopen for Magnetic enrolment and click here to join the waitlist

This podcast is sponsored by Tide Banking

Offer: Get £50 cashback when you open a business account with Tide and spend £100 on your new card. T&C's apply.

Sign up link: https://glnk.io/91954/elizabeth37r

Promo Code: FASHION

Ever felt tempted to drop your prices just to get a sale?

In this episode, I'm sharing a story that perfectly sums up why cheaper doesn't always mean better and what that means for how you price your products.

Because the truth is, lowering your prices won't always build trust.

In fact, it might raise more questions than answers.

If you've ever panicked and added a discount code, or felt pressure to be "affordable" just to compete, this is your sign to pause, regroup and think more strategically.

• Why price sends a message and what yours might be saying behind your back

• The hidden cost of being "cheap"

• What your customers are really looking for (spoiler: it's not a bargain)

• How to build a brand that people value and trust without racing to the bottom

Magnetic is now closed for enrolment. Be the first to know when doors reopen click here to join the waitlist

This podcast is sponsored by Tide Banking

Offer: Get £50 cashback when you open a business account with Tide and spend £100 on your new card. T&C's apply.

Sign up link: https://glnk.io/91954/elizabeth37r

Promo Code: FASHION

You're showing up, posting, replying, packing orders and yet it still feels like you're always behind.

If you've been stuck in reactive mode (aka winging it), this episode is going to help you understand why and what to do next.

I'm sharing a simple tool I've been quietly testing behind the scenes just 3 quick questions that will give you instant clarity on what's keeping your business stuck in survival mode… and what needs to shift so you can start feeling more in control.

The best bit?

You'll get a personalised strategy email (from my AI twin 👯‍♀️) with clear advice tailored to your answers. HOW COOL is that?!

It's basically a free tool that acts like a mini coaching session in your inbox.

If you're ready to stop winging it and start moving with intention, this is your sign.

👉 Answer these questions and get your personalised strategy email direct to your inbox today!

Running a fashion brand isn't always smooth sailing.

One day you're riding a high, the next you're questioning everything.

If you've ever felt like you're doing all the right things but still doubting yourself... this episode is your reminder that you're not alone.

I'm talking about those wobbly, quiet moments in business.

The ones where your mindset matters most and how to support yourself through them without spiralling into self doubt.

This is a soft, honest pep talk for the days you need it most.

• Why those "is this even working?" moments are normal

• Sneaky limiting beliefs that creep in when sales are slow

• 4 gentle mindset shifts to help you feel more grounded

• A reminder that you're allowed to believe in yourself before the proof shows up

"You don't need to be perfect to be powerful."

If you're craving support, structure and a strategy that feels good, come & join us in Magnetic.

You can book in a call with me & we'll have a chat about if it's a good fit for you! (especially if "sort out marketing" has been on your to do list for the past god knows how long!!

Ever feel like you're throwing spaghetti at the wall with your marketing?

One week you're on a roll & the next, you're back to refreshing Shopify and wondering what you're doing wrong.

In this episode, I'm sharing the unexpected story of what happened after I launched the Magnetic Marketing Accelerator… and why 17 out of the original 25 fashion founders chose to stay on.

Not because they had to, but because it was working.

We'll talk about:

• What really helped them hit consistent sales

• How they went from winging it to feeling in control

• Why "busy" doesn't always equal growth

• And what might be keeping you stuck without even realising

If you've been craving structure, clarity and a strategy that actually fits your brand, this is your sign.

• The power of a marketing container that actually supports implementation

• Real results from real fashion founders (not just flashy wins)

• What Magnetic is and what it isn't

• Why you don't need a magic fix, you need a plan

The Magnetic Marketing Accelerator is open right now and I'm taking on calls for the next cohort in September 2025 (Spoiler Alert : I'm currently offering an early bird discount!)

If you're ready to stop guessing and start growing, let's book in a chat.

👉 Book your call here

This could be the turning point you've been waiting for 💫