The Growth Zone

Get insights into how Lead Generation Channels rank and will impact 2023

GET THIS BOOK >>>

Don't miss out on how to generate more leads with a simple but focused approach to using social media for B2B businesses:

Get the 2022 edition of "Social Marketing - Reaching your audience so they can buy from you with trust" written by Christian Bartsch. It is availabe at Amazon, Barnes and Noble and other retailers:

ISBN: 979-8-488609-90-7 Softcover
ISBN: 979-8-797126-01-0 Hardcover
ASIN: B078WX5VKF Kindle edition

or read more about it here:

https://meetchrisbartsch.com/books-on-marketing/ 

See how google is fighting ChatGBT created content! As google feels extremely vulnerable to being replaced by ChatGBT they are clearly warning people that they will penalize website owners who are too lazy to create original content and simply use ChatGBT. Many SEO agencies who let this AI tool write the content will soon see their client websites drop out of google.

GET THIS BOOK >>>

Don't miss out on how to generate more leads with a simple but focused approach to using social media for B2B businesses:

Get the 2022 edition of "Social Marketing - Reaching your audience so they can buy from you with trust" written by Christian Bartsch. It is availabe at Amazon, Barnes and Noble and other retailers:

ISBN: 979-8-488609-90-7 Softcover
ISBN: 979-8-797126-01-0 Hardcover
ASIN: B078WX5VKF Kindle edition

or read more about it here:

https://meetchrisbartsch.com/books-on-marketing/ 

Find out how Google's Lighthouse 10 will affect your ranking. Largest Contentful Paint (LCP) and Speed Index are usually better for a page's contents feeling loaded than a count of active network requests. Lighthouse 10 brings a brand new performance audit and a significant change to another. 

GET THIS BOOK >>>

Don't miss out on how to generate more leads with a simple but focused approach to using social media for B2B businesses:

Get the 2022 edition of "Social Marketing - Reaching your audience so they can buy from you with trust" written by Christian Bartsch. It is availabe at Amazon, Barnes and Noble and other retailers:

ISBN: 979-8-488609-90-7 Softcover
ISBN: 979-8-797126-01-0 Hardcover
ASIN: B078WX5VKF Kindle edition

or read more about it here:

https://meetchrisbartsch.com/books-on-marketing/ 

This episode is all about how to structure an article to make google help your website rank on page 1. Your article needs to be relevant but also well strctured. Even if you already have great content, you need to make sure your CMS, Wordpress or other design tools have not added wrong coding.

This can happen very unexpectedly. On one page i once got highlighted by my SEO tools that i had several H3 titles with no text in them. That was astonishing as i would normally never do such a crappy job only websites. So i went to investigate and at first, couldnt see any empty H3. 

Looking at the page using another bowser i couldn't find it either, until i decided to check the generated html code manually. There it was in between lines of code. 

Now the problem was even rooted much deeper. These H3 titles were not created by me but by a design element that had been placed in the particular page. In this episode, i will share with you how to find such and how to fix it rapidly.

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Don't miss out on how to drive your business to be sustainable, while avoiding the ugly side of ESG, which can be a great revenue driver when applied in a non-toxic way:

Get the 2022 edition of "The Sustainable Business Idea - A pocket guide to Environment, Social and Governance (ESG)" written by Christian Bartsch.

It is availabe at Amazon, Barnes and Noble and other retailers:

ISBN: 979-8-8330-3548-1 Softcover
ASIN: B0BKWWJL4H Kindle edition

In this episode lets focus on: "How we look for longtail keywords to outplay large competitors". Building an organic visiblity is important to have a marketing based on SEO and SEM strategies. it is unhealthy to only focus on only one of those! This takes time but is worth the effort.

GET THIS BOOK >>>

Don't miss out on how to generate more leads with a simple but focused approach to using social media for B2B businesses:

Get the 2022 edition of "Social Marketing - Reaching your audience so they can buy from you with trust" written by Christian Bartsch. It is availabe at Amazon, Barnes and Noble and other retailers:

ISBN: 979-8-488609-90-7 Softcover
ISBN: 979-8-797126-01-0 Hardcover
ASIN: B078WX5VKF Kindle edition

or read more about it here:

https://meetchrisbartsch.com/books-on-marketing/

In this episode we will look into How do we create a quality backlink for our websites. Create a quality backlink for websites by having the right anchor text, avoiding link farms and spammy backlink building services.

When you check out a backlink automation provider, you will notice in some cases that they used their service themselves to generate a certain level of visibility. In tools like Sistrix you will see the backlinks and also the quality. If you generate 600 backlinks per month (=600/30 = 20 / day), you need to consider, if they are really of any value.

