In this special two-part episode Susan Guthrie speaks with Executive and Career Coach, Megan Walls, who shares her THINK Protocol for those contemplating a career pivot or who want to supercharge their practice!

For so many professionals the thought of making a career pivot is appealing yet incredibly intimidating.  Seeking to forge a new path is often a journey into the unknown and for many they either jump too fast and fail due to lack of planning or they plan and plan but never feel ready to jump.  The solution?  Work with a coach like Megan who has created her own THINK Protocol to help clients, and you, make good decisions and a plan for success. By the time you are ready to step into that pivot, you will be ready to soar!

Tune in on Thursday for Part Two and THINK your career pivot through!

Access the podcast transcript

****** If you found this episode helpful, please consider leaving a 5-Star Rating and a Review letting us know!  Your thoughtful feedback helps the show reach a bigger audience and help more colleagues! *******

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More About This Week's Special Guest:  Megan Walls

Megan Walls, CPC, PCC, ELI-MP is a certified executive and career coach, author, noted speaker. She works with high-achieving professionals and teams to unlock their full potential, develop leadership skills, and boost confidence to overcome obstacles and thrive in their organizations and their careers.

What sets Megan apart from other career coaches is that she has developed a proprietary “inside-out” coaching approach which she uses as her foundation with every client. The “inside” refers to helping clients identify areas of strength, areas to improve and obstacles to overcome. The “out” refers to helping clients set realistic goals and create action plans to achieve their goals. During this process, Megan provides guidance, insights and leadership tools and serves as an accountability partner to accelerate a client’s career success while staying true to themselves.

Prior to coaching, Megan enjoyed a highly successful, 20-year career as an institutional salesperson in the municipal bond industry at Hutchinson, Shockey, Erley & Company and was the firm’s first female partner. She holds a B.A. in Economics from DePauw University, received her coach training from the Institute of Professional Excellence in Coaching (iPEC) and is a member of the International Coaching Federation.

Megan's Website: https://www.wallscareercoach.com/

Email Megan: [email protected]

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Mentioned in this episode:

The episode Susan mentioned about acronyms and alliteration is called "How Getting 'Sticky' Will Make Your Marketing Better"  You can listen here: https://makemoneymediating.podbean.com/e/how-getting-sticky-will-make-your-marketing-better-with-susan-guthrie-411/

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GET SUSAN'S BRAND NEW BOOK!  https://bit.ly/Success-Tips-Book

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Get the FREE LinkedIn Newsletter from Susan, "Practice Building Tip of the Day: here: https://www.linkedin.com/newsletters/daily-practice-building-tips-6979857568605114368/

Reach out to Susan at [email protected]

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Book an Hour Coaching Session with Susan: https://calendly.com/susanguthrie/strategy-session-with-susan-guthrie

Websites:

Susan Guthrie: https://www.susaneguthrie.com

Mosten Guthrie Academy: https://mostenguthrie.com

Social Media: 

• Susan on Instagram: @susanguthrieesq

Meet Our Creator and Host: Susan Guthrie

Nationally recognized as one of the Top Family Law Attorneys and Mediators in the United States, Susan Guthrie has been at the forefront of divorce practice for more than 30 years. After more than 20 years as a name partner in a leading law firm in Connecticut followed by establishing her own boutique Family Law and Mediation practice in 2012, Susan has in the past two years transitioned into one of the leading family, collaborative and mediation trainers in the world and regularly works with and consults with divorce professionals and attorneys in growing and marketing their practice for a happier and healthier life.

In 2020 Susan partnered with mediation legend, Forrest “Woody” Mosten, to create the Mosten Guthrie Academy to provide cutting edge gold-standard trainings for attorneys, mediators and other professionals. The Academy has grown in two years from one 40-Hour training program to a comprehensive curriculum of basic, advanced and specialized trainings and consulting groups for a vast family of dedicated professionals.

As a leading dispute resolution professional, Susan is honored to have been recently elected as Vice-Chair of the American Bar Association’s Section of Dispute Resolution and looks forward to serving as the Chair of the Section in the 2024-2025 Bar Year. She was also recently elected as the ABA Section Officer's Committee Vice-Chair Representative.

Susan is also an internationally renowned expert in online mediation and has been training colleagues and other professionals in the practical and ethical considerations of conducting their mediations online with her innovative programs and webinars for more than two years. To date, more than 25,000 dispute resolution professionals have benefited from her program and she has trained mediators in countries all around the world including programs for the American Bar Association (ABA), the Alternative Dispute Resolution Institute of Canada (ADRIC), and the National Association of Distinguished Neutrals (NADN) among others.

