The How To Podcast Series - Podcast Co-Hosts, Practical Podcasting Tips, and Podcast Community

Episode 79 - The Power of Podcasting to Share Your Story - My Episode on William McPherson's Rock Bottom

Episode Overview

In this episode, Dave Campbell—the host of The How To Podcast Series—switches seats and becomes the guest on "Rock Bottom," hosted by Will McPherson, urban planner, TEDx speaker, and new podcast host. Will and Dave dive deep into career pivots, finding your purpose, the power of podcasting, and practical tips for new and experienced creators alike.

Key Topics & TakeawaysAbout the Guest and Host

• Will McPherson: Urban planner, TEDx speaker, and new podcast creator, welcomes Dave to share his journey and advice.

• Dave Campbell: Owner of True Media Solutions (Ontario, Canada), career coach, progressive landlord, upcycling advocate, and host of multiple podcasts—sharing insights on passion and podcasting.

What is Upcycling?

• Dave explains upcycling: turning unwanted or broken items into something new, valuable, and useful—helping the environment and sparking creativity.

• Discussion on architectural salvage and saving historical elements from demolition.

Career Pivot & The Power of Side Hustles

• Dave shares personal experiences with unexpected career changes and how starting a side hustle (Upcycle Canada) led to building a fulfilling, values-driven career.

• The importance of taking ownership over your future and embracing change.

Building a Podcast Network

• Dave details how he unintentionally built a mini podcast network (now seven shows), organized under True Media Solutions.

• Shows include topics like upcycling, side hustles, author interviews, men's mental health, music, coaching, and the How To Podcast Series.

Starting Your Own Podcast: Dave’s Advice

• Find your passion: Focus on the topic that energizes you.

• Don’t overspend on gear: Start simply—even with a phone.

• Niche vs. broad: It’s okay to choose a focused community or play in broader content—find what feels authentic.

• You are the unique factor: Your experience, perspective, and personality make your show stand out.

Overcoming Podcasting Challenges

• Lack of content? Plan ahead—outline topics for weeks or months.

• Lack of practice? Hit record often—practice builds confidence and skill.

• Becoming comfortable: Imagine talking to one listener or use a photo/avatar to help personalize your delivery.

Podcast Frequency & Consistency

• No strict rules—find a rhythm that fits your lifestyle (weekly, biweekly, daily, monthly).

• Consistency is more important than audience size—serve your true, engaged listeners.

Building True Community

• Podcasting is a tool for connection and service, not just audience numbers.

• Create the show you want to listen to—your community will follow your authenticity and passion.

Connect & Learn More

• Check out Will McPherson's "Rock Bottom" podcast for more inspiring stories and practical tips—links in the show notes.

• Explore Dave’s podcasts and coaching: Visit True Media Solutions for all shows, resources, and to get in touch.

• Get started: Remember, everyone has a story to tell. The best way to begin your podcast journey is to hit record and share your unique voice.

Thank you for listening to this special crossover episode! Stay tuned for more insights, stories, and support on The How To Podcast Series.

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https://howtopodcast.ca/

E78 - CO-HOST - Cody Crabb - Embracing A.I., How Descript Software Can Help You Edit, Ideas For New Podcasters

Guest Co-Host - Cody Crabb

Human extraordinaire and content wizard from Salt Lake City.

Cody is passionate about making awesome stuff! Whether it’s a YouTube channel, podcast, or both, his job is to help you tell your story. 

Cody shares an overview of Descript - a great tool for editing your podcast - please use Cody's link below to create a account and Cody will benefit from your sign up! Let's support Cody with this link! https://www.descript.com/?lmref=PB3u9Q

Cody's YouTube Channel offers amazing tutorials and instruction for you and your podcasting education!

Check out Cody and Johnny Flores new podcast -

We'll take a look at how you find clients, manage your business, build lasting relationships with your clients, figure out your rates, avoid burning yourself out, and all of the other stuff no one ever talks about. First episode drops Wednesday, April 19th

#freelance #podcastproduction #podcastproducer #podcasting‎

https://crabb.media/

http://howtopodcast.ca/

E77 - Be Playful, Engaging With Your Community, Use A.I. as an Assistant and not as an Employee with Guest CO-HOST - Tamzin Hall

In this episode we talk about adding play to your day - unlock your creativity by being more playful!

We talk A.I. Tools

https://www.tamzinhallcoaching.co.uk/

http://howtopodcast.ca/

E75 - A Horrifying podcast, Clapper App, Ideas to Grow his Show via Events, and Interviews with Guest CO-HOST - Charlie Osborn

In this episode:

- Charlie shares behind the scenes info on Clapper - an app that has been around longer than you think

- What to do and not do on Clapper

- Adding Interviews to his narrative podcast

- Interview tips - general suggestions for all new podcasters

- Growing your audience by attending events where your ideal audience member would be in attendance

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http://howtopodcast.ca/

E74 - Grow Your Audience, Monetization for a new show, interaction with listeners with Guest CO-HOST - Vanessa Y Rogers - Fabric of Folklore Podcast

As an avid reader, and as a parent of little children, Vanessa Rogers found myself continuously checking out folktales from the library. We’d snuggle up together, crack open the book, and delight in discovering the creativity of a different culture through its folklore.

