As the pandemic subsides, business is getting a little back to normal. This means tradeshows and conferences are returning. Are you ready? Listen to Lauren and Tony this week as they share some incites into tradeshow preparation, booth design, promotional giveaways and more.

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Lauren and Tony get down to business as they list their top five Mexican Food Restaurants in the State of Oklahoma. Of course, neither of them can narrow it down to just five, so there are a lot of extra places mentioned. Whether you love tortillas, queso, tacos or margaritas, this episode is a grand adventure through the Mexican culinary catalog of Oklahoma.

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Continuing a conversation with potential customers through drip marketing is imperative in keeping a lead pipeline culled and qualified. Lauren and Tony chat about the different means to drip marketing current and potential consumers as well as a discussion as to when enough is just enough.

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Information spreads very quickly in today's consumer-driven economy. It is important businesses and organizations are aware and working to improve their reputation. Lauren and Tony discuss some tips to monitor, engage and increase your reputation online.

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The global pandemic have changed various factors in our lives, including social media reach. Lauren and Tony discuss the shift in reach based on organic and paid posts as well as other digital tactics to supplement these changes in audience targeting, algorithms and engagement.

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Lauren and Tony welcome special guest, Ken Busby, CEO of the Route 66 Alliance. Mr. Busby discusses the various marketing tactics attractions utilize to leverage the strong brand recognition of Route 66. Ken also discusses how COVID has impacted fundraising for non-profits and museums as well as showcases his knowledge of Rt. 66 history.

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Get your pencil and paper ready! This week, Lauren and Tony go over the importance of layering different marketing tactics, how to decide which is most important and explain how each of the tactics ultimately integrate to provide a full strategic communications package.

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Reaching your consumers with a newsletter is a critical layer of marketing. Lauren and Tony discuss the ROI of newsletter campaigns, some dos-and-don'ts as well as expectations for your next email campaign.

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Have you ever wondered what pieces and parts you need to ensure your website continues to work? Then look no further as Lauren and Tony chat about the importance of owning your domain, getting a great designed website and long-term hosting.

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There are 8 billion people on the planet, and 2.8 billion of them have Facebook accounts. If you want to get the low down on how to reach your audience through digital marketing, you will not want to miss Lauren and Tony outline 12-steps to plan, execute and refine a great digital campaign. They also discuss types of digital engagement, pricing and anticipated results.

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