Keri Shull, host of The HyperFast Agent Podcast, talks with Lisa Archer, Realtor in the Carolinas, and Chief Opportunity Officer of Live Love Homes who has scaled multiple locations for her team. Lisa gives advice on teaching, learning, and maintaining a consistent company culture. 

Episode Highlights:

        Lisa Archer explains the importance of steadily learning 

        The first location that Lisa expanded to 

        What are good reasons to get out of business with someone? 

        How Lisa determines where the price-point for expansion is right

        How Lisa secures teaching opportunities 

        How Lisa creates, and infuses, culture in different locations

        What is Lisa Archer’s interview screening process for hiring the right culture fit?  

3 Key Points:

    The two reasons to get out of business with someone are culture, and if you are following different business plans. 

    Put yourself in the right place and have the right conversations.  

    The biggest source of business at Live Love Homes is agent referrals. 

Resources Mentioned:

Learn more about Hyperfast Academy

Keri Shull: Linkedin

Lisa Archer: Twitter   Facebook   LinkedIn

https://www.livelovehomes.com/

During this episode The HyperFast Agent Podcast, Michael Hellickson, from Michael Hellickson’s Club Wealth Coaching and Consulting, presents at the Xplode Conference. Michael shares advice on lead generation, lead follow-up techniques and he even provides scripted statements that work. 

Episode Highlights:

        How you can implement what you learn from a conference

        The 5 most important things to consider for your business 

        How many lead sources you need to earn a six-figure or seven-figure source

        How fast should you follow-up on your leads? 

        Michael Hellickson discusses conversions

        Balance out your home life and balance out your lead sources

        Michael talks about the scripts, “I just want to make sure I’m not dropping the ball on my end” and “Are there any other questions before we get                started on the paperwork?”

3 Key Points:

    The five most important things for your business: lead generation, lead follow-up, conversion, profitably, and balance. 

    You need 10-12 lead sources to make six figures a year and 25-30 lead sources to make seven figures a year.   

    Out of about 5.5 million transactions, it took about 85 million leads to get them. 

 

Resources Mentioned:

Learn more about Hyperfast Academy

Xplode Conference: xplodethis.com

Michael Hellickson: Linkedin

Club Wealth:  Website    Massive Open House    31 Lead Sources   Intuit Self-Employed

Keri Shull, host of The HyperFast Agent Podcast, talks with Jeff Pfitzer, Regional Manager at USA Mortgage, Mortgage Lender, and Marketing Video Expert. Jeff shares tips regarding creating videos that engage your audience and prove that you know your region well.

Episode Highlights:

        Jeff Pfitzer explains what he does on a day-to-day basis

        Where Jeff start with agents he works with

        What tactics does Jeff feel that the average real estate agent is missing? 

        How real estate agents should get started with their content

        Why was Jeff Pfitzer featured on the news?

        The passions and niches agents can build around

        Fashion, food, fitness, and family are the Four F’s for popular content

        What is Jeff Pfitzer’s advice about branding videos?

3 Key Points:

    Become the digital mayor of your area. 

    Keep your content 80% personal and 20% business. 

    Take your passion or hobby and create media content about it.  

Resources Mentioned:

Learn more about Hyperfast Academy

Keri Shull: Linkedin

Jeff Pfitzer: Linkedin   Facebook   https://www.pfitzermortgageteam.com/

Dan Lesniak, host of The HyperFast Agent Podcast, offers quick tips on how to handle situations that involve dealing with multiple buyer offers, the differences between growing from $10 million in sales to $50 million a year, and how to cope with buyer’s remorse. 

Episode Highlights: 

Speed wins the race in most forms of business 

Lessen the amount of contingencies tied to your offer

Look for off-market homes

Don’t quit when you don’t see immediate results

What is the biggest difference between doing $10 million in business and doing $50 million in business in a year? 

Scale beyond yourself 

Dan Lesniak discusses “buyer’s remorse” 

Find challenges that are big enough to create changes in you

3 Key Points:

Speed is vital when acting on a property.  

Reduce the risk of losing a property with a bigger down payment or less contingencies. 

Find homes before they are put on the market.

Resources Mentioned:

Learn more about Hyperfast Academy

Linkedin: Dan Lesniak

Keri Shull, host of The HyperFast Agent Podcast, interviews Brittiny Howard, Business Owner with The B Group and real estate agent with RE Solution Property Professionals, who’s approaching 200 transactions in her first four years in the industry. Brittiny shares how she went from buying Zillow leads to growing her real estate success with a team of 10 agents--and her steps along the way. 

Episode Highlights: 

How Brittiny got involved in real estate 

Brittiny’s biggest pillars of success for generating leads 

Which methods is Brittiny implementing, that she learned from others? 

The differences between an abundant mindset and a scarcity mindset 

Brittiny discusses the benefits of open houses 

Keri Shull shares the strategy she uses with her team for incentivizing her agents 

How Brittiny has established her winning culture 

Emulate the successful strategies of others that are authentically you 

Brittiny’s way of connecting to the “love languages” of her agents

What is Brittiny’s advice to agents looking to be successful? 

3 Key Points:

Hiring a coach early in her career to tell Brittiny what to do, and what not to do, became Brittiny’s biggest return on investment. 

Usually for Brittiny’s 10 agents, every five open houses gets them a contract. 

Those that come to open houses are typically 8 to 12 weeks out from writing a contract. 

Resources Mentioned:

Learn more about Hyperfast Academy       Open House Mastery Class

Linkedin: Keri Shull 

Brittiny Howard:  Facebook    LinkedIn  [email protected]

https://www.homesinbatonrougearea.com/

During this episode of The HyperFast Agent Podcast, Jack Markham, General Manager of Z57, Zurple, and TORCHx presents from the Xplode Conference. Jack shares tips to address lead conversion and engagement problems, and steps agents should be taking to get consumers interacting with them. 

