The Loudspeaker

In this episode of The Loudspeaker, host Sam Brake Guia is joined by Searchspring's VP of Marketing, JoAnn Martin, to discuss the art of storytelling in PR. In this episode, Sam and JoAnn cover the emergence of conversational marketing, how storytelling impacts memory, and how good storytelling can create your biggest fans.

In this episode of Publicize's PR Pioneers, we speak with Mariana Zalazar, Marketing & Communications Manager at intive, a company that partners with market leaders in accelerating digital transformation for products and services, and a client of Publicize. In this episode, host Sam Brake Guia and Mariana discuss why intive first chose Publicize's PR services, why they have continued working with Publicize for many years, and how Publicize has helped intive gain better brand awareness in the US.

In this episode of The Loudspeaker, host Sam Brake Guia is joined by Publicize's Head of Client Acquisition, Jennifer Poole, to discuss how to network successfully. In this episode, Sam and Jennifer cover why networking is important, advice for introverts, and why networking should be a mindset rather than an item to check off your to-do list. 

In this episode of Publicize's PR Pioneers, we speak with Stef Reid, Director of Marketing at L-SPARK, an accelerator for market-ready SaaS and cloud companies to connect with Canada’s SaaS experts, and a client of Publicize. In this episode, host Sam Brake Guia and Reid discuss the importance of creativity when approaching PR, examples of successful PR tactics they have used, and the value of traction in niche publications. 

Today The Loudspeaker host Sam Brake Guia speaks with Anthony Lamot, CEO and co-founder of DESelect, an app that organizes customer databases into strategically-targeted demographics for marketing campaigns. Based on the Publicize article Publicize Exclusive: Humanity is the Simple Key to Doing Business in a Crisis, Says CEO of DESelect, Sam, and Lamot discuss:

- Why it is important to reassess sales strategies during COVID-19

- How the company has adapted to the outbreak

- How other companies can add value and prosper during these tough times 

In this episode of Publicize's PR Pioneers, we speak with Jing Xue, COO and Co-founder of DecorMatters, a company using augmented reality (AR) and artificial intelligence (AI) technology, to improve the interior design and furniture shopping process, and a client of Publicize. In this episode, host Sam Brake Guia and Xue discuss why it is important to validate an idea before starting the PR process, the value of organic PR vs paid PR, and why it is important to set realistic PR expectations. 

On this episode of The Loudspeaker, host Sam Brake Guia is once again joined by Publicize Account Manager Jacob Crompton Schreiber, to discuss why vertical publications matter. In this episode, Sam and Jacob cover what separates vertical publications from traditional publications, the benefits of going for vertical publications over traditional publications, and advice on how to get more results on vertical publications.

In this episode of Publicize's PR Pioneers, we speak with Ramzi Jreidini, CEO of Handiss, a global network of vetted construction industry experts for your engineering and architecture jobs, and a client of Publicize. In this episode, host Sam Brake Guia and Jreidini discuss why PR is important when bringing a new idea to market, what motivated Handiss to use Publicize’s PR services, and how Handiss has most benefited from PR.

The Loudspeaker co-host and Content Expert of Publicize Fraser Gilliesis interviewed by fellow co-host Sam Brake Guia. They explore the ROI of PR and how it can be measured effectively. In this episode, we cover:

For this episode of the podcast, we are joined by veteran entrepreneur and technologist Michael Puscar. Michael walked us through the following: