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When it comes to crisis communications there’s nothing more important than empathy. The ability to demonstrate sincere concern and understanding for people becomes the catalyst for fostering trust and support. 

People need to know you care, before they care what you know. 

In part two of Mike’s chat with Jon Lovink – empathy, and why you should care about it.

Guest: Jon Lovink, Lovink Media
Email Jon [email protected]
Website https://lovinkmedia.ca/

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