Susan is the award-winning creator and host of one of the top 3 divorce podcasts in the world and one of the top 1.5% of all podcasts worldwide, The Divorce & Beyond Podcast with Susan Guthrie which has more than 5,000,000 listens to date.

In honor of Mental Health Awareness Month, Susan explores and discusses the importance of maintaining mental wellness as an entrepreneur. The discussion covers the common experience of burnout, the importance of building resilience, and the benefits of practicing mindfulness. Additionally, Susan highlights a range of resources and tools that can assist in maintaining mental wellness, including SCORE, Headspace, and Talkspace.

Resources:

• SCORE: A nonprofit organization that provides free business mentoring services to entrepreneurs. For more information, visit www.score.org.

Note: May is Mental Health Awareness Month, and it's important to prioritize mental wellness in all aspects of life, including entrepreneurship.

Episode Transcript

*****

Mentioned in this episode:

Mosten Guthrie Trainings and Consulting Groups can be found here:  https://mostenguthrie.com/training

Our next 40-Hour Family & Divorce Mediation Training will be held this September: https://mostenguthrie.com/40-hour-family-mediation/

GET SUSAN'S BRAND NEW BOOK!  https://bit.ly/Success-Tips-Book

Get the FREE LinkedIn Newsletter from Susan, "Practice Building Tip of the Day": here: https://www.linkedin.com/newsletters/daily-practice-building-tips-6979857568605114368/

Reach out to Susan at [email protected]

Book an Hour Strategy Session with Susan and get started on brainstorming your new practice, project or problem: https://calendly.com/susanguthrie/strategy-session-with-susan-guthrie

Websites:

Susan Guthrie: https://susaneguthrie.com

Mosten Guthrie Academy: https://mostenguthrie.com

Susan on LinkedIn: https://www.linkedin.com/in/susaneguthrie/

Susan on Instagram: @susanguthrieesq

Meet Our Creator and Host: Susan Guthrie

Nationally recognized as one of the Top Family Law Attorneys and Mediators in the United States, Susan Guthrie has been at the forefront of divorce practice for more than 30 years. After more than 20 years as a name partner in a leading law firm in Connecticut followed by establishing her own boutique Family Law and Mediation practice in 2012, Susan has in the past two years transitioned into one of the leading family, collaborative and mediation trainers in the world and regularly works with and consults with divorce professionals and attorneys in growing and marketing their practice for a happier and healthier life.

In 2020 Susan partnered with mediation legend, Forrest “Woody” Mosten, to create the Mosten Guthrie Academy to provide cutting edge gold-standard trainings for attorneys, mediators and other professionals. The Academy has grown in two years from one 40-Hour training program to a comprehensive curriculum of basic, advanced and specialized trainings and consulting groups for a vast family of dedicated professionals.

As a leading dispute resolution professional, Susan is honored to have been recently elected as Vice-Chair of the American Bar Association’s Section of Dispute Resolution and looks forward to serving as the Chair of the Section in the 2024-2025 Bar Year. She was also recently elected as the ABA Section Officer's Committee Vice-Chair Representative.

Susan is also an internationally renowned expert in online mediation and has been training colleagues and other professionals in the practical and ethical considerations of conducting their mediations online with her innovative programs and webinars for more than two years. To date, more than 25,000 dispute resolution professionals have benefited from her program and she has trained mediators in countries all around the world including programs for the American Bar Association (ABA), the Alternative Dispute Resolution Institute of Canada (ADRIC), and the National Association of Distinguished Neutrals (NADN) among others.

Susan is the award-winning creator and host of one of the top 3 divorce podcasts in the world and one of the top 1.5% of all podcasts worldwide, The Divorce & Beyond Podcast with Susan Guthrie which has more than 5,000,000 listens to date.

Welcome to Make Money Mediating, the podcast that helps you turn your passion for mediation into a profitable business. In this episode, our host, Susan Guthrie, shares some tips for creating effective social media posts for your mediation business.

Social media is a powerful tool for marketing your services, but it's not enough to just post something and hope for the best. You need to craft your message carefully if you want to get results.

Here are some of the topics Susan covers in this episode:

• Knowing your audience

Whether you're new to social media or a seasoned pro, these tips can help you create more effective posts that reach and engage your target audience!

