Thought Sparks

The Future of Manufacturing with Rita McGrath and Karla Trotman


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In this week’s Thought Sparks Podcast episode, Rita McGrath, a Columbia University Business School Professor, C-Suite strategist, business founder and best-selling author, speaks with Karla Trotman, CEO of ElectroSoft, Inc, the largest Black- and woman-owned electronics contract manufacturer in the United States, and author of “Dark, Dirty, Dangerous”. They shed light on the unique challenges that family business face and how Karla broke barriers in the manufacturing industry to lead true innovation. 00:00 Meet Karla Trotman: Manufacturing CEO & Author of "Dark, Dirty, Dangerous" 01:16 From Kitchen Table to Corporate Empire: An Accidental Manufacturing Dynasty 02:20 Why Smart Kids Reject Family Businesses (And How One Changed Her Mind) 03:20 The E-Commerce Pivot That Led Back Home: When Amazon Changed Everything 04:44 Family Business Drama: When Three Siblings Want the Same Company 08:07 The Brutal Honesty That Saved a Family Legacy 09:56 Presidential Training Wheels: Learning to Lead Alongside Your Predecessor 12:13 Breaking Into the Boys' Club: A Woman of Color's Manufacturing Journey 15:46 Busting the Manufacturing Myth: It's Not Dark, Dirty, or Dangerous Anymore 16:36 The Great American Manufacturing Mistake: How We Made Other Countries Rich 20:02 The $70K High School Graduate: When Welding Beats Wall Street 20:38 Why Parents Are Finally Coming to Their Senses About College vs. Trades 22:16 Building Submarines and Changing Lives: The Military's Manufacturing Campaign 40:09 From Windows XP to AI: The Digital Transformation That Almost Broke the Bank 43:01 You Have to Be Crazy to Be an Entrepreneur: Why Everything is a Bet 46:57 The Light Fixture Philosophy: Investing in People, Not Waste 49:02 The DEI Backlash: Why Treating People Equally Became Controversial 51:17 The Blind Spot Solution: Why Diverse Teams Win (Despite Feeling Worse) 55:31 The Wrestling Match: What It's Really Like Being the Only One in the Room 1:00:48 The Conference That Saved Her Company: Why Leaders Must Leave Their Desks 1:01:57 Doing President vs. Being President: The Real Work of Leadership Thought Sparks are the brainchild of Rita McGrath. They are insightful actions, strategic ideas, actionable suggestions and innovative approaches that help organizations and leaders master the future with less fear and more confidence. New episodes of the Thought Sparks Podcast are released every other Tuesday at 11am Eastern. Want to learn more about Rita’s ideas and hear more of her conversations with business leaders and innovators? Listen to more Thought Sparks Podcast episodes on Apple Podcasts and Spotify.Watch Thought Sparks episodes on YouTubeFollow Rita on LinkedIn, Instagram, X and Blue Sky.Connect with Rita on TikTokSign up for her Thought Sparks Newsletter on Substack. Learn more about Rita, her books and ideas at RitaMcGrath.com

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Thought SparksBy Rita Gunther-McGrath

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