The Humane Marketing Show. A podcast for a generation of marketers who care.

The Humane Marketing Show. A podcast for a generation of marketers who care.

By Sarah Santacroce, Entrepreneur, Humane MarketerBusinessMarketing
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The Humane Marketing Show. A podcast for a generation of marketers who care. episodes

  • The Book is Coming!

    You've heard me talk about my book The Gentle Marketing Revolution before on the podcast and today I'm so excited to share is coming soon! Right now, I'm running a Kickstarter campaign as a way of gentle marketing. More than raising funds, I want this campaign about bringing people together who share similar views about the world, business and marketing. I hope you'll join me over at Kickstarter and check out the different offerings.

    [Tweet ""I truly believe that the gentle marketing revolution and this whole idea of the paradigm shift, now is the time to talk about it." #gentlemarketing #gentlebusiness"]

    The book is coming soon so I'd immensely appreciate it if you'd help me out with one (or all) of the following actions:
    • Get the book or one of the other pledges. Pick your favorite on the campaign page.
    • Help me improve the Kickstarter-Ranking of the campaign by a) clicking the [♡ Like]-Button on the campaign page [that takes 1 second] and b) post an encouraging comment on the campaign here [that takes 1 minute]. Kickstarter values an active community.
    • Share the campaign on your favorite Social Media platform. Below is some language you can use and you find some visuals attached.
    • Or simply E-mail the campaign to someone you know who is struggling with marketing
    Sarah's Resources

    (FREE) Sarah's One Page Marketing Plan

    (FREE) Sarah Suggests Newsletter

    (FREE) The Gentle Business Manifesto

    (FREE) Gentle Confidence Mini-Course

    The Gentle Marketing Revolution Kickstarter Campaign

    The Gentle Business Circle

    The Gentle Business Revolution

    Authentic & Fair Pricing Mini-Course

    Podcast Show Notes

    Email Sarah at [email protected]

    Thanks for listening!

    After you listen, check out The Gentle Business Manifesto, an invitation to belong to a movement of people who do business the gentle way and disrupt the current marketing paradigm. You can download it for free at thegentlebusinessrevolution.com. There's no opt-in. Just an instant download.

    Are you enjoying the podcast?  The Gentle Business Revolution show is listener-supported—I'd love for you to become an active supporter of the show and join the Gentle Business Circle. You will be invited to a private monthly Q&A call with me and fellow Gentle Marketers -  a safe zone to hang out with like-minded conscious entrepreneurs and help each other build our business and grow our impact.  — I'd love for you to join us! Learn more at sarahsantacroce.com/circle

    Don't forget to subscribe to the show on iTunes or on Android to get notified for all my future shows and why not sign up for my weekly(ish) "Sarah Suggests Saturdays", a round-up of best practices, tools I use, books I read, podcasts, and other resources.

    Raise your hand and join the Gentle Business Revolution.

    Warmly,

    Sarah

    14 min
  • Aligning Product With Purpose With the 17 Sustainable Development Goals

    *** Join the Gentle Marketing Revolution Kickstarter Campaign starting December 1st! www.sarahsantacroce.com/kickstarter ***

    In this solo episode of the podcast, I'm talking about the 17 sustainable development goals set by the United Nations. I've talked about them before but in this episode, I want to explore how they can help us answer some important questions about our products. We know our consumers are looking for solutions and we want to provide those solutions, but what sets you apart from other people who offer similar services or products? Remember, today's consumer is a more conscious one and they don't want to just buy something, they want to align with a cause and worldview.

    So ask yourself, is my product/service or description of this new program aligned with my passion, ideal client, and my values?