Episode Transcript

*****

Mentioned in this episode:

Mosten Guthrie Trainings and Consulting Groups can be found here:  https://mostenguthrie.com/training

Our next 40-Hour Family & Divorce Mediation Training will be held this September: https://mostenguthrie.com/40-hour-family-mediation/

GET SUSAN'S BRAND NEW BOOK!  https://bit.ly/Success-Tips-Book

Get the FREE LinkedIn Newsletter from Susan, "Practice Building Tip of the Day": here: https://www.linkedin.com/newsletters/daily-practice-building-tips-6979857568605114368/

Reach out to Susan at [email protected]

Book an Hour Strategy Session with Susan and get started on brainstorming your new practice, project or problem: https://calendly.com/susanguthrie/strategy-session-with-susan-guthrie

Websites:

Susan Guthrie: https://susaneguthrie.com

Mosten Guthrie Academy: https://mostenguthrie.com

Susan on LinkedIn: https://www.linkedin.com/in/susaneguthrie/

Susan on Instagram: @susanguthrieesq

Meet Our Creator and Host: Susan Guthrie

Nationally recognized as one of the Top Family Law Attorneys and Mediators in the United States, Susan Guthrie has been at the forefront of divorce practice for more than 30 years. After more than 20 years as a name partner in a leading law firm in Connecticut followed by establishing her own boutique Family Law and Mediation practice in 2012, Susan has in the past two years transitioned into one of the leading family, collaborative and mediation trainers in the world and regularly works with and consults with divorce professionals and attorneys in growing and marketing their practice for a happier and healthier life.

In 2020 Susan partnered with mediation legend, Forrest “Woody” Mosten, to create the Mosten Guthrie Academy to provide cutting edge gold-standard trainings for attorneys, mediators and other professionals. The Academy has grown in two years from one 40-Hour training program to a comprehensive curriculum of basic, advanced and specialized trainings and consulting groups for a vast family of dedicated professionals.

As a leading dispute resolution professional, Susan is honored to have been recently elected as Vice-Chair of the American Bar Association’s Section of Dispute Resolution and looks forward to serving as the Chair of the Section in the 2024-2025 Bar Year. She was also recently elected as the ABA Section Officer's Committee Vice-Chair Representative.

Susan is also an internationally renowned expert in online mediation and has been training colleagues and other professionals in the practical and ethical considerations of conducting their mediations online with her innovative programs and webinars for more than two years. To date, more than 25,000 dispute resolution professionals have benefited from her program and she has trained mediators in countries all around the world including programs for the American Bar Association (ABA), the Alternative Dispute Resolution Institute of Canada (ADRIC), and the National Association of Distinguished Neutrals (NADN) among others.

Susan is the award-winning creator and host of one of the top 3 divorce podcasts in the world and one of the top 1.5% of all podcasts worldwide, The Divorce & Beyond Podcast with Susan Guthrie which has more than 5,000,000 listens to date.

Get ready to level up your mediation skills! In this interesting episode, our Host, Susan Guthrie dives deep into the power of continuous learning and reveals why becoming a "training junkie" is essential for mediators who want to excel. Susan shares both the obvious and less well-known benefits of ongoing learning, and offers her insights on how to find the best trainings, create learning opportunities, and make the most of your efforts. Don't miss out on this opportunity to supercharge your practice and boost your credibility in the mediation world!

Tune in now and join us on this transformative journey with Susan.

Episode Transcript

*****

Mentioned in this episode:

Josh Kershenbaum, the original "Training Junkie" can be found here: https://educadr.com/josh-kershenbaum/

Josh's two-part article on the Mosten Guthrie Blog entitled, Confessions of a Training Junkie can be found here:

     Part One: https://mostenguthrie.com/confessions-of-a-40-hour-training-junkie-part-one/

     Part Two: https://mostenguthrie.com/confessions-of-a-40-hour-training-junkie-part-two/

Clare Fowler, VP of mediate.com can be found here: https://mediate.com/mediator-profile/Clare-Fowler/

Mosten Guthrie Trainings and Consulting Groups can be found here:  https://mostenguthrie.com/training

Our next 40-Hour Family & Divorce Mediation Training will be held this September: https://mostenguthrie.com/40-hour-family-mediation/

GET SUSAN'S BRAND NEW BOOK!  https://bit.ly/Success-Tips-Book

Get the FREE LinkedIn Newsletter from Susan, "Practice Building Tip of the Day": here: https://www.linkedin.com/newsletters/daily-practice-building-tips-6979857568605114368/

Reach out to Susan at [email protected]

Book an Hour Strategy Session with Susan and get started on brainstorming your new practice, project or problem: https://calendly.com/susanguthrie/strategy-session-with-susan-guthrie

