The Cellar Door Podcast

The J Curve Controversy: Dave Parker Defends Wine


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According to the World Health Organization, “any level of alcohol consumption is associated with preventable net harms due to multiple health conditions such as injuries, alcohol use disorders (AUDs), liver diseases, cancers and cardiovascular diseases, as well as harms to persons other than drinkers.” According to Dave Parker of Benchmark Wine Group, that statement is demonstrably false. Dave Parker is the CEO and founder of Benchmark Wine Group, one of the worlds leading curators of rare and fine wine selections for retailers, restaurants and collectors. Dave also runs a data analysis company. It was Dave’s passion for wine and details that lead him into the conversation in defense of wine against the growing voice of those who Dave considers making the baseless claim that all alcohol is in any amount is bad for a persons health. According to Dave, its all about the J Curve, a data analysis, which plots that moderate consumption of alcohol is actually overall a health benefit for the average person – a J curve that recent critics claim to be outdated. I sat down with Dave Parker for close to an hour, during which he explained the basics of this topic and the importance of it to the wine industry at large. Given the complexity of this topic, Dave and my conversation is far from a complete analysis of the issue, so I have included links in the show notes to some of the resources Dave provided me. A huge thanks to Dave for joining me.

Article from Wine Business Monthly: www.winebusiness.com/wbm/article/284944

Article from Christopher Snowden: https://snowdon.substack.com/p/cherry-picking-the-evidence-on-alcohol 

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The Cellar Door PodcastBy Tom Massey

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