The Life-Long Customer

Join us in this episode of the Lifelong Customer podcast as we sit down with Michael Pink, the CEO of SmartPM Technologies, Inc. Michael shares his two-decade journey in the construction industry, where he worked as a consultant specializing in project data analysis. His unique perspective on the construction industry's challenges, such as project overruns and delays, led him to innovate ways to leverage data for better outcomes.

Discover how SmartPM Technologies uses data analytics to transform the construction industry, providing valuable insights for construction companies, project owners, and other stakeholders. Michael discusses the evolution of their customer base, initially focusing on project owners but eventually expanding to serve contractors, insurance companies, banks, and consulting firms.

Michael also shares valuable insights into their customer acquisition journey, highlighting the importance of trust and thought leadership. SmartPM Technologies pivoted to educate the industry through informative content, which helped build trust and credibility.

Learn how data analytics and consistent data organization have empowered SmartPM Technologies to forecast and track their business performance effectively, ensuring they stay on the path to success.

Tune in for this episode packed with valuable lessons and strategies for data-driven innovation and building trust in the world of construction technology.

Join us for an insightful episode of the Lifelong Customer Podcast, where host Brad Hammond sits down with Andrea Butcher, the CEO of HRD, a dynamic leadership development company.

Andrea shares her remarkable journey from a career in Human Resources to leading HRD and guiding leaders to be the best versions of themselves. She emphasizes that leadership development is self-development, a transformative journey of exploring one's strengths and talents to energize, connect with, and motivate teams effectively.

Learn how HRD works with mid- to large organizations, focusing on psychological safety, accountability, and growth experiences to upskill leaders and support business pivots post-pandemic. Andrea also highlights the power of focus in business growth, sharing how HRD honed in on leadership development to achieve record-breaking success.

In this engaging discussion, Andrea and Brad delve into the balance between maintaining successful strategies and nurturing innovation, all while emphasizing the importance of humility and openness in leadership.

Discover why leadership development transcends mere training and why fostering a growth environment can unleash the full potential of individuals and organizations. Whether you're an aspiring leader or a seasoned executive, this episode offers valuable insights into the world of leadership development.

Tune in to explore the transformative power of leadership growth with Andrea Butcher on the Lifelong Customer Podcast.

Join us in this episode of the Lifelong Customer podcast as we sit down with Sasha Peterson, CEO at Science Interactive Group. Sasha shares his remarkable journey in the field of education technology and discusses how Science Interactive Group is revolutionizing online science education.

From understanding the art and science of sales to the critical importance of marketing discipline, Sasha provides valuable insights for entrepreneurs and business leaders. Discover how a balance between sales, product, service, and training is the key to success and why sharing real-life stories of transformation can elevate your business in any industry.

Tune in for an inspiring conversation that delves into the heart of education and the profound impact it can have on individuals' lives.

Join us on this insightful episode of the Lifelong Customer podcast as we sit down with Theresa Caragol, the CEO of AchieveUnite, a company dedicated to partnering success. Theresa's journey from a tech executive to the founder of AchieveUnite is a remarkable tale of entrepreneurship and resilience.

Discover how AchieveUnite helps businesses across industries excel in partnering, alliances, distribution channels, and go-to-market strategies. Theresa shares her experiences and lessons learned in building a thriving business, offering valuable advice for both budding and seasoned entrepreneurs.

Learn about the pivotal role of metrics, the power of leading indicators, and the importance of cultivating a strong online presence in today's business landscape. Theresa's story is an inspiring example of how embracing change and seizing opportunities can lead to incredible success.

Tune in to gain insights into entrepreneurship, partnership strategies, and the journey of a visionary CEO who turned challenges into triumphs.

Listen to the full episode for a dose of entrepreneurial wisdom and inspiration!

Join us in this episode of the Lifelong Customer podcast as we sit down with Hart Brown, CEO of Future Point of View. Hart takes us on a journey through his career, from his early days working with statistics and algorithms to his current role in helping companies navigate the future.

Discover how Hart's firm assists clients in forecasting their future position in the market, and how they strategically plan their investments to reach those goals. Dive into the world of AI and understand its impact on businesses in the next decade.

Hart shares his thoughts on the crucial role of AI in innovation and the strategies that entrepreneurs, CEOs, and leaders should consider in this rapidly evolving landscape. He also delves into the challenges and risks associated with AI, emphasizing the importance of data accuracy and governance.

In this episode, you'll gain valuable insights into the disruptive phase of innovation, the importance of content creation and brand building, and the significance of avoiding "learning by surprise" in your business strategy. Join us as we explore the future of AI and business with Hart Brown, a visionary leader in the field.

Tune in now to stay ahead of the curve in the ever-changing world of technology and business.

Join us on this episode of the Lifelong Customer podcast as we sit down with Avis Bulbulyan, the CEO of SIVA Enterprises. Avis founded his company in 2013, specializing in providing consulting services to the cannabis industry, from state licensing to full-scale operations.

In this conversation, we dive into Avis's remarkable journey in the cannabis industry. From experiencing the medical benefits of cannabis firsthand to becoming a leader in the field, Avis shares his insights into the industry's rapid evolution and the challenges he's faced along the way.