Websites:

Susan Guthrie: https://susaneguthrie.com

Mosten Guthrie Academy: https://mostenguthrie.com

Susan on LinkedIn: https://www.linkedin.com/in/susaneguthrie/

Susan on Instagram: @susanguthrieesq

Meet Our Creator and Host: Susan Guthrie

Nationally recognized as one of the Top Family Law Attorneys and Mediators in the United States, Susan Guthrie has been at the forefront of divorce practice for more than 30 years. After more than 20 years as a name partner in a leading law firm in Connecticut followed by establishing her own boutique Family Law and Mediation practice in 2012, Susan has in the past two years transitioned into one of the leading family, collaborative and mediation trainers in the world and regularly works with and consults with divorce professionals and attorneys in growing and marketing their practice for a happier and healthier life.

In 2020 Susan partnered with mediation legend, Forrest “Woody” Mosten, to create the Mosten Guthrie Academy to provide cutting edge gold-standard trainings for attorneys, mediators and other professionals. The Academy has grown in two years from one 40-Hour training program to a comprehensive curriculum of basic, advanced and specialized trainings and consulting groups for a vast family of dedicated professionals.

As a leading dispute resolution professional, Susan is honored to have been recently elected as Vice-Chair of the American Bar Association’s Section of Dispute Resolution and looks forward to serving as the Chair of the Section in the 2024-2025 Bar Year. She was also recently elected as the ABA Section Officer's Committee Vice-Chair Representative.

Susan is also an internationally renowned expert in online mediation and has been training colleagues and other professionals in the practical and ethical considerations of conducting their mediations online with her innovative programs and webinars for more than two years. To date, more than 25,000 dispute resolution professionals have benefited from her program and she has trained mediators in countries all around the world including programs for the American Bar Association (ABA), the Alternative Dispute Resolution Institute of Canada (ADRIC), and the National Association of Distinguished Neutrals (NADN) among others.

Susan is the award-winning creator and host of one of the top 3 divorce podcasts in the world and one of the top 1.5% of all podcasts worldwide, The Divorce & Beyond Podcast with Susan Guthrie which has more than 5,000,000 listens to date.

In this episode of The Make Money Mediating Podcast, Susan discusses how a marketing virtual assistant (MVA) can help you scale up your practice and improve your work/life balance. She explains what an MVA is, why you need one, and how to find the perfect marketing virtual assistant for your practice. Discover the benefits of having an MVA, including saving time and effort on marketing tasks, so you can focus on what you do best.  If you're ready to take your  practice to the next level, tune in to this episode to learn how to find the right MVA for your business.

Episode Transcript

*****

Mentioned in this episode:

Here are the 10 Things an MVA might help you with:

1. Creating and managing social media accounts for your mediation practice

Here is the "Point C" Video for Parents in Divorce: https://youtu.be/u4eNVDtGdTs

Mosten Guthrie Trainings can be found here:  https://mostenguthrie.com/training

GET SUSAN'S BRAND NEW BOOK!  https://bit.ly/Success-Tips-Book

Get the FREE LinkedIn Newsletter from Susan, "Practice Building Tip of the Day": here: https://www.linkedin.com/newsletters/daily-practice-building-tips-6979857568605114368/

Reach out to Susan at [email protected]

Book an Hour Strategy Session with Susan and get started on brainstorming your new practice, project or problem: https://calendly.com/susanguthrie/strategy-session-with-susan-guthrie

Websites:

Susan Guthrie: https://www.susaneguthrie.com  (coming soon)

Mosten Guthrie Academy: https://mostenguthrie.com

Susan on LinkedIn: https://www.linkedin.com/in/susaneguthrie/

Susan on Instagram: @susanguthrieesq

Nationally recognized as one of the Top Family Law Attorneys and Mediators in the United States, Susan Guthrie has been at the forefront of divorce practice for more than 30 years. After more than 20 years as a name partner in a leading law firm in Connecticut followed by establishing her own boutique Family Law and Mediation practice in 2012, Susan has in the past two years transitioned into one of the leading family, collaborative and mediation trainers in the world and regularly works with and consults with divorce professionals and attorneys in growing and marketing their practice for a happier and healthier life.

In 2020 Susan partnered with mediation legend, Forrest “Woody” Mosten, to create the Mosten Guthrie Academy to provide cutting edge gold-standard trainings for attorneys, mediators and other professionals. The Academy has grown in two years from one 40-Hour training program to a comprehensive curriculum of basic, advanced and specialized trainings and consulting groups for a vast family of dedicated professionals.

