The IAB UK Podcast

The IAB UK Podcast

By IAB UKBusinessTechnologyMarketing
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The IAB UK Podcast episodes

  • What the government's HFSS ad ban could mean for your business, with IAB UK's Christie Dennehy-Neil
    Following the Government’s announcement that it will be introducing a 9pm watershed on High Fat, Salt and Sugar online ads - and potentially an outright ban - we know that our members will have a lot of questions about what this means in practice and what the potential wider ramifications could be. In this special episode, James talks to the IAB's Head of Policy and Regulatory Affairs, Christie Dennehy-Neil, who explains what's actually been said so far, what it means for advertisers and the digital advertising industry, and what an outright ban could mean in practice, whatever area of the industry you work in. For more information, read our FAQs about the issue here (https://www.iabuk.com/news-article/qa-what-does-hfss-online-ad-ban-mean and sign up to our Member Forum here (https://www.iabuk.com/events-training/understanding-governments-hfss-ad-ban-member-forum).

    Hosted on Acast. See acast.com/privacy for more information.

    24 min
  • How 'Today in Focus' kept its focus during lockdown, with The Guardian's Rachel Humphreys
    They say you should never meet your heroes, but in our latest episode, interviewer becomes interviewee as James speaks to Rachel Humphreys, co-host and producer of his favourite podcast, The Guardian's Today in Focus. It was, Rachel tells James, a Guardian staffer who invented the word "podcast" and The Guardian has long been committed to using audio to tell its stories. In this extended episode, Rachel talks to James about how she and the rest of the Today in Focus team put together each episode, gives her view on why news podcasts offer a much-needed break from the breaking news cycle and reveals her top tips for recording at home. You can find Today in Focus wherever you listen to your podcasts, and more about IAB UK Connected at iabuk.com/connected.

    Hosted on Acast. See acast.com/privacy for more information.

    41 min
  • Getting travel back on the move, with Tripadvisor's Shibani Walia
    With holidays during lockdown out of the question, there are few industries that have been hit by COVID-19 as hard as the travel industry. In this episode, the IAB's James Chandler talks to Tripadvisor's Associate Director of Research and Insights, Shibani Walia. They discuss Tripadvisor's COVID-19 recovery white paper, new travel patterns already emerging and what consumers want from travel brands right now. Read Tripadvisor's resources here: https://www.tripadvisor.com/TripAdvisorInsights/w5933

    Hosted on Acast. See acast.com/privacy for more information.

    26 min
  • Battling logic and emotion in lockdown, with coach and hypnotherapist Sarah Christie
    After many years working with media companies, Sarah Christie, a coach and hypnotherapist, bought Crockwell Farm in Cornwall where she set up a retreat to help people escape life and manage work-related stress. In this episode of the IAB Connected Podcast, Sarah joins James from here retreat (her description of which will whisk you away to rolling hills and blue seas) to take a different perspective on lockdown: how different types of people have coped, what we can learn from those who have adapted well, and what role the battle between logic and emotion plays in breaking patterns and overcoming nervousness about returning to work. Find out more about Sarah and her retreats here: https://www.linkedin.com/in/sarahchristie13/

    Hosted on Acast. See acast.com/privacy for more information.

    25 min
  • The value of our ears, with Spotify's Marco Bertozzi
    "Are our eyes really worth ten times more than our ears?" asked Daniel Ek, Spotify's Founder in relation to the comparable ad spend between video and audio. In this episode, Spotify's VP EMEA and Multi-Market Sales, Marco Bertozzi, discusses the trajectory of online audio, Spotify's work in podcasts and - in case you missed it - his lockdown garden marathon.

    Hosted on Acast. See acast.com/privacy for more information.

    26 min
  • Sea Life Centre to Fortnite: children's lockdown with Rocket
    Rocket are a youth and children's marketing business who help brands understand young people. Their lockdown diaries with children aged 5-11 reveal how kids have reacted to being stuck at home and in this episode James Chandler speaks to James Erskine and Sophie Thirlwell about some of the children's brands that have made a big impression - from Sea Life Centre's lesson plans to Fortnite putting on a concert for 27 million people. Find out more about them at wearerocket.co.uk

    Hosted on Acast. See acast.com/privacy for more information.

    25 min
  • Revolutionising femcare with Callaly's CMO Kate Huang
    IAB UK has been working with Callaly since they were named one of the 50 Leading DTC brands in the UK as part of our study Born Online in 2019. With a brand described as "chic" by Vogue, they are making waves in femcare and revolutionising how women buy period products. In this episode, Callaly's CMO Kate Huang discusses crowdfunding, B-Corps, influencers and the joy of convenience. Find out more about Callaly and watch their Unboxing video at www.calla.ly

    Hosted on Acast. See acast.com/privacy for more information.

    34 min
  • V, U and W-shaped recoveries with Snap's Ed Couchman
    After a short break for our Stay Engaged daily offstage sessions, IAB UK's James Chandler is back in the busiest seat in digital advertising. We kick off this new series chatting to Ed Couchman, UK General Manager of Snap Inc. Ed and James discuss the small touches that make a big difference to staff and clients, the many shapes of recovery (upside down square root, anyone?) and the Snap 2020 Partner Summit. Find out more about everything going on at the IAB at iabuk.com

    Hosted on Acast. See acast.com/privacy for more information.

    22 min
  • Stay Engaged Session 16: The Ken Fawes Listening Party

    Relive the most talked about session in Engage history - 2017’s ‘Future of News’ presentation. In this final Stay Engaged Offstage Session, hear behind the scenes detail about Ken Fawes’ inception, preparations in the weeks leading up and how it all came together on the day. IAB UK's James Chandler is joined by award-winning journalist David Walsh, actor Bryan Torfeh who played Ken Fawes, the Guardian's Nick Hewat and News UK's Olly Lewis.


    Watch the full session here: https://youtu.be/YF0qk8__zZ8

    Creating Ken Fawes: https://youtu.be/6rLC6hJnTZI

    Ken’s Engage 2017 promo: https://youtu.be/0clZ0Pq86ms

    Ken’s script & presentation: https://we.tl/t-3KrH40Bni1

    Hosted on Acast. See acast.com/privacy for more information.

    38 min
  • Stay Engaged Session 15: The Story of UK Lockdown Through Google Search
    In today's Offstage Session, Jonny Protheroe and Justine L’Estrange of Google UK reflect on their extensive Google Trends analyses spanning April and May 2020 - interpreting what the nation has been searching for during the lockdown while inviting listeners to draw their own conclusions. They retrace something of an emotional memory rollercoaster of trends - from the surprising to the moving, reflect on the big open questions being asked at Google, and touch on the ways in which they are advising their clients in this climate.

    Hosted on Acast. See acast.com/privacy for more information.

    17 min

About The IAB UK Podcast

From the publisher's feed

IAB UK is the industry body for digital advertising, committed to building a sustainable future for digital advertising. We do this by bringing the industry together through our 1,200 members -…

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