In this episode, we explore the neuroscience of motivation and, in particular, the chemical dopamine which makes us feel motivated.

Dopamine is the chemical from which adrenaline or epinephrine is made

Here and Now chemicals:
Serotonin, Oxytocin, Endocannabboids, Endorphins pain

Dopamine suppresses adrenaline and H&N and visa versa

VTA- Nucleus Accumbens - Dopamine Desire Circuit

Ventral Tegmental Area - PFC - Dopamine control circuit

PFC control release of it
Control vs Desire Circuit
Desire vs Desire Circuit
Desire vs H&N Circuit

Known as pleasure but more to do with desire and craving

Wanting vs Liking Rat Experiment

Pain and Pleasure side to it
Anticipate pleasure but pain of craving it as time goes on

CRAVING: One part dopamine and mirror image of dopamine
Downward in pleasure
EVERY BIT OF PLEASURE SAME AS PAIN
The Law of diminishing returns

Towards and Away from

Evolved to lead to action

Progress
Praise
Power
Novelty
Status
Sex/Love
Challenge - Game
Achievement

Intrinsic Motivation vs Extrinsic Motivation

Predictable Reward to start
Intermittent Reward to continue
Maybe… 50/50 is best