As a leading dispute resolution professional, Susan is honored to have been recently elected as Vice-Chair of the American Bar Association’s Section of Dispute Resolution and looks forward to serving as the Chair of the Section in the 2024-2025 Bar Year. She was also recently elected as the ABA Section Officer's Committee Vice-Chair Representative.

Susan is also an internationally renowned expert in online mediation and has been training colleagues and other professionals in the practical and ethical considerations of conducting their mediations online with her innovative programs and webinars for more than two years. To date, more than 25,000 dispute resolution professionals have benefited from her program and she has trained mediators in countries all around the world including programs for the American Bar Association (ABA), the Alternative Dispute Resolution Institute of Canada (ADRIC), and the National Association of Distinguished Neutrals (NADN) among others.

Susan is the award-winning creator and host of one of the top 3 divorce podcasts in the world and one of the top 1.5% of all podcasts worldwide, The Divorce & Beyond Podcast with Susan Guthrie which has more than 5,000,000 listens to date.

In this eye-opening episode, Susan shares why diversity and inclusion are essential business practices for mediators. She discusses the many benefits of prioritizing diversity and inclusion in your practice, including how it can help you attract more clients, improve your reputation, and enhance the quality of your services. She also shares some practical and creative tips for promoting diversity and inclusion in your marketing efforts that you won't want to miss! Join us as we explore the exciting world of diversity and inclusion in mediation and learn how to take your practice to the next level!

Episode Transcript

*****

Mentioned in this episode:

APFM: Academy of Professional Family Mediators: https://apfmnet.org

American Bar Association Family Law Section Conference:  https://web.cvent.com/event/9341243d-8306-42e6-8f6e-e1d83271f620/summary

American Bar Association Section of Dispute Resolution Spring Conference: https://lnkd.in/g8eQJMGs  (Use Code "PEER20" to get 20% off Registration!)

Mosten Guthrie Trainings can be found here:  https://mostenguthrie.com/training

Get the FREE LinkedIn Newsletter from Susan, "Practice Building Tip of the Day": here: https://www.linkedin.com/newsletters/daily-practice-building-tips-6979857568605114368/

Reach out to Susan at [email protected]

Book an Hour Strategy Session with Susan and get started on brainstorming your new practice, project or problem: https://calendly.com/susanguthrie/strategy-session-with-susan-guthrie

Websites:

Susan Guthrie: https://www.susaneguthrie.com  (coming soon)

Mosten Guthrie Academy: https://mostenguthrie.com

Susan on LinkedIn: https://www.linkedin.com/in/susaneguthrie/

Susan on Instagram: @susanguthrieesq

Nationally recognized as one of the Top Family Law Attorneys and Mediators in the United States, Susan Guthrie has been at the forefront of divorce practice for more than 30 years. After more than 20 years as a name partner in a leading law firm in Connecticut followed by establishing her own boutique Family Law and Mediation practice in 2012, Susan has in the past two years transitioned into one of the leading family, collaborative and mediation trainers in the world and regularly works with and consults with divorce professionals and attorneys in growing and marketing their practice for a happier and healthier life.

In 2020 Susan partnered with mediation legend, Forrest “Woody” Mosten, to create the Mosten Guthrie Academy to provide cutting edge gold-standard trainings for attorneys, mediators and other professionals. The Academy has grown in two years from one 40-Hour training program to a comprehensive curriculum of basic, advanced and specialized trainings and consulting groups for a vast family of dedicated professionals.

As a leading dispute resolution professional, Susan is honored to have been recently elected as Vice-Chair of the American Bar Association’s Section of Dispute Resolution and looks forward to serving as the Chair of the Section in the 2024-2025 Bar Year. She was also recently elected as the ABA Section Officer's Committee Vice-Chair Representative.

Susan is also an internationally renowned expert in online mediation and has been training colleagues and other professionals in the practical and ethical considerations of conducting their mediations online with her innovative programs and webinars for more than two years. To date, more than 25,000 dispute resolution professionals have benefited from her program and she has trained mediators in countries all around the world including programs for the American Bar Association (ABA), the Alternative Dispute Resolution Institute of Canada (ADRIC), and the National Association of Distinguished Neutrals (NADN) among others.

Susan is the award-winning creator and host of one of the top 3 divorce podcasts in the world and one of the top 1.5% of all podcasts worldwide, The Divorce & Beyond Podcast with Susan Guthrie which has more than 5,000,000 listens to date.