    [Tweet ""As gentle marketers, we are talking to conscious clients by more than just our service, they buy into our worldview." - Sarah Santacroce #gentlemarketing #product"]

    In this episode, you'll learn about aligning product with purpose with the 17 Sustainable Development Goals as well as…
    • What the 17 SDG are
    • How the SDGs can help you figure out how to create your content
    • Why it's important to know what your focus is
    Resources Mentioned in this Episode

    1% for the planet

    EdX Course about the SDG

    Read more about the 17 Sustainable Development Goals

    Sarah's Resources

    (FREE) Sarah's One Page Marketing Plan

    (FREE) Sarah Suggests Newsletter

    (FREE) The Gentle Business Manifesto

    (FREE) Gentle Confidence Mini-Course

    The Gentle Marketing Revolution Kickstarter Campaign

    The Gentle Business Circle

    The Gentle Business Revolution

    Authentic & Fair Pricing Mini-Course

    Podcast Show Notes

    Email Sarah at [email protected]

    Thanks for listening!

    After you listen, check out The Gentle Business Manifesto, an invitation to belong to a movement of people who do business the gentle way and disrupt the current marketing paradigm. You can download it for free at thegentlebusinessrevolution.com. There's no opt-in. Just an instant download.

    Are you enjoying the podcast?  The Gentle Business Revolution show is listener-supported—I'd love for you to become an active supporter of the show and join the Gentle Business Circle. You will be invited to a private monthly Q&A call with me and fellow Gentle Marketers -  a safe zone to hang out with like-minded conscious entrepreneurs and help each other build our business and grow our impact.  — I'd love for you to join us! Learn more at sarahsantacroce.com/circle

    Don't forget to subscribe to the show on iTunes or on Android to get notified for all my future shows and why not sign up for my weekly(ish) "Sarah Suggests Saturdays", a round-up of best practices, tools I use, books I read, podcasts, and other resources.

    Raise your hand and join the Gentle Business Revolution.

    Warmly,

    Sarah

    20 min
  • Holding Space in Leadership

    *** Join the Gentle Marketing Revolution Kickstarter Campaign starting December 1st! www.sarahsantacroce.com/kickstarter ***

    Heather Plett is the author of the book The Art of Holding Space: A Practice of Love, Liberation, and Leadership and the co-founder of the international Centre for Holding Space. She is an international speaker, facilitator, writer, and life-long learner whose work has been translated into a dozen languages and quoted in such notable publications as Harvard Business Review. She has trained people from six continents, both in-person and online. Before launching her work in holding space, Heather worked in leadership and communications in government and non-profit. She lives in Winnipeg, Manitoba, Canada with her three daughters.

    In this episode, you'll learn about holding space in leadership as well as…
    • What does Holding Space even mean?
    • Can we hold space for the being and the doing in business?
    • What are some concepts that new leaders need to be aware of when they're holding space?
    • The role of the circle
    • The liminal space we find ourselves in right now and how to hold space for ourselves...
    Heather's Resources

    Heather's Website

    The Centre for Holding Space

    Connect with Heather on Facebook

    Follow Heather on Twitter

    Check out Heather's Instagram

    Find Heather on LinkedIn

    Sarah's Resources

    (FREE) Sarah's One Page Marketing Plan

    (FREE) Sarah Suggests Newsletter

    (FREE) The Gentle Business Manifesto

    (FREE) Gentle Confidence Mini-Course

    The Gentle Marketing Revolution Kickstarter Campaign

    The Gentle Business Circle

    The Gentle Business Revolution

    Authentic & Fair Pricing Mini-Course

    Podcast Show Notes

    Email Sarah at [email protected]

    Thanks for listening!

    After you listen, check out The Gentle Business Manifesto, an invitation to belong to a movement of people who do business the gentle way and disrupt the current marketing paradigm. You can download it for free at thegentlebusinessrevolution.com. There's no opt-in. Just an instant download.