20 backlinks per day is possible, but only if you have humans adapting the texts and connecting them with valuable content. If you are simply collecting garbage backlinks you will most likely be given a penalty by google once the algorythm realizes you are cheating very badly.

Sponsor of this Episode:

Econry is an international training academy focused on innovative subjects. Companies, government employees and students use this to upskill their talents. In Germany the department of labour sponsers courses for unemployed. In other countries there are other options to help finance this additional education. Econry also cooperates with several universities and academies focused on other complementary niches.

You might ask what econry focuses on. With AI being an important element of business, econry is looking to provide knowledge where this technology is relevant. Hence, this also applies to marketing, sales and even cyber security. Any company pumping marketing content into the inernet space needs to ensure that customer data is safely transmitted and stored. If this is poorly done, the trust will be lost and any great sales person will have difficulty convincing a buyer that they are safe with you.

You can take courses from Neural Networks to Multi-plattform development, Cyber Security, SEO and HR Retention. Most of the courses are streamed live but some are also available at on demand video in combination with live workshops. If you want to learn a subject properly you need some level of human help.

Hence it is a wise idea to look at how Tesla has used neural networks to drive their global innovation success. This is where Deniz and his team of scientists are teaching people how to design and implement neural networks for industrial and consumer products. This is done via the neural network engineer course which is taught at econry.

As a global education provider, econry is a partner of selected universities and manufacturers. Thereby increasing the career options for people with and without a university degree.

In this episode we will look into: What strategy can you use to generate leads to a new website. You can use Search Engine optimization (a.k.a. SEO) to build visibility in search engines so that your website generates leads and increses your revenue.

Sponsor of this Episode:

Econry is an international training academy focused on innovative subjects. Companies, government employees and students use this to upskill their talents. In Germany the department of labour sponsers courses for unemployed. In other countries there are other options to help finance this additional education. Econry also cooperates with several universities and academies focused on other complementary niches.

You might ask what econry focuses on. With AI being an important element of business, econry is looking to provide knowledge where this technology is relevant. Hence, this also applies to marketing, sales and even cyber security. Any company pumping marketing content into the inernet space needs to ensure that customer data is safely transmitted and stored. If this is poorly done, the trust will be lost and any great sales person will have difficulty convincing a buyer that they are safe with you.

You can take courses from Neural Networks to Multi-plattform development, Cyber Security, SEO and HR Retention. Most of the courses are streamed live but some are also available at on demand video in combination with live workshops. If you want to learn a subject properly you need some level of human help.

As a global education provider, econry is a partner of selected universities and manufacturers. Thereby increasing the career options for people with and without a university degree.

Who is actually on the Team of econry?

The founders and trainers are experts in their particular niche. Christian, the leading founder is an expert in Cyber Forensics, New Business Development and Multi-Channel Market Entry Strategies (SEO, SEM, Coldcall, , while leading companies in 4 countries. Deniz, is a Researcher and University Professor focused on AI, VR, VX and Online Marketing. Eren is a cyber security and virtualisation expert, who has worked on google VR projects. Neylan is an expert in HR, Recruiting and leads several train-the-trainer programs to improve the quality of educators.

Econry.de itself is the education section of ACATO GmbH, which is a Vodafone Enterprise Partner, Member of the Dell Expert Network and Partner of several Software and hardware manufacturers. This also includes SEO / marketing tools and automation solutions, e.g. keap / infusionsoft, memberium, TechSmith, ...

Hence, people looking for a new career path have access to a wide variety of specialized knowledge from the founders and the trainers who also help educate more people in different languages. Some o the upcoming courses will include the "Digital Business Growth Expert" which is a combination of Search Engine Optimization Training and Branded Marketing Strategist.

Entrepreneurs differ from small business owners by the way they invest their profits back into the company. Based on this narrative we will look at Why you need to use Twitter blue to get new qualified leads.

Generating leads does not automatically mean that you spam peoples inboxes. This insane strategy is the general BS that some Sales Gurus try to tell you to do. That will not get you to a sustainable level of revenue. Find out how to do it properly on Twitter and linkedin.

Sponsor of this Episode:

Econry is an international training academy focused on innovative subjects. Companies, government employees and students use this to upskill their talents. In Germany the department of labour sponsers courses for unemployed. In other countries there are other options to help finance this additional education. Econry also cooperates with several universities and academies focused on other complementary niches.

You might ask what econry focuses on. With AI being an important element of business, econry is looking to provide knowledge where this technology is relevant. Hence, this also applies to marketing, sales and even cyber security. Any company pumping marketing content into the internet space needs to ensure that customer data is safely transmitted and stored. If this is poorly done, the trust will be lost and any great sales person will have difficulty convincing a buyer that they are safe with you.

