The Life-Long Customer

In this episode of the Lifelong Customer podcast, host Brad Hammond engages in a candid conversation with Brad Heidemann, the visionary CEO of Tahzoo. With over 13 years of experience leading his company, Heidemann brings forth a treasure trove of wisdom for aspiring entrepreneurs and business leaders.

Tahzoo, founded with the aim of delivering a personalized experience akin to Nordstrom's service in a digital context, has thrived under Heidemann's leadership. From the inception of the company to its sustained growth, Heidemann delves into his journey and imparts invaluable lessons.

Discover how Tahzoo pivoted seamlessly through challenges, from changes in leadership to navigating unexpected shifts in the business landscape. Heidemann's advice on building a strong company culture, the importance of hiring smart and happy individuals, and his insights on strategic LinkedIn content marketing are pure gold for anyone striving to lead their business to greatness.

Tune in to explore the highs and lows of entrepreneurship, the power of rapid adaptation, and the joy of solving complex business problems. Whether you're a seasoned CEO or just starting on your entrepreneurial voyage, this episode promises to leave you inspired and equipped with the tools to steer your business towards success.

Join us on this episode of the Lifelong Customer podcast as we delve into the world of critical infrastructure and innovation with Vicki Knott, the visionary CEO and Co-Founder of Crux OCM. Vicki's journey from a remote upbringing in Canada to becoming a driving force in the oil and gas industry is an inspiring tale of determination and expertise.

Discover how Crux OCM is revolutionizing the operation of vital industries through their unique software layer that enhances control room systems, making them safer, more efficient, and environmentally friendly. Vicki shares insights into the challenges of scaling a startup in a heavily regulated field, and how the power of automation is reshaping the landscape of heavy industry.

From reducing emissions to ensuring the reliability of critical operations, Vicki Knott's expertise shines as she discusses the impact of her company's work on our everyday lives. Tune in to explore the intersection of entrepreneurship, technology, and sustainability in this engaging episode of Lifelong Customer.

In this episode of the Lifelong Customer podcast, your host Brad Hammond engages in a captivating conversation with Pinaki Kathiari, the CEO of Local Wisdom. Pinaki takes us on a journey through his entrepreneurial endeavors, shedding light on his diverse experiences as a CEO, co-founder, speaker, and even a DJ.

Discover how Pinaki's unique blend of technology, design, and storytelling led to the creation of Local Wisdom, a Digital Communications Agency that empowers business communicators to become strategic leaders. Learn about the birth of Resource Hero, a workload management app that celebrates its 10th year in the AppExchange with an impressive five-star rating.

Join us as Pinaki shares his insightful perspective on growth, from his innovative approach to merging design and technology, to the power of creating a consumer-grade experience for both clients and employees. Uncover the driving force behind Local Wisdom's successful subscription service, which zigged when everyone else zagged, addressing the unmet needs of clients seeking everyday communication management.

Pinaki's wisdom extends to content creation and online presence, revealing how his passion for education and entertainment has fueled Local Wisdom's marketing efforts. From educational content with an entertaining twist to the art of pacing oneself in the fast-paced entrepreneurial world, Pinaki imparts valuable advice and reflections that will resonate with both budding and experienced entrepreneurs.

Tune in for an episode filled with valuable insights, personal anecdotes, and a refreshing perspective on the multifaceted world of entrepreneurship. Whether you're a CEO, a business enthusiast, or simply curious about the journey of a dynamic entrepreneur, this episode offers a wealth of wisdom and inspiration.

In this episode of the Lifelong Customer podcast, host Brad Hammond shares a conversation with Adriane Schwager, the CEO and Co-Founder of GrowthAssistant.

• Join them as they dive into Adriane's journey from trading to founding a company that revolutionizes marketing teams with offshore talent.
• Discover how GrowthAssistant is transforming digital marketing, leveraging offshore marketers for design, affiliate, influencer work, and more.
• Adriane shares the challenges and triumphs of growing her business, offering valuable insights on hiring, content strategies, and embracing authenticity.

Tune in to explore the power of effective delegation and the pivotal role of values in building a thriving company. Whether you're a CEO, a marketing enthusiast, or simply curious about the dynamics of business growth, this episode offers a wealth of wisdom and inspiration.

Join us for a conversation with Diz Petit, Founder & CEO of LiquiDonate, on this episode of the Lifelong Customer podcast. Discover how Diz's innovative thinking led to the creation of LiquiDonate, a platform that matches excess inventory with nonprofits, reducing waste and making a positive impact.

Diz shares her journey from being the 15th employee at Postmates, where she spearheaded impactful projects like "FoodFight!" and "Bento," to founding LiquiDonate. Learn how the company's unique approach to instant matching of returned products with nearby nonprofits is transforming the way excess inventory is handled in the retail industry.

Dive into the early challenges faced by LiquiDonate and how they evolved their strategies to build strong partnerships with retailers and scale their operations. Diz's insights on customer feedback and the significance of keeping the big picture in mind provide invaluable lessons for fellow founders.