    Are you enjoying the podcast?  The Gentle Business Revolution show is listener-supported—I'd love for you to become an active supporter of the show and join the Gentle Business Circle. You will be invited to a private monthly Q&A call with me and fellow Gentle Marketers -  a safe zone to hang out with like-minded conscious entrepreneurs and help each other build our business and grow our impact.  — I'd love for you to join us! Learn more at sarahsantacroce.com/circle

    Don't forget to subscribe to the show on iTunes or on Android to get notified for all my future shows and why not sign up for my weekly(ish) "Sarah Suggests Saturdays", a round-up of best practices, tools I use, books I read, podcasts, and other resources.

    Raise your hand and join the Gentle Business Revolution.

    Warmly,

    Sarah

    45 min
  • The Purpose of Self-Doubt

    *** Join the Gentle Marketing Revolution Kickstarter Campaign starting December 1st! www.sarahsantacroce.com/kickstarter ***

    Olivia qualified as a transformational life coach in 2017 after 20 years of personal and spiritual development.

    She has a highly practical approach to working with spiritual concepts and a great passion for developing human potential. Her Coaching Philosophy is simply that everything you need is already within you. Even though your life may not look exactly the way you want it to look, everything you need to improve your life, you already have. There's nothing more you need to add or to achieve.

    This means that Olivia recognizes the value of self-doubt and dissatisfaction and she knows how to use these as pathways to create a much richer and more meaningful experience.

    She believes that you have a unique contribution to make, which can be discovered by connecting with your inner resource.

    And there is no more important time than now to bring this to the world.

    We need innovative, creative, and collaborative solutions if our legacy is to provide a world where our next generations can thrive.

    Olivia came into this work after she found herself in a soul-less and superficial place in her mid 30's. After a series of events, she qualified as a Transformational Life Coach and published her first book 'Your Whole Life Economy – Recognise Your True Value and Improve Your Quality of Life'.

    She is currently writing her 2nd book 'The Purpose of Self-Doubt', which is the result of two and a half years of independent research into this question.

    In this episode, you'll learn about the purpose of self-doubt as well as…
    • Self-doubt and uncertainty given the time we live in right now
    • Self-doubt vs. Imposter syndrome. Are they the same thing?
    • How hesitation is different from procrastination
    • What we can learn from self-doubt
    • Healthy and unhealthy amounts of self-doubt
    Olivia's Resources

    Olivia's Website

    Olivia's Online Community: The Doubters

    Check out Olivia's Books

    Find Olivia on Facebook

    Follow Olivia on Instagram

    Connect with Olivia on LinkedIn

    Subscribe to Olivia's YouTube Channel

    Sarah's Resources

    (FREE) Sarah's One Page Marketing Plan

    (FREE) Sarah Suggests Newsletter

    (FREE) The Gentle Business Manifesto

    (FREE) Gentle Confidence Mini-Course

    The Gentle Marketing Revolution Kickstarter Campaign

    The Gentle Business Circle

    The Gentle Business Revolution

    Authentic & Fair Pricing Mini-Course

    Podcast Show Notes

    Email Sarah at [email protected]

    Thanks for listening!

    After you listen, check out The Gentle Business Manifesto, an invitation to belong to a movement of people who do business the gentle way and disrupt the current marketing paradigm. You can download it for free at thegentlebusinessrevolution.com. There's no opt-in. Just an instant download.

    Are you enjoying the podcast?  The Gentle Business Revolution show is listener-supported—I'd love for you to become an active supporter of the show and join the Gentle Business Circle. You will be invited to a private monthly Q&A call with me and fellow Gentle Marketers -  a safe zone to hang out with like-minded conscious entrepreneurs and help each other build our business and grow our impact.  — I'd love for you to join us! Learn more at sarahsantacroce.com/circle

    Don't forget to subscribe to the show on iTunes or on Android to get notified for all my future shows and why not sign up for my weekly(ish) "Sarah Suggests Saturdays", a round-up of best practices, tools I use, books I read, podcasts, and other resources.

    Raise your hand and join the Gentle Business Revolution.