We explore topics such as:

• The Roots of the Cannabis Industry: Avis explains how a personal medical experience led him to explore the world of cannabis and why he decided to dive into cultivation, manufacturing, and retail operations.
• Building Expertise: Learn how Avis transitioned from cannabis operations to state licensing and the importance of understanding the intricacies of industry regulations.
• Adaptation and Pivots: The cannabis industry is ever-changing, and Avis shares how he and his company have adapted and pivoted to stay relevant and meet the evolving needs of their clients.
• Content and Thought Leadership: Discover Avis's strategies for establishing himself as a thought leader in the industry through content creation, speaking engagements, and authentic engagement with others in the field.
• Work-Life Balance: Avis emphasizes the need to find a balance between work and personal life, especially as a CEO and founder, and how this balance can lead to greater peace of mind and success.

Avis' journey in the cannabis industry is both inspirational and filled with valuable insights for entrepreneurs, business leaders, and anyone interested in the dynamic world of cannabis. Tune in to gain a deeper understanding of this unique industry and the strategies that have propelled Avis and SIVA Enterprises to success.

In this episode of Lifelong Customer, join host Brad Hammond as he sits down with Gino Ferrand, CEO of TECLA. Gino shares his fascinating journey from Lima, Peru, to becoming an entrepreneur in the United States. He delves into the core of TECLA's mission, which involves helping companies tap into talent in Latin America through remote work.

Gino provides valuable insights into the challenges and triumphs of growing a business, emphasizing the importance of patience and persistence. He discusses the ever-evolving landscape of digital marketing and talent acquisition, offering practical advice for entrepreneurs and CEOs.

Discover how TECLA carved a niche in the remote talent acquisition industry by focusing exclusively on Latin America. Gino also touches on the significance of building the right team, sharing hiring tips and the critical traits to look for in potential team members.

Whether you're interested in remote work, digital marketing, or entrepreneurial success, this episode offers a wealth of knowledge and inspiration. Tune in to gain valuable insights from a CEO who's been in the trenches and emerged successful.

Join us on the Lifelong Customer Podcast for an insightful conversation with Arun K. Singh, CEO of Ilantus Services and Network Intelligence. Arun's journey from a cryptographer to leading two major cybersecurity companies is nothing short of remarkable.

Discover how Arun got his start in the industry and the pivotal moments that shaped his career. From academia to the corporate world, Arun's expertise and leadership have made a significant impact on the cybersecurity landscape.

Listen in as Arun shares his strategies for building and growing cybersecurity companies, including the importance of talent acquisition, adapting to market changes, and fostering emotional maturity within teams.

As a CEO, Arun discusses the challenges he faces and the critical role of cash flow management for small businesses. He also offers valuable advice for aspiring entrepreneurs and CEOs, emphasizing the need to consider counter-offensive strategies in the ongoing cyber warfare.

Don't miss this episode filled with wisdom and insights from a cybersecurity industry veteran. Tune in now!

In this episode of the Lifelong Customer podcast, our host Brad Hammond sits down with Corey White, Founder and CEO of Cyvatar, a cybersecurity company on a mission to protect small and medium-sized businesses (SMBs) from the ever-evolving cyber threats. Corey, a seasoned cybersecurity veteran with 28 years of experience, shares his journey from the early days of internet connectivity to becoming a leading figure in the cybersecurity industry.

Corey's passion for solving real-world problems led him to the realization that while large enterprises often have robust cybersecurity measures in place, SMBs are frequently left vulnerable to cyberattacks. With hackers increasingly targeting these smaller businesses, Corey and his team at Cyvatar are on a mission to level the playing field.

Join us as Corey discusses the pivotal moments in Cyvatar's journey, the importance of pivoting in response to changing economic landscapes, and the value of building a profitable business in today's business climate. Corey also sheds light on the power of a strong online presence and branding, sharing insights on how Cyvatar has effectively leveraged these tools to reach a wider audience.

Discover how Cyvatar is making a difference by not just identifying cybersecurity issues but also actively fixing and maintaining secure states for its clients. Corey's message to aspiring entrepreneurs is simple but powerful: "Never give up." If you're on the right path, keep pushing forward, and you'll find success.

Tune in to this episode for a deep dive into the world of cybersecurity and entrepreneurship, and learn from Corey's experience and wisdom in navigating the ever-changing landscape of technology and business.

In this riveting episode of the Lifelong Customer podcast, join your host Brad Hammond as he engages in an enlightening conversation with Robert Johnston, the visionary CEO of Adlumin. A former Marine with an extensive background in cybersecurity, Robert delves into the genesis of Adlumin and its remarkable journey from military operations to the world of private sector entrepreneurship.

Tune in to explore the critical importance of cybersecurity in today's sprawling digital landscape and how Adlumin is revolutionizing security operations through its unique command center approach. Robert shares how the company found its niche in the market and discovered the power of a channel-based go-to-market strategy. Learn how Adlumin has scaled from small beginnings to becoming a substantial player in the industry, all while maintaining a steadfast focus on generating value for customers.

Discover the pivotal role that trust plays in the cybersecurity space, and gain insights into the challenges and triumphs of growing a startup into a mature enterprise. From the struggles of finding product-market fit to the art of transitioning from founder-led efforts to professional management, this episode offers a treasure trove of advice for anyone looking to navigate the complex waters of cybersecurity entrepreneurship.

Join us for an episode packed with wisdom, insights, and invaluable lessons from the captain of cybersecurity himself, Robert Johnston.