Teaching canine rehabilitation therapists how to start or grow their business…while avoiding burnout and enjoying life!... more
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The K9PT Academy Podcast: Business lessons for canine rehab therapists
By Francisco Maia
5
77 ratings
FAQs about The K9PT Academy Podcast: Business lessons for canine rehab therapists:
How many episodes does The K9PT Academy Podcast: Business lessons for canine rehab therapists have?
The podcast currently has 116 episodes available.
The K9PT Academy Podcast: Business lessons for canine rehab therapists episodes:
September 19, 2024Overcoming Self-Doubt and Committing to Success Welcome to The K9PT Academy podcast, the only podcast in veterinary rehabilitation that focuses on helping business owners and entrepreneurs build and scale a profitable and successful canine rehabilitation business!
As canine rehab therapists and entrepreneurs we are often battling our own insecurities, either clinically for from a business perspective. That is totally normal and quite often we tend to underestimate what we know and overestimate what we don't know, but a challenge that will come from it will be the fact that this self-doubt makes it easy for us to follow through on what we know we hav to do to keep things moving forward, especially when it comes to our business. Listen to the full episode as we discuss:
- Why we need to be careful about always be looking for something new rather than focusing on doing what we need to do today
- We can't commit to anything if we are still looking for something
- The importance of having the confidence that no matter what you will always prevail, and will find the solutions to your challenges
- Asking ourselves 'what can I do TODAY to improve my situation?'
- why education without execution leads us nowhere
Join our Canine Rehabpreneur Community: www.facebook.com/groups/k9rehabpreneur/
...
Thank you so much for listening to this episode and if you found this content valuable here are some additional ways we can help each other:
1) Go to www.k9ptacademy.com for more resources on business ownership, including our free Fee Calculator and Marketing Done Easy worksheet
2) Send us your question or subscribe to our weekly newsletter by emailing us at [email protected]
3) Share this episode with a colleague who might also find it helpful :-)
4) Leave us a 5-star review so we can expand our reach and help more folks
...more September 12, 2024Avoiding the Dumb Tax Welcome to The K9PT Academy podcast, the only podcast in veterinary rehabilitation that focuses on helping business owners and entrepreneurs build and scale a profitable and successful canine rehabilitation business!
No matter how long you have been on this entrepreneurship journey, you know by now how it is full of ups and downs… as soon as we think we got this, something will happen that will potentially throw us off our tracks. But how do we keep moving forward while avoiding to keep making the same mistakes over and over again and avoiding the dumb tax? Listen to the full episode as we discuss:
- There will always be challenges thrown our way, and the main mistake we can make is actually not learning from them
- How to avoid the hamster wheel of business ownership and avoid the dumb tax
- We will always make many mistakes along this journey of life and business ownership, and we can chose to admit and learn from those mistakes or find blame somewhere else... which one do you think would serve you better?
Join our Canine Rehabpreneur Community: www.facebook.com/groups/k9rehabpreneur/
...
Thank you so much for listening to this episode and if you found this content valuable here are some additional ways we can help each other:
1) Go to www.k9ptacademy.com for more resources on business ownership, including our free Fee Calculator and Marketing Done Easy worksheet
2) Send us your question or subscribe to our weekly newsletter by emailing us at [email protected]
3) Share this episode with a colleague who might also find it helpful :-)
4) Leave us a 5-star review so we can expand our reach and help more folks
...more September 05, 2024Find, build, and deliver Welcome to The K9PT Academy podcast, the only podcast in veterinary rehabilitation that focuses on helping business owners and entrepreneurs build and scale a profitable and successful canine rehabilitation business!