Sooner or later, no matter what you do for a living, you are going to deal with a difficult person.  For those of us in the dispute resolution professions, this is especially true as we deal day and and day out with people going through conflict and that combativeness spills over into our lives far too often.

It is important to have strategies in place for how to deal with these situations far in advance of the moment that someone shouts at us, shakes their finger in our face or makes wild accusations about our character in the heat of the moment.

This episode will walk you through the before, during and after so that when the moment gets heated, you can keep your cool and maintain your professionalism, no matter how difficult your client may get!

Episode Transcript

*****

Mentioned in this episode:

Bill Eddy's Book: Calming Upset People with EAR: How Statements Showing Empathy, Attention, and Respect Can Quickly Defuse a Conflict

 Bill Eddy on The Divorce & Beyond Podcast: Get Ready to BIFF Your High Conflict Ex 

William Ury and Roger Fisher's Book: Getting to Yes: Negotiating Agreement Without Giving In

Mosten Guthrie Academy Consulting Groups: https://mostenguthrie.com/all-study-groups/

Mosten Guthrie Trainings can be found here:  https://mostenguthrie.com/training

Get the FREE LinkedIn Newsletter from Susan, "Practice Building Tip of the Day": here: https://www.linkedin.com/newsletters/daily-practice-building-tips-6979857568605114368/

Reach out to Susan at [email protected]

Book an Hour Strategy Session with Susan and get started on brainstorming your new practice, project or problem: https://calendly.com/susanguthrie/strategy-session-with-susan-guthrie

Websites:

Susan Guthrie: https://www.susaneguthrie.com  (coming soon)

Mosten Guthrie Academy: https://mostenguthrie.com

Susan on LinkedIn: https://www.linkedin.com/in/susaneguthrie/

Susan on Instagram: @susanguthrieesq

Nationally recognized as one of the Top Family Law Attorneys and Mediators in the United States, Susan Guthrie has been at the forefront of divorce practice for more than 30 years. After more than 20 years as a name partner in a leading law firm in Connecticut followed by establishing her own boutique Family Law and Mediation practice in 2012, Susan has in the past two years transitioned into one of the leading family, collaborative and mediation trainers in the world and regularly works with and consults with divorce professionals and attorneys in growing and marketing their practice for a happier and healthier life.

In 2020 Susan partnered with mediation legend, Forrest “Woody” Mosten, to create the Mosten Guthrie Academy to provide cutting edge gold-standard trainings for attorneys, mediators and other professionals. The Academy has grown in two years from one 40-Hour training program to a comprehensive curriculum of basic, advanced and specialized trainings and consulting groups for a vast family of dedicated professionals.

As a leading dispute resolution professional, Susan is honored to have been recently elected as Vice-Chair of the American Bar Association’s Section of Dispute Resolution and looks forward to serving as the Chair of the Section in the 2024-2025 Bar Year. She was also recently elected as the ABA Section Officer's Committee Vice-Chair Representative.

Susan is also an internationally renowned expert in online mediation and has been training colleagues and other professionals in the practical and ethical considerations of conducting their mediations online with her innovative programs and webinars for more than two years. To date, more than 25,000 dispute resolution professionals have benefited from her program and she has trained mediators in countries all around the world including programs for the American Bar Association (ABA), the Alternative Dispute Resolution Institute of Canada (ADRIC), and the National Association of Distinguished Neutrals (NADN) among others.

Susan is the award-winning creator and host of one of the top 3 divorce podcasts in the world and one of the top 1.5% of all podcasts worldwide, The Divorce & Beyond Podcast with Susan Guthrie which has more than 5,000,000 listens to date.

Whether you know it or not, we live in a world driven by social proof.  Think of the last time you went online to choose a restaurant for dinner.  Did you look at the rating from previous diners in making your decision?  How about your next Netflix binge?  Did you start with a look at the "Top 10 This Week?"

Social Proof is not new.  Robert Cialdini coined the phrase "social proof," meaning the psychological phenomenon that describes our tendency to rely on the opinions or actions of others to inform our own, in 1984.  However, as our world has become increasingly dependent upon access to instant information online, the reliance upon social proof in the form of ratings, testimonials and feedback, has increased substantially.  In fact, more than 84% of people trust online reviews as much as word of mouth from family and friends.

So how can you as a professional, leverage social proof to get yourself more clients?  Turns out it's fairly low hanging fruit with a little to no actual cost involved!  

Tune in to this episode to find out how to best source content for social proof, learn where to share and more so that you can Make Money Mediating too!