You can take courses from Neural Networks to Multi-plattform development (.NET MAUI), Cyber Security, SEO and HR Retention. Most of the courses are streamed live but some are also available at on demand video in combination with live workshops. If you want to learn a subject properly you need some level of human help.

As a global education provider, econry is a partner of selected universities and manufacturers. Thereby increasing the career options for people with and without a university degree.

Who is actually on the Team of econry?

The founders and trainers are experts in their particular niche. Christian, the leading founder is an expert in Cyber Forensics, New Business Development and Multi-Channel Market Entry Strategies (SEO, SEM, Coldcall, , while leading companies in 4 countries. Deniz, is a Researcher and University Professor focused on AI, VR, VX and Online Marketing. Eren is a cyber security and virtualisation expert, who has worked on google VR projects. Neylan is an expert in HR, Recruiting and leads several train-the-trainer programs to improve the quality of educators.

Econry.de itself is the education section of ACATO GmbH, which is a Vodafone Enterprise Partner, Member of the Dell Expert Network and Partner of several Software and hardware manufacturers. This also includes SEO / marketing tools and automation solutions, e.g. keap / infusionsoft, memberium, TechSmith, ...

Hence, people looking for a new career path have access to a wide variety of specialized knowledge from the founders and the trainers who also help educate more people in different languages. Some o the upcoming courses will include the "Digital Business Growth Expert" which is a combination of Search Engine Optimization Training and Branded Marketing Strategist.

Topic of this podcast: The new model for transforming customer acquisition with the intersection between paid search [Value-based bidding & automation], data science, and performance creative at scale.

Who is today's guest?

Paris Childress is an Ex-Googler, the CEO & Founder of Hop-Online, and the host of the Paris Talks Marketing Podcast.

Paris has grown the agency to a highly recognized and awarded global performance marketing agency. Today, Hop Online is a Premium Google Partner Agency, managing over $20 million in annual performance advertising spend across Google and Facebook.

You can find Paris Childress here at LinkedIn: https://www.linkedin.com/in/parischildress/

Sponsor of this Episode:

Econry is an innovative training academy focused on innovative subjects. From Neural Networks to Multi-plattform development, Cyber Security, SEO and HR Retention.

As a global education provider, econry is a partner of selected universities and manufacturers. Thereby increasing the career options for people with and without a university degree.

Who is actually on the Team of econry?

The founders and trainers are experts in their particular niche. Christian, the leading founder is an expert in Cyber Forensics, New Business Development and Multi-Channel Market Entry Strategies (SEO, SEM, Coldcall, , while leading companies in 4 countries. Deniz, is a Researcher and University Professor focused on AI, VR, VX and Online Marketing. Eren is a cyber security and virtualisation expert, who has worked on google VR projects. Neylan is an expert in HR, Recruiting and leads several train-the-trainer programs to improve the quality of educators.

Econry.de itself is the education section of ACATO GmbH, which is a Vodafone Enterprise Partner, Member of the Dell Expert Network and Partner of several Software and hardware manufacturers. This also includes SEO / marketing tools and automation solutions, e.g. keap / infusionsoft, memberium, TechSmith, ...

Hence, people looking for a new career path have access to a wide variety of specialized knowledge from the founders and the trainers who also help educate more people in different languages. Some o the upcoming courses will include the "Digital Business Growth Expert" which is a combination of Search Engine Optimization Training and Branded Marketing Strategist.

Why should we bother doing SEO for our websites? Google is changing a lot but before we even consider running ads or changing our website structure, we need to look at how we can use Search Engine Optimization to improve our foundation in our marketing and sales engines.

If our website confuses visitiors or does not match what we were suggesting ahead of visiting it, we will see a growing dropout rate.

Before we get someone to click on our website, we need them to actually find us. This is where Search Engine Optimization can help. It has a wide range of activities. Building backlinks, generating valuable content that matched the demand. This podcast episode will look into a few of these aspects.

GET THIS BOOK >>>

Don't miss out on how to generate more leads with a simple but focused approach to using social media for B2B businesses:

Get the 2022 edition of "Social Marketing - Reaching your audience so they can buy from you with trust" written by Christian Bartsch. It is availabe at Amazon, Barnes and Noble and other retailers:

ISBN: 979-8-488609-90-7 Softcover
ISBN: 979-8-797126-01-0 Hardcover
ASIN: B078WX5VKF Kindle edition

or read more about it here:

https://meetchrisbartsch.com/books-on-marketing/