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A throwback to a conversation I recorded with Marcus Cauchi in 2018 (still relevent today). Marcus shares with me how he got into sales and transitioned from a shy army brat to a top producer in Sandler (He got into the top 0.5% of Sandler producers globally).
Marcus is now the CRO @ Laughs Last Ltd.
In this episode, we catch up with Brendan Walsh (VP Sales EMEA at Mirakl) to discuss how leadership changes and fundamentally stays the same from the beginning of a business right through to the post IPO.
Originally a UCLA professor of psychiatry for over 25 years, and a former FBI and police hostage negotiation trainer, Dr. Mark Goulston’s expertise has been forged and proven in the crucible of real-life, high stakes situations. An influencer who helps influencers become more influential, his unique background has made him an indispensible and sought after resource and change facilitator to Fortune 500 leaders, entrepreneurs and educators across the nation.
https://markgoulston.com/books/
Jeff has over 1,000,000 followers on LinkedIn.
For the few that don't know who Jeff is - he is a contributing editior of Inc. magazine (his online articles for Inc. alone attracted more than 20 million readers.), a ghostwritter of over sixty non-fiction books, including seven Amazon category #1s & the author of his own book, "The motivation myth".
His Linkedin - https://www.linkedin.com/in/hadenjeff/
The traditional discovery call isn’t customer-centric. It focuses on what the company wants – sales reps have a list of qualifying questions and often turn the conversation into a bit of a Spanish Inquisition; what generally follows is a generic product pitch from the sales rep.
From the publisher's feed