Sign up to save your podcasts
Or
Share The Importance of Social Media Monitoring for MSLs
Share to email
Share to Facebook
Share to X
Share to email
Share to Facebook
Share to X
Or
The Importance of Social Media Monitoring for MSLs
In this episode, Tom Caravela welcomes Jason Howard to delve into the evolving role of a medical digital lead. Jason shares insights into the significance of social media monitoring and compliance in the pharmaceutical industry, highlighting the growing engagement of healthcare professionals on key platforms. The discussion extends to the current and future landscape of digital engagement, with an emphasis on the role of AI and generative tools in enhancing MSL responsibilities. Jason encourages embracing technological change within the field. The episode concludes with closing remarks and a call-to-action for listeners.
My guest this week is Jason Howard, Medical Digital Lead at Sanofi. We discuss the importance of social media monitoring for MSLs.
Jason shares….
👉 What a “Medical Digital Lead” role entails
👉 What does the term Social Media Monitoring mean (also known as social listening)
👉 Why is Social Listening so important (and relevant vs 5 years ago)
👉 Why MSLs need to use caution when social listening
👉 What is next for Medical Affairs in this digital world
The podcast is available through the links below and anywhere podcasts can be found:
️ ️ 〰️ Spotify: https://lnkd.in/dRrSEyn
️ ️ 〰️ Apple: https://lnkd.in/egSthAz
️ ️ 〰️ Youtube: https://lnkd.in/dhaWVJU
MSL Talk is a podcast that features helpful information for current Medical Science Liaisons, Medical Affairs leaders, job seekers looking to break into the pharmaceutical industry in their first MSL role as well as anyone interested in hearing good industry conversation and medical affairs discussions.
#msl #medicalaffairs #medicalscienceliaison #MSLTalk #pharmaceutical
(0:00) Introduction to the episode and guest Jason Howard
(0:13) Announcements and thanks to listeners
(0:50) Jason Howard introduction and background
(1:34) Sponsor: Aspire MSL program
(2:02) Role and importance of a medical digital lead
(3:45) Social media monitoring and compliance in pharma
(8:19) Key platforms and the growth of HCP engagement on social media
(11:04) The current landscape and future of digital engagement in pharma
(19:26) Role of AI and generative tools in enhancing MSL responsibilities
(24:29) Embracing technological change in the MSL field
(26:46) Closing remarks and guest appreciation
(26:58) Show wrap-up and listener call-to-action
View all episodes
By MSL Talk Podcast
4.8
126126 ratings
In this episode, Tom Caravela welcomes Jason Howard to delve into the evolving role of a medical digital lead. Jason shares insights into the significance of social media monitoring and compliance in the pharmaceutical industry, highlighting the growing engagement of healthcare professionals on key platforms. The discussion extends to the current and future landscape of digital engagement, with an emphasis on the role of AI and generative tools in enhancing MSL responsibilities. Jason encourages embracing technological change within the field. The episode concludes with closing remarks and a call-to-action for listeners.
My guest this week is Jason Howard, Medical Digital Lead at Sanofi. We discuss the importance of social media monitoring for MSLs.
Jason shares….
👉 What a “Medical Digital Lead” role entails
👉 What does the term Social Media Monitoring mean (also known as social listening)
👉 Why is Social Listening so important (and relevant vs 5 years ago)
👉 Why MSLs need to use caution when social listening
👉 What is next for Medical Affairs in this digital world
The podcast is available through the links below and anywhere podcasts can be found:
️ ️ 〰️ Spotify: https://lnkd.in/dRrSEyn
️ ️ 〰️ Apple: https://lnkd.in/egSthAz
️ ️ 〰️ Youtube: https://lnkd.in/dhaWVJU
MSL Talk is a podcast that features helpful information for current Medical Science Liaisons, Medical Affairs leaders, job seekers looking to break into the pharmaceutical industry in their first MSL role as well as anyone interested in hearing good industry conversation and medical affairs discussions.
#msl #medicalaffairs #medicalscienceliaison #MSLTalk #pharmaceutical
(0:00) Introduction to the episode and guest Jason Howard
(0:13) Announcements and thanks to listeners
(0:50) Jason Howard introduction and background
(1:34) Sponsor: Aspire MSL program
(2:02) Role and importance of a medical digital lead
(3:45) Social media monitoring and compliance in pharma
(8:19) Key platforms and the growth of HCP engagement on social media
(11:04) The current landscape and future of digital engagement in pharma
(19:26) Role of AI and generative tools in enhancing MSL responsibilities
(24:29) Embracing technological change in the MSL field
(26:46) Closing remarks and guest appreciation
(26:58) Show wrap-up and listener call-to-action
More shows like MSL Talk
View all
The Daily
112,416 Listeners
The ONS Podcast
205 Listeners
Real Life Pharmacology - Pharmacology Education for Health Care Professionals
730 Listeners
Suze Orman's Women & Money (And Everyone Smart Enough To Listen)
317 Listeners
The Prof G Pod with Scott Galloway
5,545 Listeners
Chasing Life
8,200 Listeners
MSL Consultant Podcast
17 Listeners
SmartLess
57,851 Listeners
Good Inside with Dr. Becky
4,502 Listeners
The One MSL Podcast: Field Medical Excellence
1 Listeners
The Money with Katie Show
1,554 Listeners
The Mel Robbins Podcast
19,741 Listeners
Two Onc Docs
193 Listeners
The Jefferson Fisher Podcast
8,402 Listeners
MSL 411
2 Listeners