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The Print Academy
The Print Academy episodes
- What to Put on Your Print Website — That Actually Gets Clients to OrderMost print websites look like a product catalogue or a supplier portal. This episode will break down how to turn your website into a sales machine — with clear messaging, trust builders, call-to-actions, and structure that guides people to order or contact you.8 min
- How to Win Local Clients — Even If You’re an Online Print ShopShow print business owners how to tap into local clients (who often become loyal, high-repeat buyers), even if they don’t have a physical retail shop. This episode will include practical, low-cost strategies that build trust and visibility locally — without relying purely on Google Ads.8 min
- How to Build a Personal Brand in the Print Industry (And Why It Beats Google Ads)Teaching print shop owners why they are the brand — and how to build trust, authority, and consistent sales by putting a face and personality behind the business. Personal branding leads to loyalty, word of mouth, and long-term growth — more than any ad ever could.7 min
- 5 Costly Mistakes Print Shop Owners Make — and How to Avoid ThemAvoid the most common mistakes print shop owners make, from underpricing to poor systems. Learn how to fix them and build a stronger, more profitable business.6 min
- Pricing Your Print Products for Profit — Not Just to Win the JobIn this episode, I break down a simple, profit-focused pricing formula that actually works — no more guessing or undercharging.•Why most print shop owners get pricing wrong•The standard margins in the print industry (and why you should never feel guilty about them)•How to factor in your time and stop racing to the bottom•The mindset shift that turns pricing stress into profit confidenceIf you’re ready to stop panicking and start pricing like a pro7 min
- Welcome to The Print Shop – Why This Podcast Will Level Up Your Print BusinessIn this first episode of The Print Shop Podcast, I introduce you to what this show is all about — helping print shop owners grow smarter, faster, and more profitably.I’ll share:✅ Who this podcast is for✅ What kind of episodes you can expect✅ And 3 powerful lessons I wish I knew when I started in print — covering pricing, turnaround time, and supplier relationships👉 Visit www.theprintacademy.co.uk for coaching options, resources, and more.7 min
About The Print Academy
From the publisher's feed
Your go-to audio hub for aspiring print moguls—whether you’re sketching ideas on a napkin or ready to press print on your business plan.
The Print Academy Podcast offers a wealth of knowledge and inspiration for anyone in the print business. Each episode features industry insights, success strategies, and practical advice to help you launch and grow your print business. From business registration and marketing to supplier selection and digital CRM setup, we guide you through the essentials of building your dream print business.