Witness History: Witness Archive 2016

The Launch of Vogue Russia


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After the collapse of the USSR, Vogue Magazine launched in Russia in 1998. But it was a difficult beginning for the glossy fashion publication as the country was in the middle of an economic crisis at the time. Aliona Doletskaya was the first editor in chief, and she told Rebecca Kesby how she wanted to represent the best of Russian design as well as bring the West to Russians.

(Photo: Russian top model Natalia Vodianova holds up a T-shirt decorated with her portrait in front of a poster of her at the Vogue Fashion's Night Out in Moscow. Credit: Yuri Kochetkov/EPA)

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Witness History: Witness Archive 2016By BBC World Service

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