The Pro Perspective

Modern culture sometimes assigns a negative stigma to blue collar jobs—but hardworking pros are changing the narrative. In this episode, Luke Thomas, CEO of H&L Design Build, tells us how he and his team challenge common trade misconceptions and bring a renewed sense of community, cleanliness, and pride back to the world of craftsmanship.For more information visit: https://www.houzz.com/pro

Founding a design business comes with a whole new territory: one where you’re running the show. In this episode, John McClain, business coach and CEO of John McClain Design, reveals how he empowers designers to embody their CEO role, the crucial need for a solid contract, and the art of pricing your services to turn a profit.For more information visit: https://www.houzz.com/pro

Creating a trusted, booming business takes grit, passion, and a strong team. In this episode, Jon and Sadie Whitener, co-founders of Legacy Builders & Design Inc, shared how they transformed what started as a modest business into a multi-million dollar powerhouse—and how the right software is key to keeping everything organized as they continue to grow.

What makes you a strong individual can often make you a great leader. In this episode, Allison Iantosca, president and owner of F.H. Perry Builder and author of Leading With HEART, shares how to develop your own great leadership style by adding authenticity, communicating with empathy, and running meetings where everyone feels heard.

Many designers looking to expand their income sources may consider opening a retail wing of their practice. In this episode, Leyla Jaworski, founder of boutique interior design firm Design Shop Interiors and of high-end furnishing storefront The Shop™, shares what she’s learned from adding retail to her existing business—and gives tips on how you can do it too.

A well-written contract is crucial for setting clear expectations with clients, minimizing disagreements, and protecting your business. In this episode, construction law expert Karalynn Cromeens reveals how to craft the perfect agreement, manage client expectations, and reduce legal headaches before they start. Consult an attorney for advice specific to your situation.For further information about the Houzz Pro business management software, visit: https://houzz.com/pro

Commanding top dollar for your design services is an art form anyone can master. In this episode, multifaceted interior designer Christopher Kennedy, takes a break from product designing and his philanthropic efforts to explore how to successfully elevate your pricing by building up your brand, portfolio, and confidence.For further information about the Houzz Pro business management software, visit: https://houzz.com/pro

Paul R. DesRoches II and Dave Greksouk—CEO and Principal & VP of Moss Building and Design respectively—developed a unique team-based model that has helped deliver a consistent, premium experience to their clients. But in order to get there, they first needed to hit their business’ reset button. In this episode of The Pro Perspective, they share why taking a moment to step back—and ultimately change—how their business operated was well worth the effort.For further information about the Houzz Pro business management software, visit: https://houzz.com/pro

Looking for your big break into the luxury design space? In this episode, award-winning designer Kate O’Hara, CEO and Creative Director of O’Hara Interiors, discusses successful strategies for scaling responsibly, all while mindfully balancing creative aspirations with the daily demands of the modern firm.

It’s no coincidence that terms like 3D, AR, VR, and AI have been everywhere lately. In this episode, Sean Corriel, Director of Product Management for Houzz Pro's 3D tools, shares his insights on emerging trends, AI's impact on design, future innovations, and how 3D visualization is transforming the industry.