In this episode we have Beth Berkobien of Rehab Your Rescue in Dallas, Texas, Beth works primarily with anxiety and aggression in dogs.

She has been a wonderful help to me in my own situation with our dog Cinch, a charming cattle dog, and I am so lucky to have met Beth.

As breeders we are usually solving problems from the breeding side of the house, but when that doesn't go as planned, Beth is the kind of person who gets called in.

I hope you learn a lot in this interview, I'd love to hear your thoughts, join me on instagram @thehonestdogbreeder.

Brands, and the trust they can build, are very helpful in building a relationship with your buyers. A good brand is essential in your long-term success. In today's episode we discuss three ways to use your brand to build a better breeding business, enjoy!

The Dog Breeder Society has a branding MasterClass launching soon for a deep dive into branding and how to design your brand in your breeding business. Learn more and have the opportunity to join at honestdogbreeder.com/yes

My brother is a master with design and in today’s interview we discuss branding. 

If you aren’t familiar, branding is the feeling customers get when they associate with your business. In order to attract the right ideal puppy buyers and build trust with them, you want your brand to make them feel how they want to feel when they get one of your dogs. If they want a dog to bring them adventure and exploration, you want your brand to make them feel adventure and excitement. If they want your dogs to bring them calm, then you want them to feel calm, peace, and simple with your brand. Additionally, you want your brand to have continuity among your platforms so, not only are you easily recognized, but people trust you because you are the same wherever they experience your business. People trust that which is predictable. 

Without further ado, here’s Drew and I’s discussion about branding, I hope you enjoy!

You hear the terms tossed around all the time: Guardian Homes and Co-Owns, but what are they and, more importantly, WHEN should you use them? This episode discusses their differences along with instances where you may want to use them. Both provide opportunities for your program and then there are instances where you might want to steer clear.

Want to know the truth?

I had no idea where my breeding program was going wrong. I was *lots* of emotions about it, none of them warm and fuzzy. It took me a while to put together the process, sort it out. It was stressful and took longer than it should've.

This episode discusses the steps you can take to start fixing your breeding program–even if you don't know where to start. 

Get the free checklist that'll help break the process down in the show notes. 

You can break dog breeding down into 4 Pillars. Each pillar is a different area of focus. When you get them all in harmony your business will thrive.

Take the quiz to figure out which pillar you should place your focus!

Take the Quiz!

Dog breeding deals with live animals, things happen and the pups that are born aren't always perfect. Sometimes they're born with an issue, sometimes they get injured or have a disease.

They are still a life and that life should be respected and cherished, even with a 'defect.'

Don't forget to get your free After Action Review (AAR) Worksheet (referenced in the podcast) to use as an effective structure for evaluating and improving for the next time.

What's stopping you from really having the breeding program you want?

In this episode we discuss how fear is the thing that is between where we are and where we want to be in our breeding programs and in our lives.

If we learn to listen to fear, we can use her as a guide, no longer an all-consuming issue.

We all have regrets...moments in our history we wish we could take back. Places where we wish we would've done something different.

This episode discusses my three biggest regrets in dog breeding. It's a little of the good, the bad, and the ugly. Enjoy!

Vetting buyers can be tough...here are 6 red flags to look out for with buyers and how you can handle them.

The better we align our buyers with our dogs, the greater the likelihood of success. Our buyers success is our success.

Check the shownotes for a downloadable pdf for questions to ask your buyers to vet them correctly.

https://honestdogbreeder.com/40