The Justin Crawford Podcast

What happens when you turn a personal passion into a purpose-driven business?

Justin sits down with Karen Ballou, founder of Immunocologie, for an honest conversation about entrepreneurship, wellness, resilience, and what it really takes to build something from the ground up.

Karen shares the story behind Immunocologie, the lessons she’s learned along the way, and the realities of creating a brand in the ever-evolving world of beauty and wellness. They talk about trusting your instincts, taking risks, navigating change, and staying true to yourself while building a business and a life that actually feel fulfilling.

It’s a conversation about ambition, reinvention, health, and the sometimes messy process of figuring out what comes next.

Because building a successful life isn’t just about what you accomplish — it’s also about who you become along the way.

What if changing your life didn’t mean changing who you are?

In this episode, Justin sits down with Blake Mycoskie, entrepreneur, philanthropist, and founder of TOMS, for an honest conversation about reinvention, purpose, success, and what it really takes to build a life that feels like your own.

Blake opens up about the highs and lows of building a globally recognized company, walking away from the version of success he once knew, and learning how to evolve without losing the parts of yourself that matter most.

They talk about taking big risks, knowing when it’s time for a change, finding purpose beyond achievement, and why sometimes the biggest transformation starts with simply being willing to ask yourself, “Is this still the life I want?”

If you’ve been feeling stuck, craving a change, or wondering what’s next without wanting to lose yourself along the way, this conversation is for you.

Change your life. Just don’t forget who you are while you’re doing it.

This week on The Justin Crawford Podcast, things get VERY saucy. 🌶️

I’m joined by viral dance duo TWiNSAUCE — Luke and Paul Harwerth, the identical twins who turned dance, travel, style, and their completely chaotic personalities into a massive online following.

We talk about how they became TWiNSAUCE, what it’s actually like being identical twins on the internet, going viral, creating content together, the highs and weird moments of internet fame, travel, fashion, and… whatever else happens when you put the three of us in a room. 😂

And yes — we get slightly unhinged.

The twins are also celebrating the launch of their brand-new TWiNSAUCE x LUG collection, a full line of bags, travel gear and accessories inspired by their signature style and love of being on the move. The collection includes backpacks, totes, crossbody bags, duffels, travel accessories, charms and more.

Follow TWiNSAUCE:
Instagram — @twinsauce
YouTube — TWiNSAUCE
TWiNSAUCE Linktree — all their links

Shop the new TWiNSAUCE x LUG collection:
TWiNSAUCE x LUG at LUG

Come for the dancing. Stay for the chaos. 🌶️😂

In this episode of The Justin Crawford Show, we’re diving into the powerful practice of choosing yourself first — without guilt, without apology, and without losing connection to others. Justin explores what it really means to stop people-pleasing, start honoring your own needs, and make aligned decisions that lead to more joy, clarity, and authentic relationships. This is a grounded, uplifting reminder that putting yourself first isn’t selfish — it’s how you build a life that actually feels like yours.

Follow Justin Crawford on ⁠Instagram⁠ and check out our latest episodes on YouTube ⁠here

What if we thought differently about our daily oral health routine?

I sit down with Vlad Vukicevic, Founder of Better & Better, to explore why oral health is about more than just brushing your teeth. We talk about the connection between oral health and overall wellness, entrepreneurship and building a purpose-driven company, and Vlad’s deeply personal journey of overcoming cancer.

A conversation about rethinking our daily habits, building something meaningful, and finding perspective through life’s biggest challenges.

What does it really take to raise children who are confident, emotionally grounded, and connected to who they are?

In this conversation, I sit down with Dr. Shefali to talk about her two new books, Raising Conscious Daughters and Raising Conscious Sons, and the pressures facing kids—and parents—today.

We explore conscious parenting, anxiety, self-worth, perfectionism, emotional connection, and why raising children often requires us to look at ourselves first.

Dr. Shefali challenges us to move beyond control and expectations and create the space for our children to discover who they truly are.

Her new books, Raising Conscious Daughters and Raising Conscious Sons, are available now wherever books are sold.

What if the best things in life come when we stop keeping score?

In this conversation, I sit down with bestselling author, speaker, and changemaker Sam Demma to talk about his new book, Return on Goodwill, and the powerful idea at its heart: that the most meaningful returns don’t come from what we get from others, but from what we’re willing to give.

Find out more about Sam, all his great work AND his latest book here.

Sam shares stories and lessons about kindness, generosity, human connection, and the small everyday actions that can create a ripple effect far beyond what we can see.

We talk about why so many of us have fallen into transactional thinking, what happens when we choose to lead with genuine goodwill instead, and how serving others without expecting something in return can ultimately create deeper relationships, greater purpose, and a more meaningful life.

If you’ve ever wondered whether one small act of kindness can really make a difference, this conversation will give you plenty to think about.

In this episode, we explore:

• Why we’re often tempted to keep score in our relationships
• The idea behind Sam’s “Return on Goodwill”
• How small acts of kindness can create unexpected ripple effects
• Why genuine generosity doesn’t need an agenda
• Stories from Sam’s new book that bring these ideas to life
• How to become more intentional about helping others
• What it means to create impact without chasing recognition

A conversation about kindness, purpose, leadership, and what can happen when we choose to invest in people simply because it’s the right thing to do.

Are you an introvert, an extrovert, or somewhere in between? And more importantly — do you actually feel free to be yourself?

In this episode, we’re talking about the pressure to be more outgoing, more social, quieter, louder, or somehow “better” at being around other people. We’ll break down what introversion and extroversion really mean, why neither one needs to be “fixed,” and how to grow as a person without rejecting the way you’re naturally wired.

Because being yourself doesn’t mean staying inside your comfort zone forever. It means knowing yourself well enough to step outside of it without feeling like you have to become someone else.

Ask yourself: Where are you genuinely being yourself — and where are you performing the version of yourself you think other people want?

What if the key to getting your life back isn’t doing more—but learning how to work with your mind?

In this episode, Justin sits down with Dan Freed, Founder of THESIS, for a fascinating conversation about the brain, focus, energy, mental performance, and what it really means to feel like yourself again. Dan shares the story behind THESIS and how a deeper understanding of the mind can help us become more focused, productive, energized, and intentional in our everyday lives.

They also dive into STASIS, the importance of recovery and supporting your body through stress, sleep, hydration, and the demands of modern life, plus STASIS Kids and the growing conversation around helping children build healthier foundations for their brains and bodies.

From brain fog and burnout to productivity, performance, recovery, and raising healthier, more resilient kids, this conversation is packed with practical takeaways—and plenty of honest moments about the pressure we put on ourselves to constantly perform.

This isn’t about becoming a superhuman. It’s about understanding yourself better, taking care of your brain and body, and ultimately winning your life back.

Because when you learn how to take advantage of your mind, you might be surprised by just how much more life you have available to you.

What does it really mean to feel confident in your own skin—while also admitting that you’re exhausted? 💫

In this episode, Pritika Swarup joins Justin for a real conversation about burnout, confidence, ambition, and becoming the fullest version of yourself. We talk about the pressure to have it all together, knowing when you need to slow down, and why confidence isn’t about being perfect—it’s about knowing who you are.

Pritika opens up about navigating big goals, high expectations, self-doubt, and the journey of learning to take care of yourself while still chasing what you want.

Because sometimes becoming your most confident self starts with giving yourself permission to pause, reset, and just be human. 🫶

No perfection. No pretending. Just real talk about finding your confidence and protecting your peace.

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This episode is sponsored by NUTRE MEALS. Head to www.gonute.com and use my code 40JUSTIN for 40% off today!