The Launch Playbook

The Launch Playbook

By Sara VartanianBusinessMarketing
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The Launch Playbook episodes

  • What You Need to Know About Using Reels In Your Launch with Laura Bitoiu


    Wondering how to use reels in your launch marketing plans? Laura Bitoiu of B Squared Social has ideas to help you get started and what to avoid if you want to grow your business with Reels.

    Work with me:

    Get The List Playbook: https://www.saravartanian.com/list-playbook

    Join The Launch Playbook Club: https://www.saravartanian.com/launch-playbook

    Work with me one-on-one: https://www.saravartanian.com/work-with-me


    Stay Connected:

    Instagram: https://www.instagram.com/saravartanian/

    Facebook: https://www.facebook.com/saravartaniansocialco

    33 min
  • Lessons In Mindset and Money with Natalie Bullen

    Natalie Bullen, a wealth and money mindset coach and the owner of Unapologetic Wealth, discusses the common practices and mindset issues keeping business owners from reaching the next level in their business.

    Work with me:

    Get The List Playbook: https://www.saravartanian.com/list-playbook

    Join The Launch Playbook Club: https://www.saravartanian.com/launch-playbook

    Work with me one-on-one: https://www.saravartanian.com/work-with-me


    Stay Connected:

    Instagram: https://www.instagram.com/saravartanian/

    Facebook: https://www.facebook.com/saravartaniansocialco

    57 min
  • Using Research To Improve Your Messaging

    Listening is your best copy strategy. Learn 5 ways you could begin gathering research all year long (and not just when you work with a copywriter like me) or in your annual survey.

    Work with me:

    Get The List Playbook: https://www.saravartanian.com/list-playbook

    Join The Launch Playbook Club: https://www.saravartanian.com/launch-playbook

    Work with me one-on-one: https://www.saravartanian.com/work-with-me


    Stay Connected:

    Instagram: https://www.instagram.com/saravartanian/

    Facebook: https://www.facebook.com/saravartaniansocialco

    16 min
  • 5 Email Sequences That Boost Your Launch Results (Before You Even Launch)

    Planning your calendar of promotions and launches? Check-in with your business to see if you are missing any of these top five emails sequences from your current stack and make a plan to incorporate them in–doing so can boost your email open rates, and help you fill up your next launch with perfect for your offer clients.

    Work with me:

    Get The List Playbook: https://www.saravartanian.com/list-playbook

    Join The Launch Playbook Club: https://www.saravartanian.com/launch-playbook

    Work with me one-on-one: https://www.saravartanian.com/work-with-me


    Stay Connected:

    Instagram: https://www.instagram.com/saravartanian/

    Facebook: https://www.facebook.com/saravartaniansocialco

    24 min
  • How To Add Joy To Your Launch

    Focusing on joy is not the first thing we think of when it comes to launching, and after the past few years it may feel like some of the joy has evaporated in business too. Lianne Kim, a business coach and founder of Mamas & Co., shares how to emphasis joy while still building a business  that hits your launch and impact goals.

    Work with me:

    Get The List Playbook: https://www.saravartanian.com/list-playbook

    Join The Launch Playbook Club: https://www.saravartanian.com/launch-playbook

    Work with me one-on-one: https://www.saravartanian.com/work-with-me


    Stay Connected:

    Instagram: https://www.instagram.com/saravartanian/

    Facebook: https://www.facebook.com/saravartaniansocialco

    42 min
  • How To Create On-Brand Graphics For Your Next Launch

    There comes a time when you want to leave behind the beta launches and Google Doc sales pages and level up your launch assets. Christine Lieu, shares how to create cohesive branding for your next launch and when it's time to level up your brand graphics.

    39 min
  • How To Stand-Out By Creating Your Signature Framework

    As much as we try to avoid it, as an online business owner we may come up against imposter syndrome as we wonder why they heck anybody would choose us against someone else in our industry. And though deep down we may believe there’s room for us all to succeed, it’s not uncommon to question how our services and our help are really different from anybody else out there? That's where creating a signature framework comes in and our guest, Heather Crabtree, takes us through the steps to make one happen.

    48 min
  • Tips To Price Your Offer With Confidence

    We’ve all heard the advice to charge what you’re worth, and we’ve all looked at competitors sites to try to figure out what price works best, but there is a more effective way to determine the cost of your offer and that's where business coach, Lara Wellman, comes in. She shares her best tips for pricing your offer so that making sales feels less complicated and never gross.

    43 min

About The Launch Playbook

From the publisher's feed

The online marketing podcast hosted by Sara Vartanian for business owners to discover the starts, stops, and tools of transformation that go into launching their online offers. If you want to launch…