The Project 24 Podcast

The Project 24 Podcast

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The Project 24 Podcast episodes

  • Episode 252

    Google has made one thing apparent to content creators: You cannot rely on one traffic source for your business. So how do websites pivot in a post-HCU Google-dominated internet? Ricky identifies areas of Search Analysis that he would adjust as you plan your written content. Nathan & Ricky also discuss utilizing email marketing and Community features early and posting video content on your site.

    Main Topic: Planning and Diversifying Your Content Reach

    00:10  Content Warrior Challenge
    03:59  Adjustments to Search Analysis
    14:08  Email Marketing Early
    24:23  Embedded Video Content

    ADDITIONAL RESOURCES

    Sign up for the September Content Warrior Challenge

    Watch the Aug 15 Mastermind Replay

    31 min
  • YT Episode 112

    You may have heard by now: We’ve partnered up with Spotter on a new AI-driven YT tool that we really believe will make your videos better. Nathan & Julia are discussing how this tool strikes the balance on AI inspiration and reporting to influencing creators wherever they are in the idea process. You can sign up now to get on the waitlist for the release and if you use our link Spotter will double whatever the trial term is!  https://partners.spotter.la/Channel-Makers

    Main Topic: One YT Tool to Rule Them All

    01:58  A Caveat to Tools
    04:00  What is Spotter?
    04:44  Trends Spotter
    09:04  Idea Generator
    13:10  Spotter Blend
    17:07  Title & Thumbnail Explorer
    18:51  Idea Workshop

    29 min
  • Episode 251

    And we’re back! After a short podcasting hiatus, Nathan and Ricky are back answering your questions about website structure and categories and physical mailing lists. They also discuss that one time when we got hacked.

    As a reminder, this podcast will now release new episodes every other week on WEDNESDAYS.

    Main Topic: Community Q&A

    00:43  We Got Hacked
    05:56  P24 Question: Website Structure & Categories
    11:03  Article Writing Strategy
    14:28  P24 Question: Physical Mailing List

    26 min
  • Episode 250

    In this episode, Nathan & Ricky address a member questions about creating a content strategy between an acquired magazine, newsletter, and new blog content.

    Main Topic: Combining Old and New Content Effectively

    00:16  P24 Question: Print Media & Digital Content Strategy
    01:28  Identifying Your Direction
    02:10  Preserving History
    07:26  Repurposing Content
    09:18  New Content & Search Analysis
    15:03  Utilizing Other Traffic Drivers
    16:03  P24 Question: Recipe Pages

    22 min
  • YT Episode 111

    Being on camera is not a natural skill for most people. Julia and Nathan discuss some universal traits and how to “be yourself” while still providing engaging content.

    Main Topic: Can Anyone Be Good On Camera?

    00:14  Charisma & Being Yourself
    04:34  Universal Traits
    10:26  Unique Opinions
    13:36  Julia’s Tips for Being More Natural
    16:31  Nathan’s Tips for Being More Natural
    20:55  Being Comfortable with Yourself

    Resources

    Do THIS to keep People Coming Back to Your Channel ← check the video description for a link to the worksheet

    Join the conversation on the Income School mobile app: Android | iOS

    33 min
  • Episode 249

    Nathan and Ricky are responding to your questions and discussion from the Project 24 Community. In this episode they discuss: ads, domain changes, and Google Business listings. They also outline how they would proceed if they were jumping back in to blogging right now after a break.

    Main Topic: Your Questions. Our Answers.

    00:44  Getting Back Into Blogging
    11:36  P24 Question: Are Ads Worth It?
    17:00  P24 Question: Changing the Domain
    22:01  P24 Question: Google My Business

     

    Join the conversation on the Income School mobile app: Android | iOS

    32 min
  • YT Episode 110

    In response to our YT Thumbnail A/B tests, we were contacted by YouTube. Listen in to hear what the YouTube had to say, some further insights, and what we think moving forward.

    Main Topic: YouTube Responds to Our A/B/C Testing Results

    00:20  YouTube’s Response
    03:26  Statistical Significance
    05:22  Winner v Preferred v Inconclusive
    11:39  Watch Time & Creator Success
    15:05  Tool Bugs & Flaws

    Videos Referenced

    REAL DATA: YouTube’s Thumbnail Tester is Completely BROKEN
    My Youtube Thumbnail Tester is FLAWED … here’s Proof

     

    Join the conversation on the Income School mobile app: Android | iOS

    26 min
  • Episode 248

    They say change is the one constant and things are certainly changing in for online websites. From alternate traffic sources to snippets and answer targets to the popularity of Google, Nathan and Ricky talk through some changes and how they effect our blogging plans.

    Main Topic: A Change of View

    00:53  P24 Member Success
    09:24  Snippet & Answer Target Changes
    22:11  P24 Question: Google Chrome

     

    Join the conversation on the Income School mobile app: Android | iOS

    27 min
  • YT Episode 109

    Determining the focus of your niche can be daunting and overwhelming. Nathan & Julia talk through how to start and progress in niching your channel up or down as a content creator.

    Main Topic: Niching Up or Down

    03:34  Channel Niche Progression
    07:40  When to Niche Up or Down
    14:30  How to Assess a Change

    27 min
  • Episode 247

    Are you making the most out of your Amazon affiliate opportunities? Join Nathan & Ricky as they discuss the Amazon Affiliate program, the best way to make money, and new opportunities to leverage your audience.

    Main Topic: Cashing In As An Amazon Affiliate

    00:31  Images & Site Stripe
    02:41  WordPress Plugins – Are They Worth it?
    08:22  What’s the Most Effective Way?
    12:01  Amazon Influencers
    23:19  P24 Question: Blog Post Titles

    Tools Referenced

    REFER: https://project24.incomeschool.com/refer-tutorials/
    AffiliNinja

    34 min

About The Project 24 Podcast

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