There are many pieces of a puzzle that need to come together for us to gradually build a canine rehab business that is profitable and sustainable. During our recent Incubator Mastermind retreat we had a session on "The 8-layer Growth Funnel for Canine Rehab Therapists" where we discussed the 8 different systems that need to come together for us to achieve that, and for today's episode I wanted to discuss the first step: find, build, and deliver . Listen to the full episode as we discuss:
- The importance of understanding the average customer does not understand what canine rehab entails, nor do they have a passion for it like we do
- Why we need to to connect with our target audience in a deeper level and have an in-depth understanding of their fears, frustrations, goals, and aspirations
- How to build the solution for what they need rather than selling "canine rehab", "underwater treadmill, or "laser therapy"
- The importance of figuring out the business model that matches the results you can deliver along with the customer service you would want to provide
Join our Canine Rehabpreneur Community: www.facebook.com/groups/k9rehabpreneur/
...
Thank you so much for listening to this episode and if you found this content valuable here are some additional ways we can help each other:
1) Go to www.k9ptacademy.com for more resources on business ownership, including our free Fee Calculator and Marketing Done Easy worksheet
2) Send us your question or subscribe to our weekly newsletter by emailing us at [email protected]
3) Share this episode with a colleague who might also find it helpful :-)
4) Leave us a 5-star review so we can expand our reach and help more folks
...more August 29, 20243 Key Components for Success in Business Welcome to The K9PT Academy podcast, the only podcast in veterinary rehabilitation that focuses on helping business owners and entrepreneurs build and scale a profitable and successful canine rehabilitation business!
It is extremely rewarding to be a business owner, but as many of you know it can certainly be challenging. One of the most challenging aspects of being a business owner and entrepreneur is finding the balance in our lives between work, life, and everything in between. No matter what we do and how much we cross off our to-do list, it feels like there is always more to be done, and that is why for today's podcast episode I wanted to discuss The Success Triangle and its 3 key elements. Listen to the full episode as we discuss:
- How we have to be in tune with those 3 key elements to avoid burnout and making wrong decisions
- The importance of staying centered, and having a goal or purpose that keeps us moving forward
- How to find a balance between work, home, and our own health (both physically and mentally)
- The benefits of being creative as a business owner
- How to move forward even though we never know if something will work out or not
Join our Canine Rehabpreneur Community: www.facebook.com/groups/k9rehabpreneur/
...
Thank you so much for listening to this episode and if you found this content valuable here are some additional ways we can help each other:
1) Go to www.k9ptacademy.com for more resources on business ownership, including our free Fee Calculator and Marketing Done Easy worksheet
2) Send us your question or subscribe to our weekly newsletter by emailing us at [email protected]
3) Share this episode with a colleague who might also find it helpful :-)
4) Leave us a 5-star review so we can expand our reach and help more folks
...more August 22, 2024The fight or flight economy Welcome to The K9PT Academy podcast, the only podcast in veterinary rehabilitation that focuses on helping business owners and entrepreneurs build and scale a profitable and successful canine rehabilitation business!
For today's episode we discuss how the economy has changed over the last couple of years and how that relates to the field of veterinary medicine and canine rehabilitation. More specifically, we discuss how something that might have worked before might no longer anymore as things have changed into a "fight or flight economy". Listen to the full episode as we discuss:
- The current state of veterinary medicine in terms of private equity acquisitions and new clinics opening
- How to manage the fact that pet owners might not be as willing to spend their money compared to the previous couple of years
- How to escape the race to the bottom in terms of lowering our prices in order to hopefully attract more customers
- The role of marketing and nurturing in this new "fight or flight economy"
- How to build that business model for your canine rehab business
Join our Canine Rehabpreneur Community: www.facebook.com/groups/k9rehabpreneur/
...
Thank you so much for listening to this episode and if you found this content valuable here are some additional ways we can help each other:
1) Go to www.k9ptacademy.com for more resources on business ownership, including our free Fee Calculator and Marketing Done Easy worksheet
2) Send us your question or subscribe to our weekly newsletter by emailing us at [email protected]
3) Share this episode with a colleague who might also find it helpful :-)
4) Leave us a 5-star review so we can expand our reach and help more folks
...more August 15, 2024How to deal with the ups and downs of entrepreneurship Welcome to The K9PT Academy podcast, the only podcast in veterinary rehabilitation that focuses on helping business owners and entrepreneurs build and scale a profitable and successful canine rehabilitation business!
For today's episode we discuss the roller coaster of being a business and entrepreneur in the field of animal rehabilitation. This rollercoaster can be so stressful as many of us got into physical therapy or veterinary medicine simply looking for a steady job, but suddenly have found themselves having to be an entrepreneur just to be able to practice animal rehabilitation in our own terms. So, how do we deal with that? Listen to the full episode as we discuss:
- The importance of self-acceptance and how that relates to dealing with the challenges we face as entrepreneurs
- Why do we get stuck and lose momentum, and what can we do to just keep moving forward
- The importance of turning an emotional problem into a logical challenge
- How developing our "courage muscle" will help us deal with those challenges and be better prepared for the future
- Switching from a victim mentality to shaping our own lives with how we decide to face and deal with whatever life throws at us
Join our Canine Rehabpreneur Community: www.facebook.com/groups/k9rehabpreneur/
...
Thank you so much for listening to this episode and if you found this content valuable here are some additional ways we can help each other:
1) Go to www.k9ptacademy.com for more resources on business ownership, including our free Fee Calculator and Marketing Done Easy worksheet
2) Send us your question or subscribe to our weekly newsletter by emailing us at [email protected]
3) Share this episode with a colleague who might also find it helpful :-)
4) Leave us a 5-star review so we can expand our reach and help more folks
...more August 08, 2024Strategies Trumps Processes Welcome to The K9PT Academy podcast, the only podcast in veterinary rehabilitation that focuses on helping business owners and entrepreneurs build and scale a profitable and successful canine rehabilitation business!
For today's episode my goal is to help elevate your level of thinking so you can step away from the day-to-day grind and start to see things from a different perspective. Listen to the full episode as we discuss:
- Switching our thinking from the work we have to do to how we are going to do it
- The disconnect between processes and strategies
- The importance of focusing in the long-game and understanding our customer cycle
- Why leads are not the same and we need to meet them where they are at within our customer journey
...
Thank you so much for listening to this episode and if you found this content valuable here are some additional ways we can help each other:
1) Go to www.k9ptacademy.com for more resources on business ownership, including our free Fee Calculator and Marketing Done Easy worksheet
2) Send us your question or subscribe to our weekly newsletter by emailing us at [email protected]
3) Share this episode with a colleague who might also find it helpful :-)
4) Leave us a 5-star review so we can expand our reach and help more folks
...more August 01, 2024The Confidence Gap Welcome to The K9PT Academy podcast, the only podcast in veterinary rehabilitation that focuses on helping business owners and entrepreneurs build and scale a profitable and successful canine rehabilitation business!
For today's episode we discuss the concept of the confidence gap and its impact on personal and professional growth, including my own struggles with confidence and what helped me overcome that challenge. Please understand this is a very common feeling, especially when it comes to start and running our own business, and the goal of today's episode is to help you understand how to overcome that as well. Listen to the full episode as we discuss:
- Understanding what confidence really means so we can stop telling ourselves that we cannot overcome it
- The importance of not viewing confidence as just a feeling and instead understand how we cam work through it
- The definition of the "Confidence Gap", and how having confidence should not be a pre-requisite for us to go after what we want
- Why we need to enjoy the journey rather than just focus on the destination
...
Thank you so much for listening to this episode and if you found this content valuable here are some additional ways we can help each other:
1) Go to www.k9ptacademy.com for more resources on business ownership, including our free Fee Calculator and Marketing Done Easy worksheet
2) Send us your question or subscribe to our weekly newsletter by emailing us at [email protected]
3) Share this episode with a colleague who might also find it helpful :-)
4) Leave us a 5-star review so we can expand our reach and help more folks
...more July 25, 2024Is marketing just about attracting new clients? Welcome to The K9PT Academy podcast, the only podcast in veterinary rehabilitation that focuses on helping business owners and entrepreneurs build and scale a profitable and successful canine rehabilitation business!