    Warmly,

    Sarah

    44 min
  • Where the world of business meets the world of Chakras: The Sacral Chakra

    This is the 2nd part of a new special series of episodes with Leisa Peterson about parallels between the world of marketing, business and money making and the world of the internal energy centers called chakras. Please check out the shownotes at http://www.sarahsantacroce.com/leisa

    *** Join the Gentle Marketing Revolution Kickstarter Campaign starting December 1st! www.sarahsantacroce.com/kickstarter ***

    29 min
  • The Triple Bottom Line: People, Profit and Planet

    *** Join the Gentle Marketing Revolution Kickstarter Campaign starting December 1st! www.sarahsantacroce.com/kickstarter ***

    ---

    Sarah Young is grateful to work with incredible individuals, teams, and organizations to increase their positive impact in the world in a way that feels inspired and alive - through leadership and human development, deep partnership, and highly curated experiences.

    Sarah brings nearly a decade of executive leadership experience in the corporate world, along with extensive training, certifications, education, and experience in the above areas. She believes that we first must look within ourselves before we attempt to coach or lead others, and brings a deep commitment to serving and empowering her clients in a way that is equal parts fierce, honest, and loving.

    She is grateful to serve clients spanning a broad range of roles, industries and backgrounds - from leaders in higher education, to executives and founders of high-growth companies, to creatives and entrepreneurs. Sarah's clients are heart-centered, highly driven, and forward-looking.

    She is a Certified Professional Co-Active Coach (CPCC) through Co-Active; a Professional Certified Coach (PCC) through the International Coach Federation, a Certified ScrumMaster through the Scrum Alliance, a Certified Psychological Fitness Specialist through the Human Potential Institute, and has completed extensive training in leadership, and in systems and relational coaching.

    When she's not with her incredible clients, Sarah can usually be found with her adorable and hilarious rescue dog, somewhere in nature, biking around town during the summer, experimenting in the kitchen, reading, or writing.

    In this episode, you'll learn about the triple bottom line as well as…
    • The Triple Bottom Line and what it is
    • The conscious alignment with mother nature that's tied to your purpose
    • Examples of how Sarah applies the Triple Bottom line in her business
    • How our worldview impacts our marketing
    • Sarah's predictions of the future of leadership
    Sarah's Resources

    Sarah's Website: The Zing Collaborative

    Sarah's Private Community: The Garden (Get a FREE month using the code GENTLE)

    Find Sarah on Facebook

    Follow Sarah on Instagram

    Connect with Sarah on LinkedIn

    1% For The Planet

     

    Sarah's Resources

    (FREE) Sarah's One Page Marketing Plan

    (FREE) Sarah Suggests Newsletter

    (FREE) The Gentle Business Manifesto

    (FREE) Gentle Confidence Mini-Course

    The Gentle Marketing Revolution Kickstarter Campaign

    The Gentle Business Circle

    The Gentle Business Revolution

    Authentic & Fair Pricing Mini-Course

    Podcast Show Notes

    Email Sarah at [email protected]

    Thanks for listening!

    After you listen, check out The Gentle Business Manifesto, an invitation to belong to a movement of people who do business the gentle way and disrupt the current marketing paradigm. You can download it for free at thegentlebusinessrevolution.com. There's no opt-in. Just an instant download.

    Are you enjoying the podcast?  The Gentle Business Revolution show is listener-supported—I'd love for you to become an active supporter of the show and join the Gentle Business Circle. You will be invited to a private monthly Q&A call with me and fellow Gentle Marketers -  a safe zone to hang out with like-minded conscious entrepreneurs and help each other build our business and grow our impact.  — I'd love for you to join us! Learn more at sarahsantacroce.com/circle

    Don't forget to subscribe to the show on iTunes or on Android to get notified for all my future shows and why not sign up for my weekly(ish) "Sarah Suggests Saturdays", a round-up of best practices, tools I use, books I read, podcasts, and other resources.

    Raise your hand and join the Gentle Business Revolution.

    Warmly,

    Sarah

    55 min

About The Humane Marketing Show. A podcast for a generation of marketers who care.

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