Professor Simon Chadwick is the a Professor of Sport & Geopolitical Economy at Skema Business School in Paris. Throughout his career he has studied the impact of geopolitics on the beautiful game. Increasingly over the past decade and as part of his studies he has spent a lot more time outside of Europe exploring regions where there is government involvement and football is used as "nation building". Ahead of the World Cup kickoff Simon joined me to discuss how football has evolved over the last 30 years to the point now where it is now unrecognisable to the game which he found in his youth.

Listen to find out more including;

- Where did football and "nation building" begin?

- Brazil and how football can shape a global narrative.

- Insight into FIFA's navigation through the complexity of a changing world.

- Where is transnational governance headed to combat the hyper-commercialization of football?

- Baking a bigger cake to satisfy the voracious appetite for football.

- Is football beyond repair?