For today’s episode I wanted to expand on marketing and hopefully help you expand your views on the benefits that having a marketing strategy brings to your business beyond simply attracting new patients. I wanted to talk more about that because folks make the mistake of thinking that marketing is simply about getting new patients, when in reality a strong marketing strategy will not just fuel your business but it will actually be foundation for many different aspects that will help you build a successful and thriving canine rehab business. Listen to the full episode as we discuss:
- How an effective marketing strategy will be vital for you to raise your rates and charge what you are worth
- The importance of marketing within your nurturing system, which will allow you to have conversations with prospective clients on auto-pilot and help you educate them on how you can help them
- The role of marketing in helping decrease drop-offs and convert more new patients into actually completing the full plan of care that you are prescribing to them
- How marketing can actually help you attract the type of clients who will be complaint with your program and their home exercise program, thus increasing their odds of having successful results for their pets
For more information regarding the K9Rehab Marketing platform please visit www.k9rehabmarketing.com for a demo video and to fill out an inquiry form if you would like further information.
...
Thank you so much for listening to this episode and if you found this content valuable here are some additional ways we can help each other:
1) Go to www.k9ptacademy.com for more resources on business ownership, including our free Fee Calculator and Marketing Done Easy worksheet
2) Send us your question or subscribe to our weekly newsletter by emailing us at [email protected]
3) Share this episode with a colleague who might also find it helpful :-)
4) Leave us a 5-star review so we can expand our reach and help more folks
...more July 18, 2024How to improve your marketing while spending less time actually marketing Welcome to The K9PT Academy podcast, the only podcast in veterinary rehabilitation that focuses on helping business owners and entrepreneurs build and scale a profitable and successful canine rehabilitation business!
Recently we have focused a lot of episodes on mindset and personal development with the topics covered on our podcast, and as much as those topics are so vital for our success, for today’s episode I wanted to circle back to talking about marketing. More specifically, how we can optimize and improve our marketing in a way that we are actually spending less time actually doing marketing! Listen to the full episode as we discuss:
- The importance of marketing for the canine rehabilitation industry and the need to diversify marketing portfolios beyond veterinary and word-of-mouth referrals
- The challenges of building a canine rehab business within an unpredictable lead generation system
- The challenges of managing the fluctuation in leads and caseload, and finding a balanced approach to lead generation pursuing unpredictable leads through community events and networking, while also implementing a predictable lead generation system
- The importance of a strong paid ad strategy on Google for driving consistent leads and the need to adapt and stay updated with Google's new features and campaigns
- The benefits of automating various business processes, such as email marketing and lead nurturing, and why automation should not replace human interaction but rather complement it, providing multiple touch points and educating potential customers about the business's offerings
If you are interested in having us running your google ad accounts, please fill out the inquiry form below. We will be in touch to see if you would be a good fit for those services, and after we chat I will honestly say if it would be good for you to implement google ads for your business, and if it isn’t I can help give you the resources that would be more helpful for you at this time.
Google Ads Inquiry Form: https://forms.gle/e82gxHDyReGoXQkP6
For more information regarding the K9Rehab Marketing platform please visit www.k9rehabmarketing.com for a demo video and to fill out an inquiry form if you would like further information.
...
Thank you so much for listening to this episode and if you found this content valuable here are some additional ways we can help each other:
1) Go to www.k9ptacademy.com for more resources on business ownership, including our free Fee Calculator and Marketing Done Easy worksheet
2) Send us your question or subscribe to our weekly newsletter by emailing us at [email protected]
3) Share this episode with a colleague who might also find it helpful :-)
4) Leave us a 5-star review so we can expand our reach and help more folks
...more
FAQs about The K9PT Academy Podcast: Business lessons for canine rehab therapists:
How many episodes does The K9PT Academy Podcast: Business lessons for canine rehab therapists have?
The podcast currently has 116 episodes available.
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