The Last Advertising Podcast

Laura Bennegadi is the CEO and Founder of the Artbound Initiative.

The Artbound Initiative is a global internship program that connects students and recent graduates with key players in the creative industry. It's a break-in option that offers internships in New York, London, Berlin, Hong Kong, Melbourne &  Sydney.

If accepted, the program guarantees an internship and gives you all the skills, tools and resources required to succeed in NYC or abroad. 

Laura also offers fantastic advice for aspiring creatives out there that is a must-listen! 

Head to our IG at @EnteringAd to connect with Laura and learn more. 

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As Director of Talent, Leslie currently finds talent for the agency's Account, Strategy and Admin Departments. 

Additionally, Leslie manages the agency Apprentice and Intern programs and is part of the Learning and Development team.

We waste no time not only talk about how to break into advertising but how to break into some of the best of advertising. 

Head to our Instagram @ENTERINGAD to learn more. 

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Kelly Metersdorf is our strategy guide and guru for this episode!

If you are a college student, recent grad or in the middle of your career looking to learn more about advertising strategy and how to break into it, keep listening. 

Kelly talks us through her journey from account to VCU to strategist. She tells us stories and lessons, and we speak practically on how to expedite the process so you're not wasting time or money.

To connect with Kelly, head over to our Instagram - search: @ENTERINGAD

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A Forbes 30 under 30 winner for advertising, Thea Neal is this week's guest. She is the Talent Marketing Manager at Royal Caribbean. She helps oversee the Royal Caribbean's internship program hosted in Miami. Before the pandemic, their internship was one most searched on LinkedIn. We dive into her game plan for this summer and discuss how students can better position themselves for their advertising break-in, agency and client-side! 

Head to our Instagram @enteringad to connect with her and see her recommended resources. 

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Mickey Citarella is Director of Brand & Integrity at Nextbite, a Digital-first virtual restaurant company, creating delivery-only restaurant brands that amaze customers with high-quality, data-driven, and chef-inspired menus.

He's an expert in branding, account management and ensuring creative ideas are correctly pitched and protected as they are presented to gatekeepers and decision-makers. 

Listen to one of the most entertaining episodes yet! 

To connect with him, head to our Instagram @EnteringAd you can also see his recommended resources to follow to stay knowledgeable. 

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This week, Michelle Fredericks is our guest, a talent coordinator at Code and Theory, one of AdAge's top agencies to work for 2020. Highly awarded, they are a digital agency headquartered on the 62nd floor of the one world trade center, and they are tasked with the Washington Football teams rebrand.

Michelle helps run Code and Theory's year-round internship program, and as of March 30th (when we recorded), she was looking for interns.

SO if you're looking to break into advertising, listen up, listen up, listen up!

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Denver Ad School is a 14-month creative journey that will teach you what you need to know to become successful in advertising, minus all the bull shit. In this episode, I speak with Jesse Alkire & Heather Vanisko, co-founders of Denver Ad School - the rising star of ad schools. Listen to hear about their approach and philosophy, as well as some tangible take-home advice for you today. 

Search EnteringAd on Instagram to see their recommended resources and to connect! 

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Known for work with the Chicago Cubs & Portillos, SCC is an award-winning small agency that never shies away from creative work. Marlee's story is the gold standard for proper networking and execution to land your first job. What impressed me the most is that she was willing to take an internship for her first job out of college rather than settling for a full-time job. Today, she's an account executive and is doing extraordinary things. 

head to our Instagram to see her resources and to connect: https://www.instagram.com/enteringad/?hl=en

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Chicago Portfolio School Director Jeff Epstein & Director of Education Sarah Latz are amazing guests this week. They break down what the Chicago Portfolio School is about and lend solid advice for those looking to break into the industry.

Head to our Instagram @Enteringad to connect with Jeff and Sarah and learn more about Chicago Portfolio School enrollment if you're interested in fast-tracking your ad path. 

https://www.chicagoportfolio.com/

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Nicholas Federowicz is an entrepreneur who started Ad Patina, where he hunts, harvests, preserves, hangs and sells vintage ads for watches and automobiles. He's part ad surgeon, part Nicholas cage treasure hunter, part ad salesman all in one. 

We break down his flourishing brand and reminds us why advertising should be held to a high standard and preserved. 

Visit our Instagram @Enteringad to check out his excellent work and collection for sale. 

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