Episode Transcript

*****

Mentioned in this episode:

Robert Chialdini's Book: Influence: Science and Practice 5th Edition

 Google Reviews Episode with Ronnie Deaver: The Critical Importance of Google to Your Business: Part One - Google My Business

Tech for Collecting Reviews:

Collect Reviews: https://collect- reviews.com/

Reviews io: https://www.reviews.io/

Arrivala: https://arrivala.com/

Survey Monkey: https://www.surveymonkey.com/

Get the FREE LinkedIn Newsletter from Susan, "Practice Building Tip of the Day": here: https://www.linkedin.com/newsletters/daily-practice-building-tips-6979857568605114368/

Reach out to Susan at [email protected]

Book an Hour Strategy Session with Susan and get started on brainstorming your new practice, project or problem: https://calendly.com/susanguthrie/strategy-session-with-susan-guthrie

Websites:

Susan Guthrie: https://www.susaneguthrie.com  (coming soon)

Mosten Guthrie Academy: https://mostenguthrie.com

Susan on LinkedIn: https://www.linkedin.com/in/susaneguthrie/

Susan on Instagram: @susanguthrieesq

Nationally recognized as one of the Top Family Law Attorneys and Mediators in the United States, Susan Guthrie has been at the forefront of divorce practice for more than 30 years. After more than 20 years as a name partner in a leading law firm in Connecticut followed by establishing her own boutique Family Law and Mediation practice in 2012, Susan has in the past two years transitioned into one of the leading family, collaborative and mediation trainers in the world and regularly works with and consults with divorce professionals and attorneys in growing and marketing their practice for a happier and healthier life.

In 2020 Susan partnered with mediation legend, Forrest “Woody” Mosten, to create the Mosten Guthrie Academy to provide cutting edge gold-standard trainings for attorneys, mediators and other professionals. The Academy has grown in two years from one 40-Hour training program to a comprehensive curriculum of basic, advanced and specialized trainings and consulting groups for a vast family of dedicated professionals.

As a leading dispute resolution professional, Susan is honored to have been recently elected as Vice-Chair of the American Bar Association’s Section of Dispute Resolution and looks forward to serving as the Chair of the Section in the 2024-2025 Bar Year. She was also recently elected as the ABA Section Officer's Committee Vice-Chair Representative.

Susan is also an internationally renowned expert in online mediation and has been training colleagues and other professionals in the practical and ethical considerations of conducting their mediations online with her innovative programs and webinars for more than two years. To date, more than 25,000 dispute resolution professionals have benefited from her program and she has trained mediators in countries all around the world including programs for the American Bar Association (ABA), the Alternative Dispute Resolution Institute of Canada (ADRIC), and the National Association of Distinguished Neutrals (NADN) among others.

Susan is the award-winning creator and host of one of the top 3 divorce podcasts in the world and one of the top 1.5% of all podcasts worldwide, The Divorce & Beyond Podcast with Susan Guthrie which has more than 5,000,000 listens to date.

Are you in a practice rut?  Does every day seem the same and you struggle to fill your calendar with the clients you want?  You probably already possess all the skills and expertise you need to shake things up - it just takes a little brainstorming and ingenuity!  Almost every professional can find more ways that they can provide services to more clients and by diversifying your offerings, you dramatically increase your reach and your client pool.  Listen in to this episode and hear Susan's insights into taking the skills you already have to open new doors and mix it up and grow your business along the way!

Episode Transcript

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Mentioned in this episode:

Mosten Guthrie Academy Co-Parenting Specialist Certification Training with Christina McGhee: https://mostenguthrie.com/co-parenting-specialist/

ChatGPT:  https://chat.openai.com/chat

Get the FREE LinkedIn Newsletter from Susan, "Practice Building Tip of the Day": here: https://www.linkedin.com/newsletters/daily-practice-building-tips-6979857568605114368/

Reach out to Susan at [email protected]

Book an Hour Strategy Session with Susan and get started on brainstorming your new practice, project or problem: https://calendly.com/susanguthrie/strategy-session-with-susan-guthrie

Websites:

Susan Guthrie: https://www.susaneguthrie.com  (coming soon)

Mosten Guthrie Academy: https://mostenguthrie.com

Susan on LinkedIn: https://www.linkedin.com/in/susaneguthrie/

Susan on Instagram: @susanguthrieesq

Nationally recognized as one of the Top Family Law Attorneys and Mediators in the United States, Susan Guthrie has been at the forefront of divorce practice for more than 30 years. After more than 20 years as a name partner in a leading law firm in Connecticut followed by establishing her own boutique Family Law and Mediation practice in 2012, Susan has in the past two years transitioned into one of the leading family, collaborative and mediation trainers in the world and regularly works with and consults with divorce professionals and attorneys in growing and marketing their practice for a happier and healthier life.

