In this episode of the Lifelong Customer podcast, your host Brad Hammond engages in a captivating conversation with Pinaki Kathiari, the CEO of Local Wisdom. Pinaki takes us on a journey through his entrepreneurial endeavors, shedding light on his diverse experiences as a CEO, co-founder, speaker, and even a DJ.
Discover how Pinaki's unique blend of technology, design, and storytelling led to the creation of Local Wisdom, a Digital Communications Agency that empowers business communicators to become strategic leaders. Learn about the birth of Resource Hero, a workload management app that celebrates its 10th year in the AppExchange with an impressive five-star rating.
Join us as Pinaki shares his insightful perspective on growth, from his innovative approach to merging design and technology, to the power of creating a consumer-grade experience for both clients and employees. Uncover the driving force behind Local Wisdom's successful subscription service, which zigged when everyone else zagged, addressing the unmet needs of clients seeking everyday communication management.
Pinaki's wisdom extends to content creation and online presence, revealing how his passion for education and entertainment has fueled Local Wisdom's marketing efforts. From educational content with an entertaining twist to the art of pacing oneself in the fast-paced entrepreneurial world, Pinaki imparts valuable advice and reflections that will resonate with both budding and experienced entrepreneurs.
Tune in for an episode filled with valuable insights, personal anecdotes, and a refreshing perspective on the multifaceted world of entrepreneurship. Whether you're a CEO, a business enthusiast, or simply curious about the journey of a dynamic entrepreneur, this episode offers a wealth of wisdom and inspiration.