Tune in to gain insights into the world of sustainability, tech innovation, and the exciting journey of a startup founder. Whether you're an aspiring entrepreneur or interested in the positive impact of technology, this episode offers a fresh perspective on making a difference through business.

Don't miss this thought-provoking episode full of entrepreneurial wisdom and inspiration.

Join us in this episode of the Lifelong Customer podcast as we sit down with Kerri Garbis, the Founder and CEO of Ovation Communication.

In a candid conversation with your host Brad Hammond, Kerri takes us through her journey from being a professional actor to establishing Ovation Communication, a specialized communication skills training firm. Discover how her background in acting shaped her unique perspective on effective communication and its pivotal role in the business world.

Kerri delves into the challenges she faced while building her company and the lessons she learned from hiring and partnerships. She emphasizes the significance of authenticity and trust in both personal and professional relationships. With over 13 years of experience in the industry, Kerri shares her strategies for successful content creation and building a strong presence on platforms like LinkedIn.

Tune in to explore Kerri's insights on adapting to changing circumstances, the power of pivoting strategies, and the importance of constantly evolving to meet clients' needs. Whether you're a business professional, a speaker, or someone looking to enhance their communication skills, this episode offers valuable takeaways that can help you navigate the ever-changing landscape of effective communication.

In this episode of the Lifelong Customer podcast, our host Brad Hammond sits down with the brilliant mind behind Crewfare, Jason van Esso. Join us as we delve into the journey of an entrepreneur who saw a gap in the market and turned it into a thriving business venture.

From his early days as an engineer to his extensive experience in travel, hospitality, and entertainment, Jason's entrepreneurial spirit led him to create Crewfare. Discover how this innovative company is revolutionizing the event group travel industry with its integrated, user-friendly, and socially-focused solutions.

Tune in to learn:

• How Crewfare bridges the gap between event travel and technology
• The challenges and successes of building a business from the ground up
• Strategies for creating genuine connections and community within the travel space
• Jason's insights on the importance of loving what you do beyond financial gains

Whether you're an aspiring entrepreneur or someone passionate about enhancing travel experiences, this episode offers a treasure trove of wisdom and inspiration. Join us as we explore the world of event hospitality with Jason van Esso.

Join us for another episode of the Lifelong Customer podcast as we sit down with Yael Tamar, the CEO and Co-Founder of SolidBlock. Yael's journey from Wall Street to creating a groundbreaking company is a testament to her passion for democratizing investment opportunities.

In this conversation, Yael shares her experiences navigating the complex world of capital markets and how SolidBlock is reshaping the landscape. With a focus on private businesses seeking liquidity, Yael and her team are enabling investors to partake in opportunities that were once exclusive to larger firms.

Discover the challenges Yael faced as a woman founder in the startup ecosystem and her bold approach to content creation, which not only educates but also contributes to industry growth. If you're an entrepreneur seeking wisdom on fundraising, strategy, and innovation, this episode is a must-listen.

Tune in as we dive deep into the heart of investment transformation with Yael Tamar on the Lifelong Customer podcast.

In this episode of the Lifelong Customer podcast, our host Brad Hammond engages in a riveting conversation with Jennifer Libby, the CEO and Founder of Promly. With a background in therapy and a heart for young minds, Jennifer recognized the alarming surge in mental health crises among Gen Z. This insight led to the creation of Promly, a revolutionary social ecosystem that brings together young people based on their life goals while providing accessible mental health resources.

Join us as Jennifer shares her journey from therapist to startup founder, revealing the pivotal moments that spurred her to address the pressing issues faced by today's youth. Discover how Promly has uniquely positioned itself with a hybrid structure that combines public benefit corporation and nonprofit elements, enabling them to tackle mental health challenges in an innovative and ethical way.

Jennifer takes us behind the scenes, highlighting the platform's distinctive approach to content, user engagement, and strategic partnerships. Dive into her perspective on mission-driven organizations and the importance of aligning team members with a shared purpose.

If you're interested in the future of social media, mental health, and how an extraordinary leader like Jennifer Libby is making a profound impact on the lives of young individuals, this episode is a must-listen. Join us as we explore the intersection of technology, empathy, and genuine transformation for the betterment of our future generations.

Join us in this episode of the Lifelong Customer podcast as we sit down with Brian Doyle, President & CEO at Holden Advisors.

Discover the journey of a former Air Force pilot turned pricing and sales strategy expert. Brian shares invaluable insights into the world of revenue optimization, shedding light on how Holden Advisors assists their clients in reaping the profits they truly deserve.

Learn about the power of value-based pricing, skillful negotiation tactics, and how to instill confidence in sales teams even when facing tough procurement challenges. With a touch of humility, a hunger for innovation, and a knack for smart decision-making, Brian's leadership wisdom shines through, offering advice that's applicable across industries.

Tune in to uncover strategies for growth, leadership lessons, and the art of being a respectful peer in any setting.