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Ash and Kane give their key takeaways from the recent podcast interview of Donald Trump on the Joe Rogan Experience. They discuss Joe’s techniques as podcast host, the things Donald Trump does well as he is interviewed and why this could well be the first podcast episode ever to swing an election result.  

KEY TAKEAWAYS

• The interview is pure promotion for Donald Trump with the election happening next month.
• Joe didn’t challenge Trump as much as he has previous guests on the podcast.
• This could have been one of the first times Joe has used his huge podcast platform to influence others, politically.
• A podcast interview is a strong piece of political campaigning, if the host is onside with the candidate, there are minimal interruptions and arguments.
• There is clear evidence that YouTube is treating this podcast interview differently to other content, throttling its exposure and essentially shadow-banning it.

BEST MOMENTS

"He did a million views an hour for his first day and a bit”

“I think this is one of the few times Joe is using his platform for influence”

“I genuinely think he is using his influence”

“If you are uninformed you are like, Joe agrees, that’s my opinion”

“A lot of journalists lie about their agenda and try and pretend they aren’t biased”

“This will be the first podcast that has swung an election”

VALUABLE RESOURCES

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ABOUT THE HOSTS

Ashley Morris (Podcast Consultant) and Kane Baron  (Public Speaker) help independent podcasters launch, grow and monetise a podcast. They run the UK’s largest podcast agency for independent creators, Progressive Media. Progressive Media take care of all things production, copywriting, design and video for podcasters round the globe. They have also recently launched Pod Partnerships, a new venture created to connect established podcasters with valuable audiences and innovative brands to create and manage win-win sponsorship campaigns.

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