In 2020 Susan partnered with mediation legend, Forrest “Woody” Mosten, to create the Mosten Guthrie Academy to provide cutting edge gold-standard trainings for attorneys, mediators and other professionals. The Academy has grown in two years from one 40-Hour training program to a comprehensive curriculum of basic, advanced and specialized trainings and consulting groups for a vast family of dedicated professionals.

As a leading dispute resolution professional, Susan is honored to have been recently elected as Vice-Chair of the American Bar Association’s Section of Dispute Resolution and looks forward to serving as the Chair of the Section in the 2024-2025 Bar Year. She was also recently elected as the ABA Section Officer's Committee Vice-Chair Representative.

Susan is also an internationally renowned expert in online mediation and has been training colleagues and other professionals in the practical and ethical considerations of conducting their mediations online with her innovative programs and webinars for more than two years. To date, more than 25,000 dispute resolution professionals have benefited from her program and she has trained mediators in countries all around the world including programs for the American Bar Association (ABA), the Alternative Dispute Resolution Institute of Canada (ADRIC), and the National Association of Distinguished Neutrals (NADN) among others.

Susan is the award-winning creator and host of one of the top 3 divorce podcasts in the world and one of the top 1.5% of all podcasts worldwide, The Divorce & Beyond Podcast with Susan Guthrie which has more than 5,000,000 listens to date.

Did you know that there are more than 2.6 million active podcasts in this world and that 78% of Americans listen to them?  What an amazing potential audience to hear all about you and your practice.  Now all you need to do is get on some podcasts and this episode is going to help you do just that.  In fact, I share my top 7 tips for becoming a podcast SUPERguest in this episode so listen in, follow the steps and get started in your new life as a PodStar!

Episode Transcript

*****

Mentioned in this episode:

ChatGPT:  https://chat.openai.com/chat

Get the FREE LinkedIn Newsletter from Susan, "Practice Building Tip of the Day": here: https://www.linkedin.com/newsletters/daily-practice-building-tips-6979857568605114368/

Reach out to Susan at [email protected]

Book an Hour Strategy Session with Susan and get started on brainstorming your new practice, project or problem: https://calendly.com/susanguthrie/strategy-session-with-susan-guthrie

Websites:

Susan Guthrie: https://www.susaneguthrie.com  (coming soon)

Mosten Guthrie Academy: https://mostenguthrie.com

Susan on LinkedIn: https://www.linkedin.com/in/susaneguthrie/

Susan on Instagram: @susanguthrieesq

Nationally recognized as one of the Top Family Law Attorneys and Mediators in the United States, Susan Guthrie has been at the forefront of divorce practice for more than 30 years. After more than 20 years as a name partner in a leading law firm in Connecticut followed by establishing her own boutique Family Law and Mediation practice in 2012, Susan has in the past two years transitioned into one of the leading family, collaborative and mediation trainers in the world and regularly works with and consults with divorce professionals and attorneys in growing and marketing their practice for a happier and healthier life.

In 2020 Susan partnered with mediation legend, Forrest “Woody” Mosten, to create the Mosten Guthrie Academy to provide cutting edge gold-standard trainings for attorneys, mediators and other professionals. The Academy has grown in two years from one 40-Hour training program to a comprehensive curriculum of basic, advanced and specialized trainings and consulting groups for a vast family of dedicated professionals.

As a leading dispute resolution professional, Susan is honored to have been recently elected as Vice-Chair of the American Bar Association’s Section of Dispute Resolution and looks forward to serving as the Chair of the Section in the 2024-2025 Bar Year. She was also recently elected as the ABA Section Officer's Committee Vice-Chair Representative.

Susan is also an internationally renowned expert in online mediation and has been training colleagues and other professionals in the practical and ethical considerations of conducting their mediations online with her innovative programs and webinars for more than two years. To date, more than 25,000 dispute resolution professionals have benefited from her program and she has trained mediators in countries all around the world including programs for the American Bar Association (ABA), the Alternative Dispute Resolution Institute of Canada (ADRIC), and the National Association of Distinguished Neutrals (NADN) among others.

Susan is the award-winning creator and host of one of the top 3 divorce podcasts in the world and one of the top 1.5% of all podcasts worldwide, The Divorce & Beyond Podcast with Susan Guthrie which has more than 5,000,000 listens to date.