My children and I found the folktales fascinating, but they always left me wanting more. I wanted to understand its origins and meaning. What was the story trying to tell us?

Who were the people in the story? Were they based off true individuals, or were they entirely fictional? What was so important about this story that it survived oral tradition through the decades until it was transcribed into book form.

Each story whether it be folktale, fairytale, myth or legend is like a mystery enclosed beneath the budding petals of a flower. I cannot wait to uncover the hidden depths of these stories and cultures, together, with you.

https://fabricoffolklore.com/

http://howtopodcast.ca/

E73 - Connecting Your Podcast to LinkedIn and How to be A Superhero with Guest FO-HOST RJ Redden - Your Super Human LinkedIn Guru

https://www.blackbeltbots.com/

E72 - Vocal Coach Lessons for Podcasters - Find, Protect and Share Your Voice with Guest CO-HOST Robert Lee

Our topics today:

- Finding Your Voice

- Why we tend to hate the sound of our own voice

- The Science behind our voice

- Healthy Voice Care

- Calming Your Nerves, Breathing and Balancing Your Voice

- What to avoid to save your voice

I joined the school choir at the age of 5, and singing became part of my identity as I explored choral, jazz, and pop music. At age 16, I plunged into conducting the school choir to fill a leadership void, and have been teaching and leading ensembles ever since. 

I graduated from Brown University in 2017 and explored consulting, F&B operations, and tech, but was always singing, teaching, and directing music on the side. In 2019, I pivoted completely in pursuit of my passion full time - to spread the same joy and fulfillment that I’ve had in music. 

Today, I have a private voice studio teaching 1:1 and small group lessons. I also run a cappella programs to broaden access and build community. In 2020, based on philosophies developed through my lifetime in music, I created The Vocal Gym to deliver high-quality singing education in a way that is effective, accessible and fun.

https://www.rleevoice.com/

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http://howtopodcast.ca/

E71 - Grow Your Audience, Podcast Name and Titles, Finding and Being A Guest with Guest CO-HOST - Tyler Barker Host of Table For 2

Tyler Barker stops by to talk about his show and get some advice to help him grow his show! It is great to see younger people getting into podcasting!

Tyler models his show after Jerry Seinfeld's Cars and Coffee Show - Tyler loves to meet new people and share their amazing stories

In this episode we focus on

- How to grow our audience

- Guesting on podcasts

- Getting great guests for our show

- Making sure our podcast is searchable on Google

- Updating our Episode Titles to catch the attention of potential new listeners

open.spotify.com/show/2rupfpmd8npoOJS0Y9chd6?si=G7uzYyKzReCpRAC0waz8XAhttps://www.instagram.com/tyker1022/

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http://howtopodcast.ca/

E70 - Women In Podcasting, Getting Started as a New Podcaster with Guest CO-HOST - Stephanie Wilson - What the Gerrymander Podcast

Stephanie Wilson joins as our Co-Host to talk about

- having a political themed podcast,

- the tools that she uses in creating her podcast,

- working with a Co-Host,

- Women in Podcasting

- Monetization

About Stephanie's Show -

What The Gerrymander?

What the Gerrymander? hosted by Heidi Beidinger and HVA co-founder Stephanie Gerber Wilson, investigates what it takes to build political power in MAGA-captured areas. Together we’ll discover how we can win in parts of America dominated by MAGA and its adherents and what all of us can do to strengthen democracy. Our guests will be experts on MAGA, White Nationalism, gerrymandering, and voter suppression; current and former candidates in MAGA areas; and advocates working every day to loosen MAGA’s hold on America and build pro-democracy political power. Every episode will feature specific actions we can all take to retake our country.

Hoosier Victory Alliance

HVA's mission is to build political power in Indiana for pro-democracy candidates and policy to prevail against right wing efforts to create a dictatorship. Our programs include voter engagement, voter research, and funding for candidates statewide. Learn more and support us at www.hoosiervictoryalliance.org

https://whatthegerrymander.podbean.com/

Podcasting Tips, How To Podcast, Start A Podcast, School, Podcast, Podcaster

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https://howtopodcast.ca/

E69 - Using A.I. to help your podcast, Podfest Global and Turning Your Podcast into a Book with Guest CO-HOST - April Bielefeldt

Our Co-Host - Meet April:

An Iowa girl who likes to eat, travel the back roads and chase the colors of the seasons! April has spent the last almost 30 years working with people, either in sales, customer service or helping them find that next award winning landscape image with their camera! Having spent her formative years in the Midwest she is close to the earth, its change of seasons and its honesty.

April is an Award winning published Fine Art Photographer who also does some portrait and event work as well. Her passion is combining her love of landscape, people, food and photography- so why not join her on her next tour!

In this episode we talk about:

- April's takeaways from attending Podfest Global

- Turning your podcast into a book

- Think like a listener

- Artificial Intelligent tools for Podcasters

- Chat GPT

- Canva's version of Chat GPT

- https://www.swellai.com/

https://www.yourphototravelguide.com/

https://the-travelcollective.com/

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https://howtopodcast.ca/