The History of Fresh Produce

The History of Olives


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The story of the olive is one of resilience, empire, and cultural transformation. From its first human interactions in Africa over 100,000 years ago to its role in the economies of the great Mediterranean civilizations, the olive tree has been a silent witness to the rise and fall of history’s greatest powers. In the Eastern Mediterranean, early farmers began cultivating olives nearly 7,000 years ago, setting the stage for what would become an essential commodity of the ancient world.

Join John and Patrick as they trace the olive’s journey from its first cultivation in the Levant to its sacred status in ancient Greece, where it adorned Olympic champions and fueled temple lamps. Discover how the Romans transformed olive oil into a vast commercial empire, using it for food, lighting, medicine, and even as a tax currency. Learn how olive groves survived the decline of Rome, weathered the Middle Ages, and ultimately laid the foundation for the Mediterranean’s enduring love affair with this golden elixir.

From trade routes to warfare, from myth to medicine, this is the epic tale of the olive—a story that spans continents and centuries, shaping the world in ways we still feel today.

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In Sponsorship with Cornell University: Dyson Cornell SC Johnson College of Business

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The History of Fresh ProduceBy The Produce Industry Network

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