Episode Highlights:

        Jack Markham explains the three roadblocks to sales. 

        How many leads the average agent generates per month

        How many leads never get followed up on

        How you can personalize the experience for the buyer 

        How many leads will actually become contacts, and then active consumers

        The average lead conversion rate for real estate

        Increase your online presence 

        The number one goal of an agent is to stop a potential buyer’s search  

        How long the agent has to stay engaged with the average consumer? 

        Jack Markham explains lead intelligence 

        Where is your skill set best suited for consumers?  

        The three main activities that are driving more transactions  

3 Key Points:

    The three roadblocks to sales are: lead generation, lead engagement, and lead conversion.

    The average agent in real estate is generating less than 10 leads per month.

    Agents need to focus on getting found, getting connected, and staying involved.  

Resources Mentioned:

Learn more about Hyperfast Academy

Xplode Conference: xplodethis.com

Jack Markham: Linkedin   Facebook

https://zurple.com/

Dan Lesniak, host of The HyperFast Agent Podcast, interviews Drew Carpenter, real estate agent with the Keri Shull team, and the Orange Line Living team. Drew discusses the processes that have led to his success as an agent, how to get better at sales, and how to assist buyers with their needs. 

Episode Highlights:

        How Drew Carpenter got involved in real estate

        How many deals Drew has closed over the years

        The keys to Drew’s success

        It usually takes up to six times of asking to make a sale with a client

        How, and when, does Drew dig into the needs of the buyer? 

        Drew’s routine for handling open houses 

        Drew’s closing ratio for open houses

        How you can combine old school and new school techniques for real estate success

        What Drew Carpenter has done to build up awareness at the micro-geographic level 

        What is next for Drew in the next five years

        The biggest mistake Drew made in real estate

        The biggest piece of advice Drew has for new real estate agents

        The biggest piece of advice Drew has for veteran real estate agents

        Drew Carpenter’s biggest piece of real estate investment advice 

3 Key Points:

    Drew identifies the key to his success as being repetition. 

    Open houses are a great way to meet buyers and clients. 

    In sales, it is a numbers game, so get comfortable with “no” and thicken your skin. 

Resources Mentioned:

Learn more about Hyperfast Academy     Buyer Course      Open House Course

Dan Lesniak: Linkedin

Drew Carpenter: Linkedin  Facebook  Keri Shull Team

Dan Lesniak, host of The HyperFast Agent Podcast, discusses the importance of making time for the things that impact the richness of your life, why you need to keep pushing yourself to do more, and the need for a strong mindset. 

Episode Highlights:

        What does it take for a story to get embraced? 

        Stop making excuses for not having enough time  

        Dan addresses his haters

        How to get more comfortable in front of the camera 

        Dan’s ABC Rule

        It is hard to offer something to everyone that is unique 

        What makes the mindset so powerful for success?  

3 Key Points:

    Stories go unread without engaging headlines. 

    The more haters you have, the more successful you are. 

    Dan’s ABC Rule is “Always Be Caffeinated.”  

Resources Mentioned:

Learn more about Hyperfast Academy

Dan Lesniak: Linkedin

Keri Shull, host of The HyperFast Agent Podcast, interviews Sarah Tadlock about her rise in real estate, what she learned as a self-starter as well as from having a great mentor, and how she has built up her team to over $50 million in sales. 

Episode Highlights: 

Sarah Tadlock explains how she began her real estate career

What were Sarah’s early days like in real estate? 

Sarah explains the importance of learning from your failures

Sarah’s number one innovative lesson

Sarah and Keri discuss how Sara Blakely of Spanx has been innovative  

The type of success Sarah’s team is having 

How does she have time for her team and create influence? 

Sarah’s personal goal for 2019

3 Key Points:

Failure is a big part of success.

Sara Tadlockt’s team has 14 people and is in the process of scaling. 

Leverage is the new hustle. 

Resources Mentioned:

Learn more about Hyperfast Academy

Keri Shull: Linkedin

Sarah Tadlock  Facebook   LinkedIn

Tadlock Brueggemann:   Website  Facebook

During this episode The HyperFast Agent Podcast, you get to hear a recording of the presentation that Dan Stewart, Chief Enchantment Officer at Happy Grasshopper, gave at the Xplode Conference about the importance of developing relationships through engaging communication with the people in your database. 

Episode Highlights:

        The fears of the real estate industry

        What will it take for realtors to survive in the market five years from now?    

        Happiness and communication are key to a fulfilling life 

        If we are constantly selling we aren’t building an engaging relationship 

        Dan Stewart defines database nurturing 

        What are the three keys to owning your database? 

        We have to prove that we matter and we deserve to exist in the industry 

        The average conversion rate is  2-10 transactions for every 100 people in your database per year 

        Companies are responsible for getting leads, closing sales, and “wowing” clients 

        The people in your database either know you or don’t know you

        Emotion produces behavior  

        You will attract more people by being yourself

        85.5 million leads are generated for real estate online and only 5.5 million transactions

        What new offerings are Happy Grasshopper offering?  

3 Key Points:

    Five percent of the people buy the minute they click on realtor.com and seventy-five percent buy a year or more from now. 

    You have to have a message and mechanics to have effective and nurturing communication. 

    The three components you need to master to own your database are organization, automation, and content creation.

Resources Mentioned:

Learn more about Hyperfast Academy

Dan Stewart: Linkedin Facebook

Xplode Conference: xplodethis.com

Happy Grasshopper: Website  Facebook