Many solos (and larger businesses) believe that if you can get "the big media hit," your troubles will be over. I don't agree.

Today's podcast explains why the media home run itself is less valuable than you might think. And, why you're better off focusing on how else you can spread the word.

Hello!

I bet you think that if you had all the money you needed, you'd be much better off as a solo professional. I don't agree.

Today's podcast explains why "chasing the money" is a good thing (really).

Today's podcast looks at writing. More specifically, what to do if you hate and/or stink at it.

Today's podcast talks about the importance of keeping your contacts warm.

We all know that word of mouth is the easiest and best way to find new clients. And yet, every day, many of us overlook simple opportunities for making this happen more often.

Today's podcast zeroes in on two elements that will make your words mouthier (mouths wordier?).

It's long been rumored that we get wiser as we get older. Today's podcast begs to differ, and offers three specific suggestions regarding how we solo professionals could benefit from behaving more like teenagers.

Working hard is fine, but only if you're on the right path. Today's podcast offers some suggestions regarding direction, as opposed to effort.

If you don't have all the business you'd like, you may think it's time to lower your prices. Today's newsletter offers an alternative theory regarding your fees.

Intrigued? Who can blame you. Listen now...

There are a lot of moving parts involved in operating a solo professional business. And so it's natural to just do what everybody else does.

Today's podcast encourages you to stop and think (frequently) about whether or not following the pack makes sense for you.

Professional athletes get to the point where they can't play anymore. So they find other ways to earn a living.

Most solo professionals, on the other hand, don't do work that takes a toll on their bodies. That's the good news.

The bad news is that many of us, even after a few decades on the job, are still running up and down the court every night. Today's podcast offers an alternative.