The Market Your Message Show

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Welcome to this special Book Club Series! Over the next several episodes, you'll be able to go "behind-the-scenes" with Jonathan Milligan as he teaches through his latest book, Your Message Matters!

Think of it as your own special audio course to go with the book!

Don't have a copy of Your Message Matters yet?

No problem! For a limited time, you can get a free physical copy of the book sent to your home address (Just pay $4.95 for shipping and handling)!

To get your free book go to: YourMessageMattersBook.com

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Want more digital marketing tips for writers, coaches, and course creators? Subscribe to our weekly newsletter: https://www.marketyourmessage.com/monday

In this episode of the Market Your Message Show, Jonathan Milligan discusses the importance of measuring your actions, not your results. He uses the example of John Chapman, also known as Johnny Appleseed, who planted apple trees throughout the Midwest despite facing many challenges. 

Chapman remained dedicated to his mission and took consistent action, which eventually led to a bountiful harvest and a lasting legacy.

Milligan also dispels the myth of overnight success and emphasizes the importance of preparing for years before a breakthrough moment. He uses the example of the Japanese bamboo tree, which takes five years of watering and nurturing before any growth is visible. 

Milligan encourages listeners to focus on measuring their actions, not their results, and to become like farmers who don't focus on results, but on taking consistent action.

The key takeaway from this episode is to give yourself permission to measure your actions and to focus on what you can do, rather than worrying about the results. 

Milligan urges listeners to become farmers and to take consistent action, knowing that many days of action eventually lead to results. By planting the seed and measuring your actions, you can get unstuck and achieve your goals.

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Want more digital marketing tips for writers, coaches, and course creators? Subscribe to our weekly newsletter: https://www.marketyourmessage.com/monday

The podcast is a part of a four-part series called "Get Unstuck" by Jonathan Milligan, author of "Your Message Matters." In this episode, he discusses the importance of recognizing excuses as lies that we tell ourselves to keep us stuck. 

He suggests that we become aware of our excuses and write them down to challenge them. He also recommends that we turn pro by asking ourselves how we would behave if we were the best in the world at what we do. 

He concludes that we are the best at bringing our message to the world, and it's important to recognize that and have the courage to get unstuck. 

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Want more digital marketing tips for writers, coaches, and course creators? Subscribe to our weekly newsletter: https://www.marketyourmessage.com/monday

The episode focuses on the importance of shifting the focus away from oneself in order to effectively communicate one's message. The host shares a story from history about Abraham Lincoln and how he prepared for a speech at the Cooper Union in New York, which ultimately played a key role in his election as president. The host shares three lessons we can learn from Lincoln's example: 1) focus on the message, not oneself; 2) preparation is key; and 3) embrace one's unique self.

The host then discusses how focusing on oneself can hinder confidence and how shifting the focus onto the message and the transformation of others can help build real confidence. The host encourages listeners to embrace their imperfect selves and to focus on serving others, rather than seeking validation or approval. The episode concludes with a reminder that the message matters and that it's important to keep the focus on that.

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Want more digital marketing tips for writers, coaches, and course creators? Subscribe to our weekly newsletter: https://www.marketyourmessage.com/monday

Introduction:

• Introduces new series called "Get Unstuck"
• Explains that the series will cover tips, tools, and strategies to help writers, speakers, and coaches overcome challenges and get unstuck
• Sets up the topic of present courage and shares a personal story to illustrate it

Story:

• Recounts the night before a live event where the speaker, Jonathan Milligan, planned to play his first YouTube video to show attendees how bad he was when he first started
• Discovers that the publication date of the video was exactly 10 years prior to the event
• Reflects on how the moment of courage to publish the video led to a room full of people wanting to learn from him a decade later
• Introduces the concept of present courage

Present Courage:

• Explains that every successful business can be traced back to a moment of present courage, such as signing a lease or buying a domain name
• Shares examples of successful companies started in humble locations (e.g. Disney in a barn, Amazon in a garage)
• Argues that to get your message into the world, you need present courage
• Illustrates the concept of present courage with a mental visual of a 20-foot wall with a rope hanging down, and thousands of people rooting for you to climb over it to reach your big dream
• Quotes John Wayne: "Courage is feeling the fear and saddling it up anyways"
• Asserts that courage comes when we make do with what we already have and step forward, despite personal lack
• Shares a prayer from Martin Luther King Jr. to help strengthen resolve and accept one's tools, however dull they may be
• Encourages listeners to start before they feel ready and to develop their tools over time

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What stage of growth is your online business currently in? By the end of the episode, you'll know!

This episode is sponsored by Messenger Launch Lab. This is a private community that Jonathan runs to help messengers (writers, coaches, and speakers) get their first 1,000+ email subscribers.

Full access to the membership and the courses is just $7/month (cancel anytime).

To learn more, go to: https://joinlabnow.com

What's Next? Whenever you're ready... here are 3 ways I can help you: 

Step 1. Get the Book Your Message Matters Book:

https://jmill.biz/MqjYJP

Step 2. Discover Your Message Take the 14-Day Discover Your Message Challenge:

https://jmill.biz/pfeonP

Step 3. Get Personal Help & Mentoring Apply to Jonathan's Mentoring Program:

https://jmill.biz/pNzhrB

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I want to talk about something that almost NO guru ever talks about. What is it? How to properly set up the back end of your business. Let's get started!

This episode was originally released in written form in the Monday Messenger Newsletter.

Each Monday, Jonathan releases practical,  actionable advice to help writers, coaches, and speakers build multiple income streams online.

Want to receive future issues for free? Go to MondayMessenger.com and you'll receive a free bonus issue for signing up! 

What's Next? Whenever you're ready... here are 3 ways I can help you: 

Step 1. Get the Book Your Message Matters Book:

https://jmill.biz/MqjYJP

Step 2. Discover Your Message Take the 14-Day Discover Your Message Challenge:

https://jmill.biz/pfeonP

Step 3. Get Personal Help & Mentoring Apply to Jonathan's Mentoring Program:

https://jmill.biz/pNzhrB

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Why do you need systems in your online business? That's what we will tackle into today's episode!

This episode was originally released in written form in the Monday Messenger Newsletter.

Each Monday, Jonathan releases practical,  actionable advice to help writers, coaches, and speakers build multiple income streams online.

Want to receive future issues for free? Go to MondayMessenger.com and you'll receive a free bonus issue for signing up! 

What's Next? Whenever you're ready... here are 3 ways I can help you: 

Step 1. Get the Book Your Message Matters Book:

https://jmill.biz/MqjYJP

Step 2. Discover Your Message Take the 14-Day Discover Your Message Challenge:

https://jmill.biz/pfeonP

Step 3. Get Personal Help & Mentoring Apply to Jonathan's Mentoring Program:

https://jmill.biz/pNzhrB

Send us Fan Mail

There is a big secret most authors don't know. Once you learn this (and understand it) you will have a huge advantage over your competition.

This episode was originally released in written form in the Monday Messenger Newsletter.

Each Monday, Jonathan releases practical,  actionable advice to help writers, coaches, and speakers build multiple income streams online.

Want to receive future issues for free? Go to MondayMessenger.com and you'll receive a free bonus issue for signing up! 

What's Next? Whenever you're ready... here are 3 ways I can help you: 

Step 1. Get the Book Your Message Matters Book:

https://jmill.biz/MqjYJP

Step 2. Discover Your Message Take the 14-Day Discover Your Message Challenge:

https://jmill.biz/pfeonP

Step 3. Get Personal Help & Mentoring Apply to Jonathan's Mentoring Program:

https://jmill.biz/pNzhrB