The Pernod Ricard Connect Podcast

The Pernod Ricard Connect Podcast

By Tavarus HogansBusinessArtsMarketingFood
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The Pernod Ricard Connect Podcast episodes

  • BarSmarts (EP.11)
    About the Episode:
    Kevin Denton, Head of Mixology & Education, joins Tavarus to give you a rundown on the BarSmarts program:
    BarSmarts has been running for 10 years & is constantly growing to become more inclusive and agile for bartenders
    BarSmarts is the Led Zeppelin of bartending & uses the best talent in the industry
    BarSmarts offers many different programs including Barstarts and Barprep
    Ways to get involved in BarSmarts
    Follow Us On Social:
    Instagram: Pernod Ricard USA & BarSmarts
    Website: BarSmarts
    Sip With Us:
    Kevin’s Favorite Cocktail
    50/50 Plymouth Martini with a lemon twist.
    1.5oz Plymouth
    1.5oz dry vermouth
    Glass: cocktail
    Method: stirred with ice until very cold
    Garnish: lemon twist
    22 min
  • Jameson (EP.10)
    Jessica Hochberg and Cheryl Cavanaugh, Senior Brand Managers of Jameson, join Tavarus to tell you the 4 key facts you need to know about Jameson:
    Jameson’s growth over the last few decades: selling +3M cases
    Jameson’s Consumer Engagement Platform: Love Thy Neighborhood
    St. Patrick’s Day activations: how you can get involved & show support
    Meet Jameson Family Members: Caskmates & Black Barrel
    Follow Us On Social:
    Instagram: Jameson_US
    Facebook: Jameson Irish Whiskey
    #LoveThyBar
    #LoveThyNeighborhood
    Sip With Us:
    Jameson Ginger & Lime
    Fill highball glass with ice
    Pour 2 parts Jameson Irish Whiskey over ice
    Top up with ginger ale
    Stir briefly to mix
    Take a large wedge of lime, give it a squeeze and drop it into the glass
    19 min
  • High End Irish Whiskey (EP.09)
    Sinead Gilbert, Senior Brand Manager of High End Irish Whiskey and Ken Reilly, Powers Brand Lead, join Tavarus to tell you the key facts you need to know about our High End Irish Whiskey portfolio.
    25 min
  • Beefeater Gin (EP.07)
    Shefali Murdia, Brand Engagement Director - Whiskey & Gin Portfolio, gives us the details on the 4 key things to know about Beefeater:
    Heritage of Beefeater Gin & why it is the most awarded gin in the world
    How the landscape of gin has changed
    The brand's newest innovation: Beefeater Pink
    Beefeater Pink's Cocktail Strategy
    Follow Us On Social:
    Instagram & Twitter: @beefeatergin_us
    #BeefeaterLondon
    #BeefeaterPink
    #PinkYourGin
    Sip With Us:
    Pink & Soda
    2 Parts Beefeater Pink
    3 Parts Soda Water
    Garnish with sliced strawberries over ice
    16 min
  • ABSOLUT Vodka (EP.06)
    Regan Clarke, Brand Director of ABSOLUT, gives us the details on the 4 key things to know about the brand:
    Transparency: first-of-its-kind see-through bottle, three simple ingredients, zero added sugars & no artificial colors
    Inclusivity: Supporters of the LGBTQ+ community for 38+ years and counting
    Authenticity: All about ‘One Source’ – every drop comes from comes from One Source in Ahus, Sweden, within 75-mile radius, simple ingredients and distillation, non GMO wheat.
    The launch of ABSOLUT Grapefruit, Holiday Sequin Bottles, and our newest digital social campaign
    Follow Us On Social:
    Instagram & Twitter: @absolutvodka_us
    #AbsolutVodka
    #AbsolutGrapefruit
    #AbsolutLime
    #AbsolutCitron
    #AbsolutMandrin
    Sip With Us:
    The Swedish Paloma
    1½ Parts Absolut Grapefruit
    1½ Parts Ruby Grapefruit Juice
    ⅓ Part Lime Juice
    Soda Water
    1 Wedge Grapefruit
    How to mix:
    Fill a shaker with ice cubes. Add Absolut Grapefruit, ruby grapefruit juice and lime juice. Shake and strain into a chilled highball glass. Top up with soda water. Garnish with grapefruit.
    16 min
  • Elyx (EP.05)
    Jeremie Moritz, Brand and Digital Director, Absolut Elyx, gives us the 4 key things to know about Elyx:
    Absolut Elyx is the luxury expression of Absolut Vodka
    All production is done within a 15 miles radius from the distillery using Single Estate Winter Wheat
    Commitment to sustainable farming, product, and bottling methods and the brand has a long-standing partnership with Water For People
    Elyx reinvents hospitality via events and wide range of copper products which can be found on ElyxBoutique.com
    Follow Us:
    Facebook: @AbsolutElyx
    Instagram & Twitter: @absolutelyx
    #CopperMakesItBetter
    Shop With Us:
    Elyx Boutique
    Sip With Us:
    The Elyx Martini
    5 parts Absolut Elyx
    1 part Lillet Blanc Aperitif
    Vessel: Elyx Copper Coupe
    Garnish: Lemon Zest
    19 min
  • The Glenlivet (EP.04)
    Kelly Suhr, Senior Brand Manager of The Glenlivet, gives us the details on the 4 key things to know about the brand:
    TGL opens up the category to break the perceptions of single malt consumers to become more inclusive, progressive & modern
    The success of TGL’s newest innovations: Founder’s Reserve & CODE
    Gifting is a critical selling period for TGL: 12YO First Fill, TGL Label Shop, and new occasions to drink whiskey
    TGL Guardians Program opens up the brand to new consumers
    Follow Us:
    Facebook: @TheGlenlivet
    Instagram & Twitter: @TheGlenlivet_US
    #TheGlenlivet
    Sip With Us:
    Hot Toddy
    1oz Founder’s Reserve
    4oz hot tea
    .5oz honey syrup
    .25oz lemon juice
    Warm glass with hot water before building. Garnish with cinnamon stick & lemon wheel
    18 min
  • Kahlúa (EP.03)
    Rima Sawaya, Senior Brand Manager of Kahlua, gives us the details on the 4 key things to know about the brand:
    The origins of Kahlúa
    Evolution of the brand & target consumers
    New Drink Strategy ft. Cold Brew Coffee
    Kahlua Espresso Martini: RTD
    Follow Us On Social:
    Instagram, facebook, pinterest, twitter: @kahlua
    #Kahlua
    Sip With Us:
    Kahlúa Cold Brew Martini
    2 Parts Kahlúa
    1 Part Absolut Vodka
    3 Parts Cold Brew Coffee
    10 min
  • Martell Cognac (EP.02)
    Dela Yador, Brand Manager Of Martell, gives us the details on the 4 key facts to know about the brand:
    • Blue Swift’s growth & momentum
    • The Martell influencer network
    • Martell’s new consumer engagement platform
    • H2 launch in FY19
    Follow Us On Social:
    • Instagram: @martellusa
    • #themartellway
    • #swiftones
    • #homebymartellatl
    Sip With Us:
    Swift Old Fashioned
    • 2 parts Martell Blue Swift
    • 2.5 parts sugar cane syrup
    • 2 dashes Jefferson bitters
    20 min

About The Pernod Ricard Connect Podcast

From the publisher's feed

Welcome to The Pernod Ricard Connect Podcast, a bi-monthly podcast that will highlight the information that you need when it comes to Pernod Ricard and our brands. Each episode features an interactive…