The beauty industry is rife with new trends. With new products and techniques that we can try to achieve a new style of outcome.
Now, trends are not always negative – there are trends that are well researched, well-rooted in science and often innovative in their approach. But how do you know which trend is right for you and your unique skin condition?
From skin streaming to skin flooding, slugging to DIY peels and needling, ‘get ready with me’ snippets into the daily skincare routine of celebrities and influencers to achieving glass skin from product a, b and c – there’s no shortage of content designed to compel you to take control of your skin and try something new.
What this content doesn’t often share is the risk associated with applying an unsuitable treatment, product or ingredient that isn't targeted to assist in managing your unique skin condition or what can go wrong if it's used incorrectly.
When it comes to the skin, the body’s largest organ – why are so many taking the gamble? This episode explores the booming world of influencer-led beauty tips and tricks style ‘education’ versus evidence-based, scientifically sound treatments and guidance offered by qualified professionals who have spent years, even decades, perfecting the art of managing skin and offering well thought out treatment programs that minimise the risk of side effects and reactions – not to mention, potentially irreparable damage.
It's time to opt-in to carefully selected ingredients within carefully calibrated formulations alongside science-backed modalities administered by professionals, over the mass-marketed, unspecific products, advice and treatment trends that we see popping in our feed.
SPECIAL EVENT FOR SKIN SPECIALISTS: BEHIND THE FORMULATION WITH MARIONA JIMENEZ
Register your interest to attend our exclusive event for Skin Specialists in Sydney on Monday 4th March with special guest, Mariona Jimenez, Head of Research and Development at pHformula :
www.phformula.com.au/meetmariona