This week I sit down with Julie Turkel - brand licensing expert with over 25 years of experience in structuring licensing partnerships, creating partnership frameworks, advising on brand acquisitions, and an author. Julie’s career story is fascinating and great expansion for all of us how to navigate life and business while listening to your intuition and following your soul callings. We talk about trends in branding and licensing, being more mature influencer, in youth dominated social media space, importance of our mindset, psychics and so much more.
Julie is my first guest in a new series of episodes featuring women over forty, taking their social media stage, sharing their wisdom, knowledge and leading in their unique, authentic way.
Connect with Julie:
TIktok: https://www.tiktok.com/@julieturkel
Julie's Site: https://stan.store/julieturkel
Strategy Session with Julie: https://stan.store/julieturkel/p/creative-brand-starter-session
Julia’s psychic: https://mpapapetros.com/consultations.html#pricing01-3j
Cosmic Body Collective: https://cosmicbodycollective.com/#pricing
Joseph Murphy “The Power of your subconscious mind” https://shorturl.at/hLSLl
Key topics
- Julie Turkel's career transition from pre-med to licensing
- The role of intuition and synchronicity in business decisions
- Evolution of brand licensing and its future trends
- Using social media, especially TikTok, for authentic influence
- The importance of creativity and passion in branding
- Navigating copyright and intellectual property issues in content creation
- The impact of societal shifts like the age of Aquarius on sharing and collaboration
- Strategies for leveraging pop culture in branding and licensing
- The significance of authenticity and genuine collaborations in branding
- Tools and rituals for personal growth and intuition
Chapters:
00:00 The Journey Begins: From Pre-Med to Brand Licensing
02:43 Courage to Pivot: Leaving Corporate for Creativity
05:38 Synchronicities and Networking: The Nate Berkus Connection
07:33 Embracing Social Media: A New Era for Mature Influencers
10:20 Finding Your Voice: The Power of TikTok
13:07 Brand Licensing Insights: Navigating the Industry
15:46 The Age of Aquarius: Scarcity vs. Abundance Mindset in Content Creation
22:59 The Impact of Inspiration and Ownership in Content Creation
26:36 Trends in Branding and Licensing
29:55 The Role of Authenticity in Brand Collaborations
35:25 Intuition in Business Decisions
Keywords: Brand Licensing, Social Media, TikTok, Entrepreneurship, Branding, Intuition, Business Strategy, Women Over 40, Pop Culture, Creativity
Disclaimer: The content shared in this podcast is for educational and informational purposes only and is not intended as medical, psychological, therapeutic, legal, or professional advice. The host is not a licensed medical or mental health professional, and the information provided is not a substitute for professional care, diagnosis, or treatment. Always seek the advice of a qualified healthcare provider or other licensed professional with any questions you may have regarding a medical or mental health condition. Never disregard or delay seeking professional advice because of something you heard on this podcast. Participation in this podcast and any practices, suggestions, or reflections discussed is voluntary, and you assume full responsibility for your choices, actions, and results. Advertising & Endorsements: This podcast may include advertisements, sponsorships, affiliate links, or paid partnerships. Any views or opinions expressed are those of the host and guests and do not necessarily reflect the views of sponsors or advertisers. While products or services may be mentioned or recommended, these references do not constitute guarantees, endorsements, or claims of effectiveness. You are encouraged to do your own research and use your own judgment before purchasing or engaging with any product or service mentioned.
