Lauren and Tony discuss the growing influence of podcasting as a tool to leverage brand awareness and build audience engagement. 

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Thinking about rebranding your company or organization? You will want to listen to Lauren and Tony discuss the research, comparison, process and protection of a brand and brand identity. Far beyond just a logo, a strong brand can yield inspiration from within as well as long-term market share against competitors.

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The G Factor co-hosts, Lauren Daughety and Tony Vann take questions from listeners concerning marketing and design. Three questions consider important factors for marketing strategy, planning and budgeting.

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Kicking off 2021, Lauren and Tony discuss marketing, marketing misconceptions, how to best implement marketing strategy and tactics as well as talk about how a holistic view of strategic marketing can move a business or organization forward.

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This is it! The final G Factor Podcast for season 1. A year-in-review of sorts, this episode is a combination of the top three season 1 podcasts. Lauren and Tony take a look back the their Social Media Trolls episode, salivate as they share their favorite barbecue places in Oklahoma and talk politics with their colleague and friend, Josh Poupore from Albany, New York.

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What will the hottest marketing trends be for 2021? Lauren and Tony take our their crystal ball and look deep into the next year providing some thoughts about marketing trends and tips as well as left over strategy and tactics which will still be strong from earlier years.

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Not many other marketing strategies yield a 42:1 ROI from successful execution. Lauren and Tony discuss the importance of a robust email marketing campaign and how to most effectively craft a campaign that resonates with your consumers.

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With the holiday season just weeks away, it is time to market to those consumers hungry fro unique and easy products and services. Lauren and Tony provide savvy tips for businesses and organizations to utilize this December to engage and convert current and new customers.

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Happy Thanksgiving to all of our G Factor followers! Since this week is all about family, Tony flies solo and hosts a bonus discussion with previous guest, Josh Poupore, APR, Senior Vice President, Corning Place Communications in Albany, New York. The two of them continue a discussion on the importance of the Electoral College and how activity in local politics and government has a greater impact on our daily lives. Enjoy!

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This week Lauren and Tony swap their marketing hats for traveling boots as they compare notes on the best places to visit in Oklahoma. Each have their own unique list and reasons why, so this top-five list should appeal to all travelers.

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